Amazon Marketing Cloud vs. Piano Analytics
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Amazon Marketing Cloud | Score9.1 out of 10 | N/A | To help advertisers understand how their marketing performs across media such as search, display, video, and audio, Amazon Advertising is introducing Amazon Marketing Cloud (AMC)—a holistic measurement and analytics solution currently in beta for eligible advertisers. AMC is built on Amazon Web Services (AWS). | N/A |
 Piano Analytics | Score8 out of 10 | Mid-Size Companies (51-1,000 employees) | Piano Analytics, formerly AT Internet, provides digital analytics to help customers measure their audience, optimise their digital performance and create value. From data collection to exploration, activation, and the sharing of actionable insights, the Piano Analytics Suite is designed to provide reliable high-quality data to enhance decision-making company-wide. Adapted to e-commerce, media, finance/banking, and corporate websites & mobile apps, the vendor promises an easy-to-use solution… | $430 per server calls consumption |
| Amazon Marketing Cloud | Piano Analytics | |||||||||||||||
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| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | $430 per server calls consumption | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Amazon Marketing Cloud | Piano Analytics | |
|---|---|---|
| Likelihood to Recommend | - | 8.0 |
| Likelihood to Renew | - | 8.0 |
| Usability | - | 8.3 |
| Availability | - | 9.5 |
| Performance | - | 9.0 |
| Support Rating | - | 9.0 |
| In-Person Training | - | 5.0 |
| Implementation Rating | - | 8.0 |
| Configurability | - | 9.0 |
| Product Scalability | - | 8.0 |
| Vendor post-sale | - | 6.0 |
| Vendor pre-sale | - | 8.0 |