AdClarity vs. Comscore Ad Metrix

AdClarity

AdClarity

10 Reviews and Ratings

Comscore Ad Metrix

Comscore Ad Metrix

13 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
AdClarity	Score 10.0 out of 10	N/A	AdClarity is a SaaS solution for competitive marketing intelligence. With AdClarity, you can explore any site, brand, mediator, and even campaign, and get a complete perspective of its online activity.	$350 per month
Comscore Ad Metrix	Score 8.0 out of 10	N/A	Comscore offers marketing intelligence platform Ad Metrix to complement their digital marketing analytics offerings.	N/A

Pricing

AdClarity

Comscore Ad Metrix

Editions & Modules

Subscription: $350.00
per month

No answers on this topic

Offerings

Pricing Offerings
AdClarity	Comscore Ad Metrix
Free Trial
Yes	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	AdClarity	Comscore Ad Metrix
Considered Both Products	AdClarity Verified User Anonymous Chose AdClarity Very similar product, they have the same purposes and also same features, only difference could be the costs. Incentivized Helpful?	Comscore Ad Metrix Joseph Alleruzzo Director, Client Lead Chose Comscore Ad Metrix Comscore Ad Metrix provides the best instance of measuring the digital landscape at scale. They have a huge amount of the internet crawled with focusing on just this case. Incentivized Helpful? Verified User Anonymous Chose Comscore Ad Metrix We use both tools, but Ad Metrix helps significantly for determining industry trends and other more helpful data. We are actually in the process of removing the other tool since Ad Metrix gives us what we need. Incentivized Helpful? Verified User Anonymous Chose Comscore Ad Metrix They're both fairly similar in relaying data for us on our viewers. We've used comScore longer and are able to compare specific data to one another as well as competitor sites. Incentivized Helpful? Verified User Anonymous Chose Comscore Ad Metrix I use all three. Personally, I do not like Omniture. It feels clunky and I have to dig to find what I want. I use Google Analytics everyday just because of how much of an industry standard it is. A lot of clients also will use the Google Analytics tool and come to us with … Incentivized Helpful?

Best Alternatives
	AdClarity	Comscore Ad Metrix
Small Businesses	Lead411 Score 9.1 out of 10	Lead411 Score 9.1 out of 10
Medium-sized Companies	Lead411 Score 9.1 out of 10	Lead411 Score 9.1 out of 10
Enterprises	D&B Hoovers Score 8.3 out of 10	D&B Hoovers Score 8.3 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	AdClarity	Comscore Ad Metrix
Likelihood to Recommend	8.0 (0 ratings)	7.0 (0 ratings)
Likelihood to Renew	8.6 (0 ratings)	- (0 ratings)
Support Rating	- (0 ratings)	8.0 (0 ratings)

User Testimonials
	AdClarity	Comscore Ad Metrix
Likelihood to Recommend	It's suitable for social media monitoring. Verified User Anonymous Read full review	ComScore is great for the research portion of media planning. It's robust with data insights on your client's audience and its competitors, and it manages to house everything in an easy to use platform. It helps gain learning and insight into what channels and tactics we should invest in and what partners are out there in the space. Incentivized Verified User Anonymous Read full review
Pros	Media buying analysis Google GDN analysis Optimize display advertising Incentivized Verified User Anonymous Read full review	Breaks down categories of those who who are more likely to visit our site that come from XYZ backgrounds by percentage. Compares our site stats to other competitor statistics. Allows us to better target our viewers with specific ads. Incentivized Verified User Anonymous Read full review
Cons	When used in Chrome, it affect all tabs and reload it, which increases data downloaded with tool on, and will impact on costs. Some features are useless to developers, like clean cookies and set device type, they should have different versions for professionals and regular users. Verified User Anonymous Read full review	Training would be an area of improvement. I have had to self train in most reports and am not as well versed in the tool as I would like to be. No other major issues with the tool as of yet Incentivized Verified User Anonymous Read full review
Likelihood to Renew	Because it solves all the problems I needed and hardly has any problems. Verified User Anonymous Read full review	No answers on this topic
Support Rating	No answers on this topic	The staff is available pretty quickly for questions, but are not really around in-person to meet with me and my team. They are able to solve my problems online and do work sessions as needed via skype. Incentivized Joseph Alleruzzo Director, Client Lead Read full review
Alternatives Considered	Very similar product, they have the same purposes and also same features, only difference could be the costs. Verified User Anonymous Read full review	We use both tools, but Ad Metrix helps significantly for determining industry trends and other more helpful data. We are actually in the process of removing the other tool since Ad Metrix gives us what we need. Incentivized Verified User Anonymous Read full review
Return on Investment	I was able to get more suitable, better converting traffic sources. Verified User Anonymous Read full review	I am able to plan quickly and effectively Save money on just having one digital tool Plan audiences at scale Incentivized Joseph Alleruzzo Director, Client Lead Read full review
ScreenShots	AdClarity Screenshots