Chose StackAdapt
With Google Ads you are able to set your budget and work within it. However, it is pay per click so the price does increase substantially. StackAdapt seems more budget friendly.
Apteco Marketing Suite vs. StackAdapt
Apteco Marketing Suite vs. StackAdapt
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Apteco Marketing Suite | N/A | Apteco is a privately owned software development business headquartered in Warwick, specializing in marketing data analysis and multi-channel campaign management solutions. Their software aims to enable businesses to transform their siloed transaction data into personalised, relevant and timely communications via digital and traditional channels. | $418 per month Apteco Orbit™ & Apteco FastStats® | |
 StackAdapt | N/A | StackAdapt, headquartered in Toronto offers their native advertising specialized DSP, supporting programmatic advertising with audience discovery, B2B targeting, and engagement analytics among other features. | N/A |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
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| Apteco Marketing Suite | StackAdapt | |
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| Considered Both Products | Apteco Marketing Suite No answer on this topic | StackAdapt  Bailey Witt, MBA Senior Digital Marketing Strategist Chose StackAdapt We have evaluated Criteo because we have many eCommerce clients. But we decided against it because StackAdapt seems to have much better and complete targeting options and ways to optimize campaigns post-launch, whereas Criteo feels more like a "spray & pray" approach. …  Tegan Jenner Senior Data Analyst Chose StackAdapt Even though we find the StackAdapt UI clunky and not intuitive, it's a huge step up from the Basis UI. We previously used Basis and ran all the media ourselves, and there were spend thresholds we had to hit with Basis that often made it a constraining platform to use. …  Brandon Mallory Sr. Programmatic Lead, Digital Marketing Chose StackAdapt I've worked with the Trade Desk for six years. When it comes to native inventory they've always been my go to.  Cameron Solu Director Of Digital Media Chose StackAdapt In terms of Native advertising, StackAdapt blows Outbrain and Taboola out of the water. The ability to drive impressions is similar between all three, but we have seen a large improvement in the quality of these impressions from StackAdapt. Clicks, engagement, and sales are all …  Marina Grindle Content Strategist Chose StackAdapt I haven't used any other similar products.  Eric Figura Digital Media Planner/Buyer Chose StackAdapt StackAdapt's video capabilities perform in-line with what we have seen from Sharethrough, but without any minimums attached to their campaigns. As far as Nativo, their traffic was lower, but the quality of those sessions was better. As far as re-targeting capabilities, we have …  Christopher Penn Co-Founder and Chief Innovator Chose StackAdapt StackAdapt has better support, better integration, is easier to work with, and listens to customers. Other platforms serve up a take-it-or-leave-it attitude to all but the largest customers.  Kristy Mihill Senior Media Planner/Buyer Chose StackAdapt We've run native campaigns in other platforms and they just don't measure up to the performance we see coming from StackAdapt. |
| Apteco Marketing Suite | StackAdapt | |
|---|---|---|
| Small Businesses |  Mautic Score 9.0 out of 10 |  Adobe Advertising Cloud Score 8.6 out of 10 |
| Medium-sized Companies |  The Trade Desk Score 9.0 out of 10 | The Trade Desk Score 9.0 out of 10 |
| Enterprises |  Iterable Score 8.7 out of 10 | Adobe Advertising Cloud Score 8.6 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Apteco Marketing Suite | StackAdapt | |
|---|---|---|
| Likelihood to Recommend | - (0 ratings) | 8.2 (0 ratings) |
| Likelihood to Renew | - (0 ratings) | 10.0 (0 ratings) |
| Usability | - (0 ratings) | 8.2 (0 ratings) |
| Support Rating | - (0 ratings) | 9.5 (0 ratings) |
| Apteco Marketing Suite | StackAdapt | |
|---|---|---|
| Likelihood to Recommend | No answers on this topic |
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| Pros | No answers on this topic |
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| Cons | No answers on this topic |
Tegan Jenner Senior Data Analyst |
| Likelihood to Renew | No answers on this topic |
Eric Figura Digital Media Planner/Buyer |
| Usability | No answers on this topic |
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| Support Rating | No answers on this topic |
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| Alternatives Considered | No answers on this topic |
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| Return on Investment | No answers on this topic |
Bailey Witt, MBA Senior Digital Marketing Strategist |
| ScreenShots |