Adobe InDesign vs. Canva

Adobe InDesign

773 Reviews and Ratings

Canva

1,725 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Adobe InDesign	Score8.9 out of 10	N/A	Adobe InDesign supports creating digital and print documents such as flyers, stationary, posters, and other types of media, with rich graphics, images, and more. Adobe InDesign is available standalone or as part of the Adobe Creative Suite collection of media management and creation products.	$31.49 per month
Canva	Score9.1 out of 10	N/A	Canva is a popular, simple online graphic design tool. Users can import images, use templates to design banners and logos, or pay to use Canva's premium stock images/paid templates (elements starting at $1).	$12.95 per month

Pricing

Adobe InDesign

Canva

Monthly Plan: $31.49
per month
Annual Plan, Prepaid: $239.88 ($19.99)
per year (per month)
Annual Plan, Paid Monthly: $251.88 ($20.99)
per year (per month)

Pro: $12.95
per month
Enterprise: $30.00
Per Month Per User

Pricing Offerings
Adobe InDesign	Canva
Free Trial
No	No
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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Community Pulse
Key User Insights
	Adobe InDesign	Canva
Considered Both Products	Adobe Verified User Chose Adobe InDesign Canva is a valuable design tool for simple applications, such as creating a social media banner, flyer, or leaflet, particularly for those with no prior design experience. Its use of templates and straightforward tools to add pictures and text makes it a good choice for … Incentivized Helpful? Verified User Chose Adobe InDesign We use both in our company. Adobe InDesign for those more carefully considered, important design jobs. Canva for throwaway design jobs like flyers, newsletters, etc. Incentivized Helpful? Verified User Chose Adobe InDesign Quark used to be used much more. Adobe InDesign is now the preferred layout software for publishers. Canva is not as robust and does not have the same functionality. Incentivized Helpful? Verified User Chose Adobe InDesign Canva is a web-based design tool that allows you to use a large library of templates for everything from social media images, presentations, flyers, and business cards. It is very user friendly for beginners or simple projects. InDesign can do all that Canva can do and much … Incentivized Helpful? Anthony Burke Public Information Officer in Corporate at Betty Hardwick Center (Mental Health Care, 51-200 employees) Chose Adobe InDesign Microsoft Word is probably the most popular word processor, and I've been using that since I was a little kid, but InDesign gives you all the word processing tricks and then some with the ability to arrange every small part of your layout. Microsoft Publisher is another product … Incentivized Helpful? Ben Caplan Risk Manager, and Insurance Agent in Sales at Hummel and Plum Insurance Agency Inc. (Insurance, 11-50 employees) Chose Adobe InDesign InDesign is simply put, the best out there for the design of print and e-docs. Canva and Microsoft Publisher both have great features and benefits, but they don't have quite the robust tools and features that are sometimes necessary when designing an item. If you need something … Incentivized Helpful? Brittney Collier Marketing & Communications Specialist in Marketing at Billtrust (Financial Services, 201-500 employees) Chose Adobe InDesign Aside from Adobe InDesign, I have used Microsoft Word. I have also used Canva, which I see is an alternative that some marketers use. Word does not have the same capabilities regarding graphics that Adobe InDesign has. Your document would be far more engaging using InDesign … Incentivized Helpful? José Francisco Medina Rodríguez Graphic Design in Information Technology at MeDesign3D (Graphic Design, 1001-5000 employees) Chose Adobe InDesign Canva is really a very easy tool for simple designs. Create stuff, the way you want it and it has more than enough features to create truly appealing designs. Best of all it helps you and guides you while you’re getting the hang of it. But when you need to create anything more … Incentivized Helpful? Verified User Chose Adobe InDesign Adobe InDesign is a more cohesive program with stronger features and control. It is best used for more indepth presentations and publications. I use it primarily because it allows for more creative and personalized layouts which is useful for showcasing the work I present to … Incentivized Helpful? Verified User Chose Adobe InDesign InDesign's real benefit is it's integration with the other Adobe products, allowing you to work fairly seamlessly with multiple types of design file on a project. The creative cloud allows you to store and use assets quickly and efficiently on multiple projects and really … Incentivized Helpful? Ruchika Save Graphic Designer at DaurCom (Marketing & Advertising, 11-50 employees) Chose Adobe InDesign These mentioned softwares are great but also limiting. I like working on Adobe Illustrator but it's not meant to create page layouts while working on multiple pages. Incentivized Helpful? Linda Galota Content Creator in Social Media at Danié Made in Sicily (Design, 1-10 employees) Chose Adobe InDesign Adobe InDesign is definitely better structured and perfectly organised. I am a huge supporter of creativity in the communication field, yet I believe in the importance of balance and design. Adobe InDesign proves to be stronger than its competitors because it leaves room for … Incentivized Helpful? Carly Hand Senior Designer in Corporate at SH Hotels and Resorts (Hospitality, 11-50 employees) Chose Adobe InDesign Adobe InDesign is much more intuitive to use, and is set up better for beautiful design presentations. Incentivized Helpful? Ashley Mumm Public Relations Manager at Oregon Food Bank (Marketing & Advertising, 51-200 employees) Chose Adobe InDesign All of the other Adobe programs focus on other important design aspects and all are equally powerful in those specific areas. The other “publisher” programs are very limited, cumbersome to use/customize content, and are not created with the design team in mind. They produce … Incentivized Helpful? Verified User Chose Adobe InDesign Adobe InDesign is the go-to platform for creating documents, as opposed to Photoshop, which we utilize to create purely graphic elements. In my opinion, InDesign is easier to use and navigate than Photoshop with the snap-to guides. It allows users to easily line up content and … Incentivized Helpful?	Canva Augastin K Lazar Social Media Account Executive in Social Media at Institute of Electrical and Electronics Engineers (Graphic Design, 201-500 employees) Chose Canva Adobe products, well compared to Canva has a wide and long learning curve. Adobe spark almost comes close to Canva but lacks these tiny features that Canva focuses on to make the product irresistible to use. Canva also does a great job organizing and recording the designs in … Incentivized Helpful? Ginger Clay Marketing Architect in Marketing at IgniteRM (Computer & Network Security, 1-10 employees) Chose Canva Well, Canva is not as advanced as the Adobe products, but for what I need it to do, it is amazing. Incentivized Helpful? Verified User Chose Canva Canva is easier to use and requires less experience. Canva is also so easy it makes it significantly faster to produce content than using any Adobe products. Canva allows you to use professional designs and can help even make the most novice designers produce … Incentivized Helpful? Megan Murray Owner in Corporate at Project M Productions LLC (Wine and Spirits, 1-10 employees) Chose Canva Canva is easier, faster, and less expensive than Adobe. It allows for people who are not graphic artists to create quality professional looking content fast. I have been able to save hundreds of dollars annually with a single Canva pro subscription vs. a full Adobe … Incentivized Helpful? Kathleen M Jarchow Online Course Designer and Professor at University of Connecticut (E-Learning, 5001-10,000 employees) Chose Canva Canva has a special niche when it comes to stacking up against the products that I listed above. When it comes to learning curve, with Canva, there is virtually no learning curve; the interface of Canva is easy for any user. Where I reach my limit with Canva is that it … Incentivized Helpful? Stacey Stearns Program Specialist in Professional Services at University of Connecticut (Higher Education, 1001-5000 employees) Chose Canva I have InDesign but have struggled to become proficient with it. Canva is a more cost-effective and user-friendly alternative. Our designer still works in InDesign and for a designer, it has superior features, but to get some projects completed quickly with higher quality, … Incentivized Helpful? Verified User Chose Canva Canva takes the top used features in Adobe PhotoShop, Illustrator, and InDesign and combines them all into an easy to use web based software. What's not to love about that? Sure, you can't do insane photo editing in Canva, but it does have a nice selection of stock photos that … Incentivized Helpful? Verified User Chose Canva Canva is free, and the free-to-use option is extremely generous and fills many needs across our company. We have not even had to consider upgrading to a paid option because everything we already need is right there. The learning curve is also great, unlike Photoshop in … Incentivized Helpful? Shawn Strasburg Independent Consultant in Marketing at Wild Goose Creatives (Design, 1-10 employees) Chose Canva Honestly, Adobe is a great product for designers that know what they are doing, I didn’t have time to teach myself a new program or how to use it. Canva is extremely user-friendly and strat forward. If I ever had an issue o could perform a quick Google search and fix the problem. Incentivized Helpful?
	Would buy again
	No answers on this topic	No answers on this topic
	Delivers good value for the price
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	Happy with the feature set
	No answers on this topic	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic	No answers on this topic
	Implementation went as expected
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User Ratings
	Adobe InDesign	Canva
Likelihood to Recommend	8.8 (98 ratings)	9.1 (172 ratings)
Likelihood to Renew	10.0 (3 ratings)	8.0 (7 ratings)
Usability	7.8 (8 ratings)	9.2 (12 ratings)
Availability	9.0 (1 ratings)	10.0 (1 ratings)
Performance	9.0 (1 ratings)	10.0 (1 ratings)
Support Rating	5.0 (64 ratings)	6.9 (15 ratings)
In-Person Training	10.0 (1 ratings)	- (0 ratings)
Online Training	8.0 (1 ratings)	- (0 ratings)
Implementation Rating	9.0 (1 ratings)	10.0 (2 ratings)
Configurability	8.0 (1 ratings)	- (0 ratings)
Product Scalability	9.0 (1 ratings)	10.0 (1 ratings)