TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adzooma

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Adzooma’s AI and machine learning based Google and Facebook Ads platform, offers simple campaign management, 24/7 optimisation and time saving automation, all in a single interface. The platform includes many features including scanning for 50+ improvement opportunities, many of which can be actioned with a single click, tracking…

    $19

    per user/month - up to $1000 a month on ad spend

    Microsoft Advertising

    Score7.9 out of 10
    N/AMicrosoft Advertising (formerly Bing Ads) contains Microsoft's advertising solutions. Advertising formats include search (Microsoft Search ads), Display and Native ads, Retail Media, and Video and Connected TV (CTV) ads. Services include Performance Max, the company's conversion optimization AI assistant and guide.N/A
    Pricing
    AdzoomaMicrosoft Advertising
    Editions & Modules
    Pilot
    $19.00
    per user/month - up to $1000 a month on ad spend
    Advanced Pilot
    $49.00
    per user/month - up to $10,000 a month on ad spend
    Rocket Pilot
    $99.00
    per user/month - up to $100,000 a month on ad spend
    No answers on this topic
    Offerings
    Pricing Offerings
    AdzoomaMicrosoft Advertising
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsOur pricing is based on your combined monthly Google Ads and Facebook Ads spend. There are no long-term contracts and you can cancel anytime.—
    More Pricing Information
    Community Pulse
    AdzoomaMicrosoft Advertising
    Considered Both Products
    Adzooma
    Chose Adzooma
    Choose Adzooma because it offers a great introductory free starter package that provides great onboarding and management.
    Incentivized
    Microsoft
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    AdzoomaMicrosoft Advertising
    Ad Campaigns
    Comparison of Ad Campaigns features of Adzooma and Microsoft Advertising
    Feature
    Adzooma
    -
    Ratings
    Microsoft Advertising
    3.9
    3 Ratings
    Ad campaign creation00 Ratings7.23 Ratings
    Ad deployment00 Ratings8.13 Ratings
    Display advertising00 Ratings1.93 Ratings
    Ad display and retargeting segmentation00 Ratings3.73 Ratings
    Sequence targeting00 Ratings1.02 Ratings
    Contextual advertising00 Ratings4.53 Ratings
    Social advertising00 Ratings1.02 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Adzooma and Microsoft Advertising
    Feature
    Adzooma
    -
    Ratings
    Microsoft Advertising
    5.3
    5 Ratings
    Ad dashboards00 Ratings4.75 Ratings
    Ad performance reports00 Ratings4.84 Ratings
    Ad conversion tracking00 Ratings6.33 Ratings
    Ad attribution reporting00 Ratings5.43 Ratings
    Ad forecasting and optimization00 Ratings5.43 Ratings
    Ad Auctions
    Comparison of Ad Auctions features of Adzooma and Microsoft Advertising
    Feature
    Adzooma
    -
    Ratings
    Microsoft Advertising
    6.6
    4 Ratings
    Ad bidding00 Ratings6.64 Ratings
    User Ratings
    AdzoomaMicrosoft Advertising
    Likelihood to Recommend
    10.0
    (2 ratings)
    5.9
    (67 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    6.0
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.1
    (11 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.0
    (1 ratings)