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Amplitude Analytics vs. Google Analytics 360 (discontinued)

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Amplitude Analytics

144 Reviews and Ratings

Google Analytics 360 (discontinued)

540 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Amplitude Analytics

    Score8.3 out of 10
    		N/AAmplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps product marketers to achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

    $61

    per month

    Google Analytics 360 (discontinued)

    Score8.9 out of 10
    		N/AGoogle Analytics 360 (formerly Google Analytics Premium) was an enterprise-level analytics solution that was sunset in July of 2024.

    $150,000

    Up to 1 Billion hits/month

    Pricing
    Amplitude AnalyticsGoogle Analytics 360 (discontinued)
    Editions & Modules
    Plus
    $49
    per month (paid annually)
    Growth
    Contact Sales
    Enterprise
    Contact Sales
    Starter
    Free
    Google Analytics Premium
    $150,000
    Up to 1 Billion hits/month
    Google Analytics
    Free
    Offerings
    Pricing Offerings
    Amplitude AnalyticsGoogle Analytics 360 (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Amplitude AnalyticsGoogle Analytics 360 (discontinued)
    Considered Both Products
    Amplitude
    No answer on this topic
    Discontinued Products
    Rahul Chhajed
    Software Engineer in Information Technology at Atlantis (Internet, 11-50 employees)
    Chose Google Analytics 360 (discontinued)
    Amplitude is an alternative for Google Analytics and we have implemented Amplitude also. We choose Google Analytics over Amplitude because of features like segmentation of users, creating cohort, seeing the user's behavior and journey. Amplitude has all of the data but it's not …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Amplitude AnalyticsGoogle Analytics 360 (discontinued)
    Web Analytics
    Comparison of Web Analytics features of Amplitude Analytics and Google Analytics 360 (discontinued)
    Feature
    Amplitude Analytics
    -
    Ratings
    Google Analytics 360 (discontinued)
    6.9
    1 Ratings
    Lead Conversion Tracking00 Ratings7.01 Ratings
    Device and Browser Reporting00 Ratings1.01 Ratings
    Pageview Tracking00 Ratings7.01 Ratings
    Event Tracking00 Ratings8.01 Ratings
    Reporting in real-time00 Ratings10.01 Ratings
    Referral Source Tracking00 Ratings10.01 Ratings
    Customizable Dashboards00 Ratings5.01 Ratings
    User Ratings
    Amplitude AnalyticsGoogle Analytics 360 (discontinued)
    Likelihood to Recommend
    8.4
    (31 ratings)
    8.0
    (56 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    10.0
    (11 ratings)
    Usability
    7.7
    (3 ratings)
    9.0
    (5 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.0
    (6 ratings)
    10.0
    (23 ratings)
    In-Person Training
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    Online Training
    7.0
    (1 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    10.0
    (3 ratings)
    Configurability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)