AskNicely vs. SnapSurveys

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AskNicely
Score 10.0 out of 10
N/A
AskNicely in New Zealand offers their software application as a means of collecting real-time feedback from customers, touting integration with the CRM and automated workflows, the ability to integrate interaction data from popular tools and channels (e.g. Slack, Intercom, etc.), and boasting a satisfactory survey response rate superior to other survey tools.N/A
SnapSurveys
Score 10.0 out of 10
N/A
Snap Surveys offers both Survey Software and Feedback Management Solutions, including desktop survey software, online feedback management solutions, and survey research services. Snap Surveys offers complete tools for survey design, administration, data collection, and analysis. Snap Surveys supports all survey modes, including: Online, Mobile (including iPad/iPhone/Android), Paper, Kiosk, Phone, Scanning, and Tablet PC, in any language with robust analysis and reporting capabilities,…
$695
per year
Pricing
AskNicelySnapSurveys
Editions & Modules
No answers on this topic
Online/Mobile
$695
per year
Paper Scanning
$2,395
per year
Paper Scanning - Perpetual License
3,995
Online/Mobile - Perpetual License
5,995
Offerings
Pricing Offerings
AskNicelySnapSurveys
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AskNicelySnapSurveys
Considered Both Products
AskNicely
Chose AskNicely
We previously used a consulting company to survey a batch of customers which meant we had an influx of feedback to deal with and work through at one point in time rather than an on-going, steady stream of feedback.
Chose AskNicely
We tested a few tools before choosing AskNicely but it won because of:
  • pricing
  • customer support
Chose AskNicely
AskNicely does a great job of making NPS survey sending easy. You don't have to set up Salesforce email templates or workflows to schedule to sending. This has been really useful in terms of getting up and running quickly.
Chose AskNicely
I like AskNicely much better than Delighted because you can directly “close the loop” with customers. Delighted doesn’t allow you to do that. That’s a big problem.
Chose AskNicely
AskNicely has a Salesforce integration and goes a bit deeper than the others. However, if you're on a budget this gets pricier.

What you'll want to do is list out your Must Haves, Should Haves, and Could Haves to help you effectively decide what software you need. For us, it …
Chose AskNicely
My company signed on with AskNicely before I came on board, so I honestly can't speak to that
Chose AskNicely
On the back end & integrations, we found AskNicely was much further along than its competitors. We also found the UX on AskNicely was much better than promoter.io.
Chose AskNicely
3 of the 5 could not integrate with tools we use: Hubspot , Shopify, Slack. AskNicely and CustomerGauge integrates with these. AskNicely won against CustomerGauge because it can trigger feedback requests after specific events/timeframes, and trigger campaigns that target …
Chose AskNicely
When we evaluated Delighted we found a product that *almost* met our needs. They provide great surveys with solid analytics at an unbeatable price point that includes all the integrations now matter what price you enter at. The thing that won us over to AskNicely was the …
Chose AskNicely
We are still evaluating SurveyMonkey against AskNicely, but initial results would seem to favor the latter. For ease-of-use, flexibility, and easily accessible analytics, AskNicely wins on all counts. Both have robust outreach engines, and there are limitations and pros/cons …
SnapSurveys
Chose SnapSurveys
It is an in between option. The options we evaluated were Qualtrics and SurveyGizmo. It's cheaper than Qualtrics and easier to design surveys than SurveyGizmo. Nonetheless it's not the worst option out there like SurveyMonkey.
Chose SnapSurveys
Since I have invested so much time in this program and have been using SNAP Surveys since around 1990, I honestly have not focused that much on other competing software programs. The little bit that I have seen is that some popular web-survey programs (like Survey Monkey) may …
Chose SnapSurveys
I choose to use SnapSurveys because of the many options the product itself provides. Other products do not offer the variety that SnapSurveys does. In everything from how you administer your survey, to the preloaded questions and languages you can administer your surveys.
Chose SnapSurveys
Survey Monkey is great but it's really on the "Quick and Dirty" side of things. Due to shortage of staff time and expertise, we go with Survey Monkey whenever possible. But you can't beat Snap for the more robust, complicated stuff.
We use Epi Info for some projects that are …
Chose SnapSurveys
I have used SurveyMonkey and Vovici. Both of these products were easier to learn and use than Snap, but they were also far less powerful.
Features
AskNicelySnapSurveys
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
AskNicely
8.2
Ratings
3% above category average
SnapSurveys
8.0
Ratings
0% above category average
Survey templates8.50 Ratings8.00 Ratings
Themes7.90 Ratings8.00 Ratings
Custom logo/branding8.30 Ratings8.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
AskNicely
8.7
Ratings
2% above category average
SnapSurveys
8.0
Ratings
6% below category average
Changes to live survey8.80 Ratings8.00 Ratings
Question design help8.70 Ratings8.00 Ratings
Multiple question types8.50 Ratings8.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
AskNicely
7.9
Ratings
4% below category average
SnapSurveys
8.0
Ratings
3% below category average
Survey logic flexibility7.90 Ratings8.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
AskNicely
8.4
Ratings
3% above category average
SnapSurveys
8.0
Ratings
2% below category average
Response tracking8.90 Ratings8.00 Ratings
Data export8.50 Ratings8.00 Ratings
Standard reports8.30 Ratings8.00 Ratings
Custom reports7.90 Ratings8.00 Ratings
Analytics8.40 Ratings8.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
AskNicely
8.8
Ratings
1% above category average
SnapSurveys
8.0
Ratings
8% below category average
Access controls8.90 Ratings8.00 Ratings
Compliance8.70 Ratings8.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
AskNicely
8.4
Ratings
2% above category average
SnapSurveys
8.0
Ratings
3% below category average
Vendor-offered crowdsourcing8.10 Ratings8.00 Ratings
Respondent restrictions8.60 Ratings8.00 Ratings
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Score 9.1 out of 10
Medium-sized Companies
Qualaroo
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Qualaroo
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Score 6.1 out of 10
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User Ratings
AskNicelySnapSurveys
Likelihood to Recommend
8.9
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.3
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
AskNicelySnapSurveys
Likelihood to Recommend
AskNicely is well suited for surveying customers about how they are feeling about your product. This can be their overall feeling or after they have taken a certain action. E.g. used a particular feature. It's not designed for getting through customer feedback, rather gauging satisfaction. You will need to follow up with other survey methods for detailed feedback.
Read full review
We would recommend this product to others and it really does fit the needs of the virtual world and still meets the needs of those that need to complete paper. It really is a happy middle place as it works either way. Again, the interface is user-friendly and the ability to do surveys offline is great.
Read full review
Pros
  • The workflows and level of automation to make managing an ongoing NPS programme easy are fantastic.
  • The AskNicely TV Dashboard is great for getting everyone in the office interested in customer feedback - it essentially brings the customer into the room for some people who don't have a lot of direct contact with customers.
  • The system is very easy to use and intuitive.
Read full review
  • Snap has wonderful vast functionality. I love showing off it's latest new features!
  • As well as online surveys, you can produce mobile, paper and kiosk versions with Snap.
  • You can run surveys in multiple languages (including double-byte such as Japanese and Chinese) and analyze all the results together.
  • Smart reporting is definitely worth checking out if you have multiple tailored reports to produce over time.
  • Their support people are extremely professional and knowledgeable.
  • Their worksheets (available on their website) are invaluable and very well written.
  • Their Research Department, staffed by guru users of the software, can provide additional resource for a fee.
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Cons
  • Integrations could always be another but they do a nice job getting Asknicely and CRM’s talking nicely to one another
  • I’d like to see more resources on how to take small businesses to the next level of CX execution using NPS and AskNicely
  • More, not fewer plan options
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  • Difficulty of use: Since the software has such sophistication, using all the features requires a very detailed understanding which takes a lot of time and effort.
  • Tiering of features: The licensing model is a bit unclear and not the easiest to understand.
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Likelihood to Renew
No answers on this topic
Though there are many aspects of the product I enjoy and are very useful, it needs to be updated a bit. When using the software you can see that a lot of time was spent on the backend of things, such as the included questions. However, you can see that the way in which it is put together and how it looks did not receive as much attention. I really would enjoy something that is more aesthetically pleasing and not something that looks like it predates 1999
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Usability
No answers on this topic
I think as an organization there is always room to grow, however, this application has really helped us with our dilemma with offline, online, and paper surveys. We are able to make our surveys fun and engaging and the interface for the person creating the survey is user-friendly. Customer service is very helpful if you need additional support.
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Alternatives Considered
When we evaluated Delighted we found a product that *almost* met our needs. They provide great surveys with solid analytics at an unbeatable price point that includes all the integrations now matter what price you enter at. The thing that won us over to AskNicely was the "workflow" features. The ability to automatically reach out to customers based on the survey result is extremely powerful and saves a lot of time for multiple teams. Delighted does not offer that feature. Pendo lost out because of price, they are focused solely on enterprise customers and were literally thousands of dollars more a month than AskNicely. Now, to be fair, Pendo offers a much broader feature set than AskNicely, but as a straight NPS provider, AskNicely fit the bill perfectly.
Read full review
Since I have invested so much time in this program and have been using SNAP Surveys since around 1990, I honestly have not focused that much on other competing software programs. The little bit that I have seen is that some popular web-survey programs (like Survey Monkey) may have nice looking front end features but limited analysis capabilities and SPSS has strong analysis capabilities but is not a strong questionnaire designer.
Read full review
Return on Investment
  • The first positive impact has been stressing the nearly urgent need for a NPS tracking system. Gathering the first few responses (both positive and negative) was eye-opening.
  • The second positive impact was being able to see a commonality among our detractors, which in turn enabled our management team to shift strategies on prioritizing resources and projects.
  • Lastly, this has filled a niche in customer satisfaction feedback that was not sustainable in the previous methods.
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  • Information gathered from surveys could be measured by key figures.
  • Increased employee efficiency, and help with better customer service.
  • Each department could review the finding and put them to use.
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ScreenShots