TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ActiveCampaign

    Score7.9 out of 10
    N/AActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.

    $15

    per month

    EngageBay

    Score6.9 out of 10
    N/AEngageBay is presented by the vendor as a powerful, simple, affordable, and integrated all-in-one marketing, sales, and service automation platform with a free CRM, designed for small businesses and startups to grow their business to the next level. It comprises a marketing automation suite to help businesses save time, nurture audiences and automate routines, manual tasks; free CRM and sales automation designed to keep users organized by storing and categorizing all email contacts, track deals,…

    $12.74

    per month per user

    Pricing
    ActiveCampaignEngageBay
    Editions & Modules
    Starter
    $15
    per month
    Pro
    $49
    per month
    Plus
    $79
    per month
    Enterprise
    $159
    per month
    FREE
    $0
    per month per user
    BASIC
    $12.74
    per month per user
    GROWTH
    $42.49
    per month per user
    PRO
    $84.99
    per month per user
    Offerings
    Pricing Offerings
    ActiveCampaignEngageBay
    Free Trial
    YesNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    ActiveCampaignEngageBay
    Considered Both Products
    ActiveCampaign
    Chose ActiveCampaign
    Others were either way overpriced, or way less user-friendly. The best value is ActiveCampaign. I felt like all other options I explored, (many more than listed), I felt like I couldn't get them up and running quickly enough, and I also felt ripped off by all of the other …
    Incentivized
    EngageBay Inc.
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    ActiveCampaignEngageBay
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    7.2
    679 Ratings
    EngageBay
    -
    Ratings
    WYSIWYG email editor5.0596 Ratings00 Ratings
    Dynamic content4.1532 Ratings00 Ratings
    Ability to test dynamic content4.1482 Ratings00 Ratings
    Landing pages4.5349 Ratings00 Ratings
    A/B testing9.9391 Ratings00 Ratings
    Mobile optimization7.7538 Ratings00 Ratings
    Email deliverability reporting9.7645 Ratings00 Ratings
    List management9.9664 Ratings00 Ratings
    Triggered drip sequences10.0586 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    8.0
    534 Ratings
    EngageBay
    -
    Ratings
    Lead nurturing automation10.0500 Ratings00 Ratings
    Lead scoring and grading7.6366 Ratings00 Ratings
    Data quality management7.9407 Ratings00 Ratings
    Automated sales alerts and tasks7.1361 Ratings00 Ratings
    Lead segmentation and distribution7.39 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    9.9
    383 Ratings
    EngageBay
    -
    Ratings
    Calendaring9.9303 Ratings00 Ratings
    Event/webinar marketing9.9289 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    6.8
    292 Ratings
    EngageBay
    -
    Ratings
    Social sharing and campaigns7.2259 Ratings00 Ratings
    Social profile integration6.4254 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    6.5
    642 Ratings
    EngageBay
    -
    Ratings
    Dashboards6.5611 Ratings00 Ratings
    Standard reports6.5599 Ratings00 Ratings
    Custom reports6.5387 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    8.7
    503 Ratings
    EngageBay
    -
    Ratings
    API8.4401 Ratings00 Ratings
    Role-based workflow & approvals8.4274 Ratings00 Ratings
    Customizability6.6429 Ratings00 Ratings
    Integration with Salesforce.com9.895 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.862 Ratings00 Ratings
    Integration with SugarCRM9.858 Ratings00 Ratings
    Third-party software integrations8.230 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    8.2
    1 Ratings
    Customer data management / contact management00 Ratings10.01 Ratings
    Workflow management00 Ratings10.01 Ratings
    Opportunity management00 Ratings8.01 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings5.01 Ratings
    Contract management00 Ratings8.01 Ratings
    Interaction tracking00 Ratings8.01 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    8.5
    1 Ratings
    Case management00 Ratings7.01 Ratings
    Help desk management00 Ratings10.01 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    10.0
    1 Ratings
    Lead management00 Ratings10.01 Ratings
    Email marketing00 Ratings10.01 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    9.0
    1 Ratings
    Task management00 Ratings10.01 Ratings
    Billing and invoicing management00 Ratings8.01 Ratings
    Reporting00 Ratings9.01 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    7.5
    1 Ratings
    Pipeline visualization00 Ratings8.01 Ratings
    Customizable reports00 Ratings7.01 Ratings
    Customization
    Comparison of Customization features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    7.5
    1 Ratings
    Custom fields00 Ratings10.01 Ratings
    Scripting environment00 Ratings5.01 Ratings
    Security
    Comparison of Security features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    10.0
    1 Ratings
    Single sign-on capability00 Ratings10.01 Ratings
    Role-based user permissions00 Ratings10.01 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    9.0
    1 Ratings
    Marketing automation00 Ratings10.01 Ratings
    Compensation management00 Ratings8.01 Ratings
    Platform
    Comparison of Platform features of ActiveCampaign and EngageBay
    Feature
    ActiveCampaign
    -
    Ratings
    EngageBay
    5.0
    1 Ratings
    Mobile access00 Ratings5.01 Ratings
    User Ratings
    ActiveCampaignEngageBay
    Likelihood to Recommend
    9.2
    (691 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.0
    (25 ratings)
    -
    (0 ratings)
    Usability
    7.8
    (52 ratings)
    10.0
    (1 ratings)
    Availability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    1.3
    (41 ratings)
    10.0
    (1 ratings)
    In-Person Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Online Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (14 ratings)
    -
    (0 ratings)
    Configurability
    6.4
    (4 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    1.0
    (5 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.4
    (4 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (4 ratings)
    -
    (0 ratings)