Amazon Rekognition vs. API4AI Brand Marks and Logo Recognition API

It is very well suited for image processing and recognition based applications and can be easily used using API calls without actually. writing any code for image processing. It can be used with any professional software development as it is built with so much precision. I would not suggest it for a sole feature-based application like image tagging only because for that you can create your own algorithm specific to a domain you want.

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API4AI Brand Marks and Logo Recognition API helps with marketing analytics with measuring how frequently and prominently logo appears in live broadcasts, social media posts, and online articles. The API processes the data, detecting and logging each instance where the brand’s logo appears. Based on the insights, the company can adjust future marketing strategies, such as deciding where to place their logo during events, which social media platforms to focus on, or even negotiating better sponsorship deals based on proven visibility

• Image tagging is very good.
• Object detection is precise.
• Video tagging has become very easy using Rekognition.

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• The cost is bit more for small scale companies.
• For text processing, OCR is not available in amazon rekognition.
• Only facial search is available in image search.

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• Accuracy for difficult use cases (images with low quality)

Very much suitable for many applications where the image processing features are secondary and independent of any domain. This makes it a general solution and the recognition features are returned in a JSON object in response to the API called made which is a very simple process.

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The API provides with efficient brand and logo recognition and also it doesn't require any retraining for recognition of new logos. Support team has been helpful with set up. I'm pretty satisfied with accuracy, cost and speed. Workflow of our client's app has been improved significantly, integration of this API has also increased amount of end users.

Support of Amazon is great. So far we are having a great experience using it.

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Accuracy and usability of amazon Rekognition are great. It provides many functionalities its competitors do not. Also, the Amazon service is great in general.

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• The best thing it made our work fast.
• It reduces the chance of failure of a project which is based on image or video processing.
• We can assign anyone in our team to work on this as it very easy to use.

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