Alpine IQ vs. SAP Emarsys

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Alpine IQ
Score 9.1 out of 10
N/A
Alpine IQ provides businesses customer-focused technology to help retailers and brands of all sizes and industries resolve growth challenges and generate revenue. Alpine's vision is to help businesses extend the average 5-7 minutes they spend with a customer in-store or online into a lifetime of repeat visits, transactions, and engaging communications. So far, the vendor states that Alpine IQ has helped over 3,000 brands connect and create over $2 billion in untapped revenue.N/A
SAP Emarsys
Score 4.8 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
Pricing
Alpine IQSAP Emarsys
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Alpine IQSAP Emarsys
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Alpine IQSAP Emarsys
Considered Both Products
Alpine IQ
SAP Emarsys
Chose SAP Emarsys
Emarsys offered a way more flexible and modern user interface. Furthermore, the management of email campaigns seemed smoother, and simpler - which is essential concerning our rather small team size. Integration of automation programs using our product catalog was also crucial, …
Chose SAP Emarsys
Emarsys stacks up well against other email marketing platforms I've used. It doesn't particularly excel in any area, so it isn't heads and shoulders above other options, but it's solid in all areas. If you're looking for a safe option without too much dynamic content or …
Chose SAP Emarsys
These two products, Mailchimp and Constant Contact, were our very first experiences. However, we were highly unhappy with how they worked. With Emarsys, we can send messages to the audience at a mass level. Email advertising is one of our most favoruite features in Emarsys and …
Chose SAP Emarsys
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from …
Chose SAP Emarsys
Emarsys is a much more robust platform than Constant Contact and Mailchimp. The CRM functionality, storage space for contact data, customization, etc. are all features that are limited in other email software programs.

HubSpot is not only marketed as an ESP. They are a more …
Chose SAP Emarsys
Emarsys under performs on every possible level. In my first 6 weeks using the system I had 4 ongoing support tickets with system malfunctions. Learning this platform for take a lot of time that is not required by other platforms.

They need to seriously improve the email …
Chose SAP Emarsys
Emarsys is more intuitive and easier to use than Adestra. Its customer personalisations and segmentation capabilities are stronger.
Chose SAP Emarsys
We have two branches, one in New York and one in Turkey. At first we were searching for a company which can provide service in both countries but there was no company had branches in both locations. Emarsys pointed their USA references working with European accounts and they …
Chose SAP Emarsys
Emarsys competes very well with its competitors
Features
Alpine IQSAP Emarsys
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Alpine IQ
8.7
Ratings
13% above category average
SAP Emarsys
6.5
Ratings
16% below category average
WYSIWYG email editor8.50 Ratings7.30 Ratings
Dynamic content8.80 Ratings8.00 Ratings
Ability to test dynamic content8.80 Ratings4.00 Ratings
Landing pages8.70 Ratings8.00 Ratings
A/B testing8.20 Ratings7.00 Ratings
Mobile optimization8.80 Ratings6.00 Ratings
Email deliverability reporting8.80 Ratings6.30 Ratings
List management9.10 Ratings4.30 Ratings
Triggered drip sequences8.80 Ratings7.70 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Alpine IQ
8.8
Ratings
12% above category average
SAP Emarsys
6.5
Ratings
18% below category average
Lead nurturing automation9.10 Ratings6.00 Ratings
Lead scoring and grading8.20 Ratings7.00 Ratings
Data quality management8.70 Ratings00 Ratings
Automated sales alerts and tasks9.10 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Alpine IQ
8.3
Ratings
12% above category average
SAP Emarsys
-
Ratings
Calendaring8.30 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Alpine IQ
8.2
Ratings
9% above category average
SAP Emarsys
-
Ratings
Social profile integration8.20 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Alpine IQ
8.7
Ratings
17% above category average
SAP Emarsys
6.9
Ratings
6% below category average
Dashboards8.80 Ratings7.70 Ratings
Standard reports8.80 Ratings7.00 Ratings
Custom reports8.50 Ratings6.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Alpine IQ
8.9
Ratings
18% above category average
SAP Emarsys
7.0
Ratings
6% below category average
API9.10 Ratings7.00 Ratings
Role-based workflow & approvals8.80 Ratings6.00 Ratings
Customizability8.80 Ratings6.00 Ratings
Third-party software integrations9.10 Ratings00 Ratings
Integration with Salesforce.com00 Ratings7.00 Ratings
Integration with Microsoft Dynamics CRM00 Ratings9.00 Ratings
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User Ratings
Alpine IQSAP Emarsys
Likelihood to Recommend
9.1
(0 ratings)
7.7
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.9
(0 ratings)
Ease of integration
-
(0 ratings)
5.0
(0 ratings)
User Testimonials
Alpine IQSAP Emarsys
Likelihood to Recommend
I think Alpine IQ is an excellent platform, especially for the challenging cannabis industry. In my experience, they take the guesswork out of preparing compliant campaigns and give us access to our data in a way that makes it actionable and easy to digest.
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Emarsys is highly recommended to every new or old organization for planned and well-managed marketing. If you want to reach the maximum market chains or to keep your data under highly confidential supervision or if you want many clients for your product or services, then Emarsys is the best option of all.
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Pros
  • Customizable email and text campaigns make it easy to brand our messaging.
  • In my experience, audience segmenting is easy and very robust for precise targeting.
  • In my opinion, analytics and reporting are easy to understand.
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  • The CRM functionality is a great tool for adding in targeted paid advertising campaigns to complement email campaigns.
  • The ability to segment contacts and create custom lists allows us to send hyper-targeted email campaigns that deliver more efficient and effective results.
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Cons
  • I wish there was an option to add a-la-carte features to their plans, because the difference in cost between starter plans and the next step up is too much for us to afford.
  • More features available to the starter packages would be nice.
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  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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Likelihood to Renew
No answers on this topic
We have no intention of changing Emarsys
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Alternatives Considered
No answers on this topic
Emarsys stacks up well against other email marketing platforms I've used. It doesn't particularly excel in any area, so it isn't heads and shoulders above other options, but it's solid in all areas. If you're looking for a safe option without too much dynamic content or advanced customizations, Emarsys will meet your needs.
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Return on Investment
  • So far we have seen higher open and conversion rates than previous messaging platforms.
  • The way it integrates with our POS makes it much easier on our team to use and to encourage customers to sign up for the loyalty program.
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  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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