TrustRadius: an HG Insights company

ActiveCampaign vs. Sugar Market

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ActiveCampaign

    Score7.9 out of 10
    N/AActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.

    $15

    per month

    Sugar Market

    Score2.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Sugar Market (formerly Salesfusion) is a marketing automation solution built to work for the user. With a curated toolset that includes intuitive campaign builders, automations and reporting, the vendor says they focus on what matters most to marketers -- streamlining campaign creation, understanding engagement, improving conversion, and driving more revenue. Salesfusion was acquired by SugarCRM May 2019.

    $750

    per month

    Pricing
    ActiveCampaignSugar Market
    Editions & Modules
    Starter
    $15
    per month
    Pro
    $49
    per month
    Plus
    $79
    per month
    Enterprise
    $159
    per month
    Core
    $1,000
    Database size
    Offerings
    Pricing Offerings
    ActiveCampaignSugar Market
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalRequired
    Additional DetailsPrices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.
    More Pricing Information
    Features
    ActiveCampaignSugar Market
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ActiveCampaign and Sugar Market
    Feature
    ActiveCampaign
    7.2
    679 Ratings
    Sugar Market
    4.4
    4 Ratings
    WYSIWYG email editor5.0596 Ratings3.03 Ratings
    Dynamic content4.1532 Ratings5.03 Ratings
    Ability to test dynamic content4.1482 Ratings4.02 Ratings
    Landing pages4.5349 Ratings6.03 Ratings
    A/B testing9.9391 Ratings4.03 Ratings
    Mobile optimization7.7538 Ratings1.03 Ratings
    Email deliverability reporting9.7645 Ratings7.04 Ratings
    List management9.9664 Ratings4.04 Ratings
    Triggered drip sequences10.0586 Ratings6.03 Ratings
    Lead Management
    Comparison of Lead Management features of ActiveCampaign and Sugar Market
    Feature
    ActiveCampaign
    8.0
    534 Ratings
    Sugar Market
    5.3
    4 Ratings
    Lead nurturing automation10.0500 Ratings6.04 Ratings
    Lead scoring and grading7.6366 Ratings4.04 Ratings
    Data quality management7.9407 Ratings5.04 Ratings
    Automated sales alerts and tasks7.1361 Ratings6.03 Ratings
    Lead segmentation and distribution7.39 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of ActiveCampaign and Sugar Market
    Feature
    ActiveCampaign
    9.9
    383 Ratings
    Sugar Market
    6.5
    3 Ratings
    Calendaring9.9303 Ratings6.03 Ratings
    Event/webinar marketing9.9289 Ratings7.02 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of ActiveCampaign and Sugar Market
    Feature
    ActiveCampaign
    6.8
    292 Ratings
    Sugar Market
    8.2
    1 Ratings
    Social sharing and campaigns7.2259 Ratings8.21 Ratings
    Social profile integration6.4254 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ActiveCampaign and Sugar Market
    Feature
    ActiveCampaign
    6.5
    642 Ratings
    Sugar Market
    2.3
    4 Ratings
    Dashboards6.5611 Ratings5.04 Ratings
    Standard reports6.5599 Ratings1.04 Ratings
    Custom reports6.5387 Ratings1.04 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ActiveCampaign and Sugar Market
    Feature
    ActiveCampaign
    8.7
    503 Ratings
    Sugar Market
    4.8
    4 Ratings
    API8.4401 Ratings5.02 Ratings
    Role-based workflow & approvals8.4274 Ratings6.02 Ratings
    Customizability6.6429 Ratings3.02 Ratings
    Integration with Salesforce.com9.895 Ratings9.22 Ratings
    Integration with Microsoft Dynamics CRM9.862 Ratings1.01 Ratings
    Integration with SugarCRM9.858 Ratings00 Ratings
    Third-party software integrations8.230 Ratings00 Ratings
    User Ratings
    ActiveCampaignSugar Market
    Likelihood to Recommend
    9.2
    (691 ratings)
    3.0
    (7 ratings)
    Likelihood to Renew
    9.0
    (25 ratings)
    10.0
    (3 ratings)
    Usability
    7.8
    (52 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    1.3
    (41 ratings)
    8.2
    (1 ratings)
    In-Person Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Online Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (14 ratings)
    -
    (0 ratings)
    Configurability
    6.4
    (4 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    1.0
    (5 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.4
    (4 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (4 ratings)
    -
    (0 ratings)