Adthena vs. PiPiADS

Adthena

Adthena

13 Reviews and Ratings

PiPiADS

PiPiADS

0 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Adthena	Score 6.2 out of 10	N/A	Adthena from the company of the same name in London is a marketing intelligence tool for search marketing focusing on keyword research, analysis, and suggestion for optimizing the budgeting and management of pay per click (PPC) advertising campaigns. Adthena algorithmically searches industry-relevant keywords and also the actual ad copy appearing in search engines, a less seen feature used for competitive analysis and brand differentiation (i.e. so your ads appear or do not appear like your…	N/A
PiPiADS	Score 0.0 out of 10	N/A	PiPiADS is a searchable database of TikTok ads in the world, that using an array of data uncovers the ads that are most likely to be successful for a brand.	$77 per month

Pricing

Adthena

PiPiADS

Editions & Modules

No answers on this topic

Starter: $77
per month
VIP: $155
per month
Pro: $263
per month

Offerings

Pricing Offerings
Adthena	PiPiADS
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

—

30% discount for annual pricing.

More Pricing Information

Community Pulse
	Adthena	PiPiADS
Considered Both Products	Adthena Raven Wheatley-Hawkins Digital Marketing Manager Chose Adthena You see more insight (over time, period on period growth) and save time compared to platforms which looks at the search volume as it stands and you have to work out the SOS manually. Incentivized Helpful? Joseph Alleruzzo Associate Director, Client Leadership for Michelin Chose Adthena Kantar can give you specific search details, broken out by device and search engine where it does best. We include it in our overall Kantar subscription which is efficient for our business. Incentivized Helpful? Verified User Anonymous Chose Adthena AdGooroo is preferable for search only clients. When it comes to mixed media campaigns, such as display and social, I definitely prefer to use ComScore. The platform is just more user friendly overall. Incentivized Helpful?	PiPiADS AH Aria Ho Markerting manager Chose PiPiADS I’ve used Minea before, which is also a solid ad spy tool. But I found PiPiADS to have a larger ad database for TikTok, more frequent data updates, and better filters for finding trending products. The UI is smoother and overall it just fits my workflow better, especially for … Incentivized Helpful?

Best Alternatives
	Adthena	PiPiADS
Small Businesses	Nozzle Score 10.0 out of 10	Nozzle Score 10.0 out of 10
Medium-sized Companies	Semrush Score 8.7 out of 10	Semrush Score 8.7 out of 10
Enterprises	No answers on this topic	No answers on this topic
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Adthena	PiPiADS
Likelihood to Recommend	8.0 (0 ratings)	- (0 ratings)
Support Rating	8.0 (0 ratings)	- (0 ratings)

User Testimonials
	Adthena	PiPiADS
Likelihood to Recommend	Great for competitive reporting for SEM clients. I use it for all my monthly performance reports to pull out specific insights on how we compare to competitors on top keywords and categories and where we have room to improve. AdGooroo allows me to format really specific and impactful recommendations that impress the client. Incentivized Verified User Anonymous Read full review	PiPiADS works really well for anyone doing TikTok marketing, especially dropshippers, ad agencies, and product researchers. It's perfect for finding ad creatives that work, tracking what competitors are running, and spotting winning products early. AH Aria Ho Markerting manager Read full review
Pros	Share of Search Period on Period Change in SOS Easy Interface Incentivized Raven Wheatley-Hawkins Digital Marketing Manager Read full review	Helps me find trending TikTok ads fast Great for product research Daily data updates AH Aria Ho Markerting manager Read full review
Cons	I wish their graphs/infographics were more ready to use so I could quickly drop into presentations instead of having to format or re-do them myself. Has a bit of a high learning curve. There is a limit on the number of keywords you can upload. For large clients there shouldn't be a cap. I want to be able to upload all of my client's keywords. Incentivized Verified User Anonymous Read full review	Would love to see support for more ad platforms AH Aria Ho Markerting manager Read full review
Usability	No answers on this topic	I’d give it 10. The interface is clean and the core features are very easy to use once you get the hang of it. I especially like how the filters help me find exactly what I’m looking for. AH Aria Ho Markerting manager Read full review
Support Rating	Our Kantar rep is great and very responsive overall. It is hard to get on-site training and preferred pricing with them, but at the end of the day, I am helpful that they are around. Incentivized Joseph Alleruzzo Associate Director, Client Leadership for Michelin Read full review	No answers on this topic
Alternatives Considered	You see more insight (over time, period on period growth) and save time compared to platforms which looks at the search volume as it stands and you have to work out the SOS manually. Incentivized Raven Wheatley-Hawkins Digital Marketing Manager Read full review	I’ve used Minea before, which is also a solid ad spy tool. But I found PiPiADS to have a larger ad database for TikTok, more frequent data updates, and better filters for finding trending products. The UI is smoother and overall it just fits my workflow better, especially for TikTok-focused campaigns. AH Aria Ho Markerting manager Read full review
Return on Investment	Ability to show competitive spend to clients for increased budget requests. Save time on keyword ideas. Incentivized Joseph Alleruzzo Associate Director, Client Leadership for Michelin Read full review	Cut down ad research time by over 70% Improved creative testing success rate AH Aria Ho Markerting manager Read full review
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