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Amplitude Analytics vs. Looker

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Amplitude Analytics

144 Reviews and Ratings

Looker

426 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Amplitude Analytics

    Score8.3 out of 10
    		N/AAmplitude Analytics is an analytics platform for mobile and web. It is designed to help organizations segment users and analyze funnels, retention and revenue. Amplitude Analytics helps product marketers to achieve actionable insights from customer digital journeys and uses behavioral graphs to build customer-focused products. Amplitude also optimizes digital products for increased quality engagements, increased conversion rates, and long-term customer loyalty.

    $61

    per month

    Looker

    Score8.8 out of 10
    		N/ALooker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
    Pricing
    Amplitude AnalyticsLooker
    Editions & Modules
    Plus
    $49
    per month (paid annually)
    Growth
    Contact Sales
    Enterprise
    Contact Sales
    Starter
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Amplitude AnalyticsLooker
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details—Must contact sales team for pricing.
    More Pricing Information
    Community Pulse
    Amplitude AnalyticsLooker
    Considered Both Products
    Amplitude
    Wolf-Ekkehard Hindrichs
    Senior Value Consultant in Sales at Parsable, Inc (Information Technology & Services, 51-200 employees)
    Chose Amplitude Analytics
    I would say it's largely different; Looker was able to be embedded directly into the platform and was valuable for people creating their own dashboards whereas Amplitude is more valuable for understanding usage, performance, and health of the platform itself -- more for …
    Incentivized
    Verified User
    Chose Amplitude Analytics
    I find Amplitude much easier to use than Mixpanel or GA are. The UX is easy to grasp and as long as you have an intuitive set-up or good documentation on how your events are set up it makes for quick onboarding. Looker does a better job of easily allowing customization with SQL …
    Incentivized
    Google
    Verified User
    Chose Looker
    Mixpanel is the behemoth of the industry, but given Looker's acquisition by Google, it now offers better value in my opinion
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Amplitude AnalyticsLooker
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Amplitude Analytics and Looker
    Feature
    Amplitude Analytics
    -
    Ratings
    Looker
    8.8
    117 Ratings
    Pixel Perfect reports00 Ratings9.196 Ratings
    Customizable dashboards00 Ratings9.0115 Ratings
    Report Formatting Templates00 Ratings8.499 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Amplitude Analytics and Looker
    Feature
    Amplitude Analytics
    -
    Ratings
    Looker
    8.6
    116 Ratings
    Drill-down analysis00 Ratings8.2112 Ratings
    Formatting capabilities00 Ratings7.9114 Ratings
    Integration with R or other statistical packages00 Ratings8.947 Ratings
    Report sharing and collaboration00 Ratings9.2116 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Amplitude Analytics and Looker
    Feature
    Amplitude Analytics
    -
    Ratings
    Looker
    8.9
    112 Ratings
    Publish to Web00 Ratings8.594 Ratings
    Publish to PDF00 Ratings9.1100 Ratings
    Report Versioning00 Ratings8.775 Ratings
    Report Delivery Scheduling00 Ratings9.297 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Amplitude Analytics and Looker
    Feature
    Amplitude Analytics
    -
    Ratings
    Looker
    7.0
    113 Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.2109 Ratings
    Location Analytics / Geographic Visualization00 Ratings8.397 Ratings
    Predictive Analytics00 Ratings4.66 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Amplitude Analytics and Looker
    Feature
    Amplitude Analytics
    -
    Ratings
    Looker
    8.4
    112 Ratings
    Multi-User Support (named login)00 Ratings8.7106 Ratings
    Role-Based Security Model00 Ratings8.393 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.2106 Ratings
    Report-Level Access Control00 Ratings8.345 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Amplitude Analytics and Looker
    Feature
    Amplitude Analytics
    -
    Ratings
    Looker
    6.3
    84 Ratings
    Responsive Design for Web Access00 Ratings7.781 Ratings
    Mobile Application00 Ratings5.01 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.675 Ratings
    User Ratings
    Amplitude AnalyticsLooker
    Likelihood to Recommend
    8.4
    (31 ratings)
    8.7
    (117 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.5
    (7 ratings)
    Usability
    7.7
    (3 ratings)
    8.8
    (12 ratings)
    Availability
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Performance
    10.0
    (1 ratings)
    6.0
    (1 ratings)
    Support Rating
    9.0
    (6 ratings)
    8.8
    (14 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    7.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Configurability
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.5
    (51 ratings)
    Data Sources
    -
    (0 ratings)
    7.3
    (51 ratings)
    Ease of integration
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Product Scalability
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    9.0
    (1 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    10.0
    (1 ratings)