Aimbase vs. SAP Emarsys
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Aimbase | Score8 out of 10 | N/A | Aimbase is a marketing automation platform that includes database management, lead nurturing, email marketing, landing pages, prospect scoring, social media advocacy and marketing analytics capabilities. The solution is focused on the automotive industry, and integrates with leading dealer management systems. Aimbase was formerly offered by AVALA Marketing Group, which was acquired by Rollick in late 2018. | N/A |
SAP Emarsys | Score4.8 out of 10 | N/A | Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition. | N/A |
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | No setup fee | Required | ||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Reporting & Analytics |
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| Platform & Infrastructure |
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| Aimbase | SAP Emarsys | |
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| Likelihood to Recommend | - | 7.7 |
| Likelihood to Renew | - | 9.9 |
| Ease of integration | - | 5.0 |