Apollo.io vs. Groove, a Clari company

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
Groove, a Clari company
Score 6.2 out of 10
N/A
Groove is a sales engagement platform that enables sales leaders to execute their strategy in a smarter and more adaptive way. With Groove, revenue leaders can use automation to do more with less, with the goal of driving greater efficiency and effectiveness across the customer lifecycle. Groove states they enable more than 75,000 users at ADP, Google, Uber, iHeartMedia, Capital One, and other large enterprises.N/A
Pricing
Apollo.ioGroove, a Clari company
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioGroove, a Clari company
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalRequired
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioGroove, a Clari company
Considered Both Products
Apollo.io
Chose Apollo.io
It is more advanced than Outplay, better integrations, introduction of AI features. It was a better fit than Outplay for our business needs.
Chose Apollo.io
havent used many others, but, to me, Apollo.io seems to be the best,
Chose Apollo.io
I just did the trial so this question in not relevant.
Chose Apollo.io
Outreach is way better than Apollo.io
Chose Apollo.io
Apollo has a built-in customer and contact base. That was the major point.
Chose Apollo.io
less expensive and more comprehensive.
Chose Apollo.io
Apollo is much cheaper compared to the others. The filter options are much better in Apollo.
Chose Apollo.io
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for …
Chose Apollo.io
In Outreach, when a Sequence ends, a pop-up automatically appears prompting you to add the person to the next Sequence. Apollo.io doesn’t have this feature. Outreach also allows you to run Sequences directly from the Extension, and the workflow is person-centric. For example, …
Chose Apollo.io
I think the platform is more user-friendly, and the data is more concise.
Chose Apollo.io
In terms of everything Apollo.io was very user friendly and was more accurate. The data received was on point and we did get more contact and email data from Apollo.io rather than Linkedin. The value for money was way better than the platforms we tried.
Chose Apollo.io
As of now Apollo definitely seems to be better than ZoomInfo.
Chose Apollo.io
So we have evaluated Seamless AI, Enrich AI, and Snov.io before finally deciding to settle for Apollo. These platforms have better UI and some, like Snov, have good email sending capability, but they all lag when it comes to their database; they do not match up to Apollo. …
Chose Apollo.io
Apollo is my favorite in terms of the quality for emails and phone . and i have been using so many other tools which unable to gave me that kind of data.
Chose Apollo.io
I have not used other products.
Chose Apollo.io
The main other product I've used is Hubspot but I used that as more of a CRM and where I wasn't focused on prospecting, generating leads, sequences, etc with it even though I know that is a possibility. So I can't necessarily compare the two given I used them for separate tasks
Chose Apollo.io
Apollo.io has a mid tier dialer that I was looking to replace. Ultimately, I never replaced Apollo.io's dialer because it was really nice to just have one single tool that everything worked through, and never had to transfer data or call logs between platforms.
Chose Apollo.io
Apollo.io stacks up against other interfaces because of its overall all in one prospecting tool capabilities right from account identification to end to end reachout to leads no other prospecting tool provides such wide range of features for a bd reachout. It's a …
Chose Apollo.io
Apollo.io is much faster in gathering data that I'm searching for and it's pretty simple to control. I can also save searches, lists, and export the data at whichever capacity I desire. Also, I like the new features that involve AI, Buying Intent, and LinkedIn data scraping. …
Groove, a Clari company
Chose Groove, a Clari company
I had less issues with logging with he other two, compared to Groove, a Clari company.
Chose Groove, a Clari company
Gong, LinkedIn Sales Navigator, Trello, Atlassian Confluence, Calendly and Zoom
Chose Groove, a Clari company
Groove is at the top of my list in comparison to others in the market.
Chose Groove, a Clari company
I prefer Groove because of its seamless integration with Salesforce and Gmail, and the User Interface is much more simple and user friendly,
Chose Groove, a Clari company
Didn't choose as this was a company wide decision, but outreach is less user friendly and the UI on Groove is better overall
Chose Groove, a Clari company
Groove's integration with Salesforce is its primary differentiator. Outreach/Salesloft cater to all CRMs and their sync with SFDC has a delay, requires additional configuration, and is often frustrating for admins.

Salesforce Sales Engagement (formerly High Velocity Sales) also …
Chose Groove, a Clari company
I have not used other products like Groove before in the past.
Chose Groove, a Clari company
Orum is better for calls, Groove is better for emails (my opinion, others may see it differently).
Chose Groove, a Clari company
It's not that Hubspot is better than Groove, it's that our data does not pull over to groove very well from hubspot.

So, if you are going to attract hubspot customers, you need to have a better process for moving your data over
Chose Groove, a Clari company
We demo'd Ourtreach and Outplay. Outreach would never really focus on what I, as a salesperson, was looking for - they liked to talk about the features geared to management and marketing in regards to reporting and the dashboard. They didn't have a trial either - and I would …
Chose Groove, a Clari company
I have not tried others
Chose Groove, a Clari company
I used Outreach at a previous company, and Outreach works very well. The fact is, when we were looking at programs like Groove, we were, and still are, comparatively, pretty small. Price was a big factor in our decision and what had us in the end going with Groove. Yay!
Chose Groove, a Clari company
We used 2 other products not listed above and both were awful, especially Zynbit (crashed my computer any time i used it).
Chose Groove, a Clari company
Groove.cm is a feature-rich online software option for marketing and CRM-related purposes for any business. I may not able to compare it to other products but I know Groove gave me a chance to perform more efficiently since I don't need to check my email from time to time. As …
Chose Groove, a Clari company
Groove is definitely more user friendly than SalesLoft
Chose Groove, a Clari company
I have used Dialpad.

Dialpad is great, and Groove in my opinion does everything Dialpad does. Dialpad lacks the automation, which makes me feel that Groove is much better.
Chose Groove, a Clari company
I would prefer Groove over RingDNA because when I used RingDNA before I was totally lost. The design was not on point so you really have to navigate and explore it.
Chose Groove, a Clari company
I selected Groove as the best application for our daily job since it gives us a lot of help when we can't reach our client by phone calls and also helps us to monitor our emails, meeting schedule, updates, and client meetings and the very important is we can monitor our sales.
Features
Apollo.ioGroove, a Clari company
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
7.9
Ratings
2% above category average
Groove, a Clari company
-
Ratings
Advanced search7.50 Ratings00 Ratings
Identification of new leads7.80 Ratings00 Ratings
List quality7.70 Ratings00 Ratings
List upload/download8.30 Ratings00 Ratings
Ideal customer targeting7.80 Ratings00 Ratings
Load time/data access8.30 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.8
Ratings
1% above category average
Groove, a Clari company
-
Ratings
Contact information7.80 Ratings00 Ratings
Company information8.20 Ratings00 Ratings
Industry information7.50 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.7
Ratings
4% above category average
Groove, a Clari company
-
Ratings
Lead qualification process7.80 Ratings00 Ratings
Smart lists and recommendations7.60 Ratings00 Ratings
Salesforce integration8.30 Ratings00 Ratings
Company/business profiles7.70 Ratings00 Ratings
Alerts and reminders7.00 Ratings00 Ratings
Data hygiene7.20 Ratings00 Ratings
Automatic data refresh7.30 Ratings00 Ratings
Tags7.70 Ratings00 Ratings
Filters and segmentation8.50 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
6.9
Ratings
8% below category average
Groove, a Clari company
-
Ratings
Sales email templates6.80 Ratings00 Ratings
Append emails to records7.00 Ratings00 Ratings
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Apollo.ioGroove, a Clari company
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Score 9.1 out of 10
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Score 10.0 out of 10
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Lead411
Lead411
Score 9.1 out of 10
Mixmax
Mixmax
Score 8.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
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User Ratings
Apollo.ioGroove, a Clari company
Likelihood to Recommend
8.8
(0 ratings)
4.9
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
8.9
(0 ratings)
Usability
8.7
(0 ratings)
5.4
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
9.0
(0 ratings)
4.5
(0 ratings)
In-Person Training
-
(0 ratings)
4.7
(0 ratings)
Online Training
-
(0 ratings)
9.1
(0 ratings)
Implementation Rating
-
(0 ratings)
9.0
(0 ratings)
Configurability
-
(0 ratings)
8.9
(0 ratings)
Ease of integration
-
(0 ratings)
9.1
(0 ratings)
Product Scalability
-
(0 ratings)
9.1
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
Apollo.ioGroove, a Clari company
Likelihood to Recommend
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
Read full review
When Groove was able to notify me that the other party already seen the email is pretty nice. It help us a lot to prepare what they will have to say. It will also help our business to grow more since they know that we are professionally waiting for them to reply.
Read full review
Pros
  • Consolidates tool and packs in a lot of functionality
  • Keeps up with the industry trends for prospecting and data enrichment
  • Offers the basics you need to get going
  • Account mapping to Salesforce - reps can prospect in Apollo and can easily toggle on views to only see their own accounts.
Read full review
  • Groove lets us know real-time when a client has checked an email we sent them.
  • Groove helps us streamline our day-to-day events, meetings, and tasks with the help of the Calendar Booking feature.
  • Groove helps us save a lot of time on typing long letters when we explain our products to our customers with the help of their Templates feature.
Read full review
Cons
  • I thought the AI email-generating function was weak. The email sounded way too robotic.
  • I wish there were a split-screen option that allowed me to view my lists and leads simultaneously.
  • I wish putting contacts into lists wouldn't cost any credits.
Read full review
  • The footprint of the person who lasts touches the information.
  • The footprint of the person who edited the information.
  • Date and time of the modification of the account owner.
  • Date and time of the modification of the last person touching the account.
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Likelihood to Renew
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
Groove is integral to our process and we're glad the price is affordable. The only way we would replace Groove is if the price went up or our C-suite decides to want a took that goes beyond Sales Enablement and Sales Automation
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Usability
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
Read full review
Groove is incredibly easy to use, and is flexible enough to use in a way that suits each rep. With the Omnibar, it can be used directly from Outlook, or reps can use it directly in the Groove platform itself. You can use their built-in dialer, email functionality, and even some LInkedIn messages.
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Reliability and Availability
No answers on this topic
Our organization has not experienced any availability issues with Groove
Read full review
Performance
No answers on this topic
Everything is good
Read full review
Support Rating
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Our Groove representative has been very attentive the the needs of our sales teams. They are always available to provide training for new employees and refreshers for members of the team who have been slow to adopt. The online support is also very good, I have had several questions answered quickly using the online support chat function.
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In-Person Training
No answers on this topic
It was okay. But, just the once. I had to figure it out with help of others on my team.
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Online Training
No answers on this topic
Easy to use
Read full review
Implementation Rating
No answers on this topic
At Nearpod, I have been impressed with the internal expertise and support around Groove as a key tool for the Sales and Customer Success business systems and operations.
Read full review
Alternatives Considered
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for pricing related which has been understand from our management team.
Read full review
Groove's integration with Salesforce is its primary differentiator. Outreach/Salesloft cater to all CRMs and their sync with SFDC has a delay, requires additional configuration, and is often frustrating for admins. Salesforce Sales Engagement (formerly High Velocity Sales) also has a native integration (with no sync), but Groove is easier to use for the typical sales manager/sales rep end user. With Sales Engagement, I would be needed to help build functionality and alleviate issues, whereas with Groove, our users are much more self-sufficient.
Read full review
Scalability
No answers on this topic
Our organization was able to quickly scale Groove from a pilot group of a few users to a department-wide solution
Read full review
Return on Investment
  • Increased # of booked meetings from outbound email outreach.
  • Our sales team's productivity has improved when prospecting/doing outreach (which has a monetary value, given our salaried status). This makes us more productive, enabling us to accomplish more and reach a greater number of people in a day.
  • We've only recently implemented this, so we're still waiting to close, but leads are on their way to doing so.
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  • Reduced several hours a week of logging time in Salesforce that either wouldn't get done or would have been done to the detriment of more value add activities.
  • Saves hours per week by delivering actionable/useful info from Salesforce into Gmail
  • Gives me valuable insight on what emails are being opened and read. This helps plan targeting.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.

Groove, a Clari company Screenshots

Screenshot of Sales Engagement Platform for Revenue TeamsScreenshot of Screenshot of Screenshot of Screenshot of Screenshot of