AskNicely in New Zealand offers their software application as a means of collecting real-time feedback from customers, touting integration with the CRM and automated workflows, the ability to integrate interaction data from popular tools and channels (e.g. Slack, Intercom, etc.), and boasting a satisfactory survey response rate superior to other survey tools.
We previously used a consulting company to survey a batch of customers which meant we had an influx of feedback to deal with and work through at one point in time rather than an on-going, steady stream of feedback.
AskNicely does a great job of making NPS survey sending easy. You don't have to set up Salesforce email templates or workflows to schedule to sending. This has been really useful in terms of getting up and running quickly.
I like AskNicely much better than Delighted because you can directly “close the loop” with customers. Delighted doesn’t allow you to do that. That’s a big problem.
On the back end & integrations, we found AskNicely was much further along than its competitors. We also found the UX on AskNicely was much better than promoter.io.
3 of the 5 could not integrate with tools we use: Hubspot , Shopify, Slack. AskNicely and CustomerGauge integrates with these.
AskNicely won against CustomerGauge because it can trigger feedback requests after specific events/timeframes, and trigger campaigns that target …
When we evaluated Delighted we found a product that *almost* met our needs. They provide great surveys with solid analytics at an unbeatable price point that includes all the integrations now matter what price you enter at. The thing that won us over to AskNicely was the …
We are still evaluating SurveyMonkey against AskNicely, but initial results would seem to favor the latter. For ease-of-use, flexibility, and easily accessible analytics, AskNicely wins on all counts. Both have robust outreach engines, and there are limitations and pros/cons …
In terms of a business logic implementation, I think KeySurvey had the most extensive features. Granted, I haven't used a paid version of SurveyMonkey, but for our purposes, the customization KeySurvey offered us (implementing our corporate colors, fonts, and logos) was one of …
AskNicely is well suited for surveying customers about how they are feeling about your product. This can be their overall feeling or after they have taken a certain action. E.g. used a particular feature. It's not designed for getting through customer feedback, rather gauging satisfaction. You will need to follow up with other survey methods for detailed feedback.
I frequently worked with large numbers of survey recipients and the features that allowed me to cut and paste large lists of email addresses and features for checking email accuracy was helpful in speeding up the process of distribution. Also being able to customize and store various email templates in the tool saved time for repeated surveys.
The workflows and level of automation to make managing an ongoing NPS programme easy are fantastic.
The AskNicely TV Dashboard is great for getting everyone in the office interested in customer feedback - it essentially brings the customer into the room for some people who don't have a lot of direct contact with customers.
We have had several moments when we needed the support (mostly it was when we were working on creating business logic for the survey and sometimes things didn't work as we expected them to). The KeySurvey support team was very friendly and helpful via chat and in case they couldn't solve the issue right at that moment, they always came back to us with a solution to our issue
When we evaluated Delighted we found a product that *almost* met our needs. They provide great surveys with solid analytics at an unbeatable price point that includes all the integrations now matter what price you enter at. The thing that won us over to AskNicely was the "workflow" features. The ability to automatically reach out to customers based on the survey result is extremely powerful and saves a lot of time for multiple teams. Delighted does not offer that feature. Pendo lost out because of price, they are focused solely on enterprise customers and were literally thousands of dollars more a month than AskNicely. Now, to be fair, Pendo offers a much broader feature set than AskNicely, but as a straight NPS provider, AskNicely fit the bill perfectly.
In terms of a business logic implementation, I think KeySurvey had the most extensive features. Granted, I haven't used a paid version of SurveyMonkey, but for our purposes, the customization KeySurvey offered us (implementing our corporate colors, fonts, and logos) was one of the best features and it looked professional. Also, the name "KeySurvey" kind of sounds better and more business-like for clients from enterprise companies.
The first positive impact has been stressing the nearly urgent need for a NPS tracking system. Gathering the first few responses (both positive and negative) was eye-opening.
The second positive impact was being able to see a commonality among our detractors, which in turn enabled our management team to shift strategies on prioritizing resources and projects.
Lastly, this has filled a niche in customer satisfaction feedback that was not sustainable in the previous methods.
We used it for the voting process for the board of directors and it was the most convenient way to do it (especially since the report has a timestamp and it was important for us since there was a strict deadline).
We could find out what our client liked or disliked during our meetings, events, or any other actions.