Amazon Personalize vs. SAP Emarsys
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Amazon Personalize | Score9.6 out of 10 | N/A | Amazon Personalize uses machine learning algorithms to create recommendations that respond to the specific needs, preferences, and changing behavior of users in real-time, to drive increased customer engagement. | N/A |
 SAP Emarsys | Score4.8 out of 10 | N/A | Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition. | N/A |
| Amazon Personalize | SAP Emarsys | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | Required | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Reporting & Analytics |
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| Platform & Infrastructure |
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| Amazon Personalize | SAP Emarsys | |
|---|---|---|
| Likelihood to Recommend | 9.7 | 7.7 |
| Likelihood to Renew | - | 9.9 |
| Ease of integration | - | 5.0 |