Apollo.io vs. Salesforce Sales Engagement

The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.

Incentivized

HVS comes across as an early stage cadence management too and feels steps behind competitors in the space. It has great integration with Salesforce, being a Salesforce-owned platform this makes sense. It does a nice job making it easy to move between cadences with a clean list and sublisting design. This is largely where the benefits of HVS end. Currently, it is severely lacking features of some of the other cadence management tools. It is difficult to access important information like call notes, call disposition and history of outreach. It's there -- it's not easy to quick glance and see. A couple other misses are lacking account news -- Salesforce has account news on a tab but it rarely seems to pull press releases or relevant information. It really needs the ability to sort prospects within a cadence by account, time zone, or even by tag/star/priority. There is no simple way to see statistics from outreach across the board on a micro or macro level -- particularly without having the proper reports or dashboards setup for you in SF. Overall, HVS is functional but not bringing a lot of the luxury features that feel built in with other tools. The lack of these features does not make it impossible to get work done but it does affect productivity and the ability to move quickly during prospecting and outreach blocks. The only silver lining, and one that does not bring a lot of comfort at this exact moment, is that this is a Salesforce property. I can only imagine that SF has its eye on improving HVS and turning it into a really effective, highly competitive outreach tool.

Incentivized

• Consolidates tool and packs in a lot of functionality
• Keeps up with the industry trends for prospecting and data enrichment
• Offers the basics you need to get going
• Account mapping to Salesforce - reps can prospect in Apollo and can easily toggle on views to only see their own accounts.

Incentivized

• One click function with automatic call logging.
• Creating dashboards and populating reports is easy.
• Easy to roll out new cadences and to quickly adjust.

Incentivized

• I thought the AI email-generating function was weak. The email sounded way too robotic.
• I wish there were a split-screen option that allowed me to view my lists and leads simultaneously.
• I wish putting contacts into lists wouldn't cost any credits.

Incentivized

• Loads of room for improvement; the entire UI, in fact. Please make it easier to make edits after a cadence has been activated, add prospects to cadences, and create the cadences in the first place.

Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case

Incentivized

Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for pricing related which has been understand from our management team.

Incentivized

We've had to return to ZoomInfo Engage, since High Velocity Sales hasn't worked out for us. HVS should be well suited for automated email responses and cadences. However, we have been unable to get it to work as we would like it to. Engage is not a great program either, but the simpleness has made it more effective for our current use case.

Incentivized

• Increased # of booked meetings from outbound email outreach.
• Our sales team's productivity has improved when prospecting/doing outreach (which has a monetary value, given our salaried status). This makes us more productive, enabling us to accomplish more and reach a greater number of people in a day.
• We've only recently implemented this, so we're still waiting to close, but leads are on their way to doing so.

Incentivized

• Email tracking with High Velocity Sales is a wonderful way to quickly improve our revenue.
• Capable of seeing fresh business possibilities.
• Selecting who to concentrate on.
• Make a history of all interactions.

Incentivized