Ahrefs vs. Majestic SEO

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ahrefs
Score 9.0 out of 10
N/A
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
Majestic SEO
Score 8.5 out of 10
N/A
Majestic surveys and maps the Internet and has created a large commercial Link Intelligence database. This Internet map is used by SEOs, New Media Specialists, Affiliate Managers and online Marketing experts for a variety of uses surrounding online prominence including Link Building, Reputation Management, Website Traffic development, Competitor analysis and News Monitoring.
$49.99
per month
Pricing
AhrefsMajestic SEO
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
Lite
$49.99
per month
Pro
$99.99
per month
Full API
$399.99
per month
Offerings
Pricing Offerings
AhrefsMajestic SEO
Free Trial
NoNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AhrefsMajestic SEO
Considered Both Products
Ahrefs
Chose Ahrefs
The User Interface and usability of the tool makes it very pleasant experience to use on a regular basis. Keyword research and topical clustering on the fly is really easy with SERP overviews and competitor keywords/traffic insights. SEMrush is a little less user friendly and …
Chose Ahrefs
Ahrefs is easier to use, their features deliver understandable and logical recommendations, and in my opinion and most importantly — they list parent topics, which is huge when designing/redesigning a website.
Chose Ahrefs
It's competitive with SEMRush, Moz and other tools of that same ilk. It's great for serious SEO work - not at the Enterprise level - but at the small business, small agency level. I would not consider it competitive with BrightEdge, Conductor, SEOClarity, etc. - but it IS …
Chose Ahrefs
We found the user interface of Ahrefs slightly better than the rest. Also, the details involved in the outputs we more informative. For example, once an audit is done, the steps that are involved in fixing that issue are well explained in Ahrefs. Also, I found Ahrefs backlink …
Chose Ahrefs
Screaming Frog is a handy tool when it comes to performing technical SEO audits and improving technical aspects of SEO. But Ahrefs on the contrary is a strategic SEO tool that can help you do holistic SEO. This includes features like performing keyword research, building links, …
Chose Ahrefs
In my experience, Ahrefs and SEMrush are both powerful tools for improving SEO and content marketing efforts. However, I chose to use Ahrefs over SEMrush for a few reasons. Firstly, Ahrefs has a stronger focus on backlink analysis and identifying potential link building …
Chose Ahrefs
In my organizaion we are also using Semrush, but prefer Ahrefs as Semrush sometimes doesn't show keywords where there are low search rates.
Chose Ahrefs
With the digital initiatives we have currently underway, both are really valuable so we keep them both. The digital ecosystem changes so rapidly that only relying on one SEO tool is, in my opinion, not a great idea, as each has its own strengths and weaknesses. And the cost is …
Chose Ahrefs
Ahrefs provides more accurate and important data compared to other services. It has become a very trusted service among the SEO community and collected tremendous amount of data over the years of operation. Ahrefs is designed to meet the needs of a very demanding SEO expert, …
Chose Ahrefs
Ahrefs is one of the best platforms available in the market dealing in developing online SEO tools and free educational material for marketing professionals. It has all the best features related to SEO and gives all the performance and analytics based on digital presence.
Chose Ahrefs
Ahrefs is the most comprehensive tool we've used for providing SEO and performance analysis for our website clients. It's an essential part of our analytics stack, along with Google products. It doesn't require downloading and installing software, and it's more robust and user …
Chose Ahrefs
Ahrefs is more flexible for a large organization and overall has more features than competitors packed within a single tool. Other tools just don't have as much ability as the Ahrefs tool does. We also found the UI to be overall better on Ahrefs and easier to understand than …
Chose Ahrefs
Ahrefs has the best backlink data even compared to funded competitors. On top of that, their analysis and tutorials make it possible to get value easily. Monitoring your website, your competitors, and finding SEO opportunities is very easy and there are some sophisticated …
Chose Ahrefs
Ahrefs is my clear choice when I need to better understand the link profile of my clients' websites as its database is unmatched. However, when it comes to keyword research, it is second only to SEMrush. I wouldn't say that it's worse than SEMrush as each is focused on …
Chose Ahrefs
I used to use Moz a lot and it is also a great tool. However, I found the Ahrefs UI was much friendlier and easier to navigate. I also like the specific use cases shown in the Ahrefs blog, which are much easier to follow and implement when using the Ahrefs tool itself. This …
Chose Ahrefs
Ahrefs provides a lot more data, in a lot more detail - and tells you exactly why it matters.
Moz is a nice tool - the UI is easier to navigate and there are more prompts for new users - but anyone doing serious work will do better with Ahrefs.
Chose Ahrefs
Sadly we are coming [to] terms that even trough there are more and more options that Ahrefs has they are still incomplete or not working good enough. And the most important options (like frequent updates on rankings) are behind the most expensive membership.

Right now we mainly …
Chose Ahrefs
Semrush and BuzzSumo are also good tools. Semrush is hardcore and technical; if you outgrew Ahrefs as an SEO practitioner and were doing intense work for one big client, I'd highly recommend it. BuzzSumo is more for a social media manager; it provides huge shortcuts for …
Chose Ahrefs
Ahrefs has more features and more accurate data than its competitors. While both Moz and Majestic are great tools and can be used as complimentary to Ahrefs, if you have to choose one tool, definitely choose Ahrefs. It has the biggest database of links and better stats for …
Chose Ahrefs
Ahrefs Site Explorer gives us an easier way of obtaining backlinks when we're doing link building, whereas with other products I have a more difficult time finding viable backlinks. The keyword list you can export from Ahrefs is also a lot more clear than in other products …
Chose Ahrefs
The closest competitor to Ahrefs Site Explorer would likely be SEMRush. Ahrefs seems to have a significantly larger amount of data to work with. They claim that their service is powered by the second most active crawler in the world, next to Google.
Majestic SEO
Chose Majestic SEO
SEMRush, MOZ, ahrefs.
All of these tools have their place and they all are very good. I can't really compare Majestic to any of them as I have very specific uses of Majestic. If I had to pick one tool to use for the rest of my SEO career it would probably be SEMRush. If I could …
Chose Majestic SEO
Majestic SEO is handy tool for SEO and you can easily navigate in it's dashboard. You can set everything and plan your preferences to have weekly and monthly reports. Respect to the other tools, Majestic SEO is doing well with it's performance and fresh database. It is really …
Chose Majestic SEO
Majestic SEO is very strong tool in all manners and compare to other digital marketing tools, we are working with many of other tools to create our clients recommendation but the most data is fetched by Majestic SEO tool. That's the main reason to choose this tool and we are …
Chose Majestic SEO
There are many tools for digital marketers on the web, so you just catch the right tool for a particular scenario and task. So we chose Majestic SEO for its competitive price, its features, ease of use, reporting manner with customizable options, and creative analysis of …
Chose Majestic SEO
Majestic has a reputation of being one of the best tools out there. Compared to the other leaders in the SEO space, Majestic is probably the best all-around tool, with very concrete capabilities in the areas of keyword research, backlink profile analysis, and on-page technical …
Chose Majestic SEO
Majestic has features that most of their competitors don't. The backlink index is better than SEMrush in my opinion which also lacks being able to look at links from a range of dates. Their metrics are harder to fool when compared to MOZ and I would say that AHREF's is a good …
Chose Majestic SEO
Majestic is best used in conjunction with a tool like Moz and SEMrush. Although it can be used by itself, it is difficult to work with unless you really know what you're looking for and how to use that data when you find it.
Chose Majestic SEO
Most of the SEO platforms have their own unique features. Majestic really focuses on backlinks, which is arguably the most important aspect of SEO. It is not a full-feature platform such as Moz or SEMRush, but they are the best in backlinks. Majestic fits in any large-scale SEO …
Chose Majestic SEO
Majestic is #2 on my list. SEMRush is my favorite because of its breadth of scope. The features it offers for a similar price are, in my opinion, superior. Majestic is better in terms of domain analysis. SEMRush is better in terms of keyword tracking, SEO Audits, PPC analysis, …
Chose Majestic SEO
Majestic was the tool the company was using when I came on board. And I think in the future, they'll have to pick a different more versatile tool that completes a variety of tasks.
Chose Majestic SEO
Majestic is way faster and gives a better topical trust to websites, while Link Research Tools has more data but is slower.
Chose Majestic SEO
Majestic has the biggest index of backlinks. Also, it's list of parameters for backlinks is the biggest, which makes filtering backlinks a lot easier.

Finally, Majestic has Bulk Backlink Checker, which saver a lot of time when checking backlinks of freelance link builders.
Chose Majestic SEO
We use Majestic SEO as the main tool for getting backlink data. Moz is a competitor that we also use but for a different purpose. With Majestic SEO we get a lot more accurate link numbers, where we use Moz for its rank tracker and metrics like Domain Authority. Moz doesn't …
Chose Majestic SEO
Ahrefs Site Explorer comes pretty close to Majestic SEO. I always used both the tools in parallel as some features were better in Ahrefs. But if you are looking for a cheaper tool and don't use the backlink research tool so often, go for one of the plans from Majestic SEO.
Chose Majestic SEO
I would say Ahrefs does somehow a better job in terms of data quality, ease of use and intuitiveness. Majestic SEO surely follows Ahrefs on the second position as per my opinion. Majestic SEO has a huge potential for improvement when it comes to the way tool portrays …
Chose Majestic SEO
Majestic SEO is definitely the top notch product for link analysis and no other tool beats Majestic SEO.
Chose Majestic SEO
Majestic SEO is sort of in its own league compared to Open Site Explorer and Google Search Console. GSC really only offers the links it finds and does limit to 1000 links on export. OSE is part of a larger package of Moz tools. It does a solid job of finding links but doesn't …
Chose Majestic SEO
Feel that Majestic data is more trustworthy, consistent api - maybe not as flashy but dependable.
Chose Majestic SEO
Majestic SEO lacks some of the features of SEMRush and MOZ, but these features are simply not what the software focuses on (or even claims to focus on). Majestic's all about the crawl--from what I've seen (and I've compared monthly crawl data provided by these other platforms …
Chose Majestic SEO
It has a much richer backlink analysis tool. Open site explorer from Moz is a runner up, but I feel like Majestic SEO is more comprehensive.
TrustRadius Insights
AhrefsMajestic SEO
Highlights

TrustRadius
Research Team Insight
Published

Reviewers have found that both Ahrefs and Majestic SEO are commonly used for their backlink analysis features. Customers have noted that Ahrefs provides more detailed metrics for landing pages, which aids in understanding the overall health of a website’s backlink profile. On the other hand, users of Majestic SEO have shared that its visualization tools make it easier to observe link patterns and effectively formulate link-building strategies.

In terms of keyword research, users have shared differing experiences with Ahrefs and Majestic SEO. Ahrefs users have praised its keyword explorer for providing a detailed overview of the search landscape, including search volume, keyword difficulty, and related keyword suggestions. Users have noted that this feature helps in optimizing content to align with search trends. On the other hand, Majestic SEO users have highlighted that its lack of keyword research capabilities can be a constraint in developing SEO strategies.

For tracking and reporting abilities, comparisons have been made between Ahrefs and Majestic SEO. It has been observed by customers that Ahrefs shines in its rank tracking capabilities, presenting clear, detailed information about keyword performance and ranking changes. On the flip side, Majestic SEO users have found that while it lacks similar detailed ranking tracking, it offers comprehensive link-building reports, which have been useful in evaluating the quality and quantity of backlinks.

Features
AhrefsMajestic SEO
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
7.8
Ratings
1% above category average
Majestic SEO
8.5
Ratings
9% above category average
Keyword analysis9.50 Ratings9.00 Ratings
Backlink management8.50 Ratings9.00 Ratings
SERP ranking tracking9.40 Ratings9.00 Ratings
Page grader5.20 Ratings8.00 Ratings
Competitive analysis9.40 Ratings8.00 Ratings
Site audit / diagnostics7.90 Ratings9.00 Ratings
Site recommendations5.50 Ratings7.00 Ratings
Task management7.00 Ratings9.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
7.5
Ratings
1% below category average
Majestic SEO
8.5
Ratings
11% above category average
Local SEO8.40 Ratings8.00 Ratings
Social SEO6.10 Ratings8.50 Ratings
Mobile SEO6.10 Ratings8.50 Ratings
Global SEO9.60 Ratings9.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs
8.9
Ratings
5% above category average
Majestic SEO
9.5
Ratings
12% above category average
Multi-domain support9.40 Ratings9.00 Ratings
Integration with web analytics tools8.40 Ratings10.00 Ratings
Best Alternatives
AhrefsMajestic SEO
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AhrefsMajestic SEO
Likelihood to Recommend
9.7
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
9.2
(0 ratings)
-
(0 ratings)
Support Rating
8.8
(0 ratings)
9.0
(0 ratings)
User Testimonials
AhrefsMajestic SEO
Likelihood to Recommend
It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
Read full review
Majestic is a really great tool if your company is spending considerable resources on ongoing SEO efforts. In general, Majestic isn't for beginner SEO users, but a more advanced tool to get into deep SEO tactics. I would recommend this for agencies that have a significant investment in SEO. If you're a small team or a small business looking to improve SEO for yourself or company, there are platforms that offer a variety of tools for new to moderate expertise.
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Pros
  • Their backlink database is still one of the most up to date we've seen when compared to similar tools.
  • The user interface is very intuitive and easy to learn.
  • They provide you with a lot of great information and the ability to set a date range can really help you narrow things down.
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  • I like Majestic's own metrics Trust and Citation flow, that are very representative of the real value of the website and it's potential effect on the rankings of the website it's linking to.
  • Also, theme (topic) of the website is very useful in the backlink report. This allows to easily identify backlinks relevant to your business.
  • The index of number of backlinks that is provided by Majestic is usually a lot bigger than the indexes of their competitors.
  • Lost link tracker is very useful for tracking dropped links of your projects (you can verify and track multiple domains). This allows to keep track on how many of your ads and articles stay live and sometimes we contact publishers to tell them that their changes on the website (i.e. updates) caused our article or link to go down.
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Cons
  • Ahrefs Site Explorer provides an overview of domain health and the issues that can be fixed, and sometimes the suggested "critical issues" can be an astronomical number and not accurate.
  • For certain features on Ahrefs Site Explorer, there can a more elaborate description/guide on how to utilize the feature.
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  • Its API for developers and big companies sometime don't give the actual data.
  • Rank tracker is not 100% accurate, but you can create a rough estimate by the report.
  • Backlink history is also missing some links, but I found them mostly.
  • Sometimes site explorer does not give the actual report, so you should check manually too.
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Likelihood to Renew
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
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Once you've grown accustomed to the depth and accuracy of Majestic's crawl, it's hard to consider paying for anything else (or settling for free options). SEMRush and MOZ can get you somewhere, but in the right hands, a tool as powerful as Majestic can do a lot for a business's link building strategy.
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Usability
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
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No answers on this topic
Support Rating
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
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In started when our team started to use this tool, we had trouble understanding many of its features, so its customer support team was our teacher to understand all its complicated features and also how they are used to get better results. Nowadays we are working very efficiently without any help.
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Alternatives Considered
It's competitive with Semrush, Moz and other tools of that same ilk. It's great for serious SEO work - not at the Enterprise level - but at the small business, small agency level. I would not consider it competitive with BrightEdge, Conductor, SEOClarity, etc. - but it IS competitive and on par with the tools that are one level below those big enterprise tools.
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Majestic has features that most of their competitors don't. The backlink index is better than SEMRush in my opinion which also lacks being able to look at links from a range of dates. Their metrics are harder to fool when compared to Moz and I would say that AHREF's is a good competitor but each company keeps their own index of links so its good to use more than one tool
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Return on Investment
  • Ahrefs has helped save hours of work because it functions as an all-in-one SEO tool. Before Ahrefs, I would have to switch toolsets multiple times, compile the reports, then organize data. Ahrefs as an all in one helped managed the chaos that having too many tools create.
  • Backlink data is crucial to predicting content success. Ahrefs has provided us with better backlink data, allowing our predictions to be more accurate.
  • Ahrefs has helped us cut away from having another rank tracker subscription. Their rank tracking tool is good enough to not warrant a dedicated rank tracker, helping us save on costs.
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  • ROI is difficult to ascertain in healthcare marketing, mostly due to privacy laws. Although, Majestic has improved our insight into our digital content, giving us data to work with on the primary site, which has led to an overall increase in organic search.
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ScreenShots

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings