Audiense

Audiense

48 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Audiense	Score10 out of 10	N/A	Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.	$99 per month

Pricing

Audiense

Twitter Marketing (formerly Socialbro): $39
per month (billed annually)
Audience Insights: $696
per month (billed annually)

Pricing Offerings
Audiense
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No

No setup fee

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Community Pulse
Key User Insights
	Audiense
Considered Both Products	Audiense Raven Wheatley-Hawkins Digital Marketing Manager in Marketing at Adroit Data & Insight (Marketing & Advertising, 11-50 employees) Chose Audiense I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding. Incentivized Helpful? Guilhem Boyer Médias sociaux & relations presse in Social Media at CEA (Research, 10,001+ employees) Chose Audiense I am not aware of any other tool that allows me to study as well subscriber bases. Incentivized Helpful? Emma Goode - Social Media Consultant and Trainer Founder in Marketing at 24 Fingers Ltd (Marketing & Advertising, 1-10 employees) Chose Audiense Audiense is much easier to identify, follow and export influencers in our chosen target market. Incentivized Helpful? Jeremy Fultz Marketing Manager in Marketing at Ohio Digital (Food & Beverages, 1-10 employees) Chose Audiense No other tool that I have used makes Twitter audience growth so easy. Incentivized Helpful? Kim Townend Founder/Social Media Director in Social Media at Work With Great Ltd. (Marketing & Advertising, 1-10 employees) Chose Audiense I use Audiense alongside Pulsar because the integration allows me full control over my data and analysis. The majority of the other platforms don't allow you to create your own audiences or clean your data yourself, but with Audiense I am able to do so. Incentivized Helpful? Verified User Chose Audiense We find both platforms useful, but Audiense has a more user-friendly interface. Incentivized Helpful? Andrew Jenkins Principal in Marketing at Volterra (Marketing & Advertising, 1-10 employees) Chose Audiense Every time I have tried to find a swiss army knife kind of solution that does a number of things, I discover that they do many things fine but not the things I need to be done well. That is why I have been with Audiense for over a decade. They have not tried to be all things to … Incentivized Helpful? Cliff Worley CMO (Chief Marketing Officer) in Marketing at Kapor Center (Non-profit Organization Management, 51-200 employees) Chose Audiense Audiense is more of a data intelligence platform that helps you execute campaigns successfully whereas the other platforms mentioned have very little intelligence built into them. Incentivized Helpful? Verified User Chose Audiense Affinio was slightly more polished, and the automated segment naming was stronger; however, the platform suffered from a lack of development, struggled to see beyond the immediate Twitter data source, and at the time of contract renewal was not a particularly strong offering … Incentivized Helpful? Ángel González Founder and CEO in Corporate at Ideagoras (Marketing & Advertising, 1-10 employees) Chose Audiense In addition to the accurate and vast information we gather with Audiense, I would like to highlight the service we always receive from them. Incentivized Helpful? Edward James Bass Founder / Lead Consultant in Research & Development at More Light (Marketing and Advertising, 1-10 employees) Chose Audiense Only GWI measures up to Audiense’s standards in my opinion. Incentivized Helpful? Victor Manuel Gañan Fernandez CEO Servilia in Marketing at IMF (Marketing and Advertising, 1-10 employees) Chose Audiense I chose Audiense many years ago because I believed it was the first important and accessible tool for effective management of social media communities. Incentivized Helpful? Verified User Chose Audiense Not exactly the same product but similar in a social media aspect-- Hootsuite is more about scheduling and organizing your contact while Audiense is more about insights. Together they work great. Helpful? Verified User Chose Audiense Hootsuite Follower Wonk Got these 2 products and Audiense to get social media going. Helpful? James Young Principal in Professional Services at Left Field Social (Computer Software, 1-10 employees) Chose Audiense NA Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

User Ratings
	Audiense
Likelihood to Recommend	7.3 (23 ratings)
Likelihood to Renew	5.8 (4 ratings)
Usability	8.0 (1 ratings)
Availability	8.0 (1 ratings)
Performance	8.0 (1 ratings)
Support Rating	9.5 (2 ratings)
Online Training	9.0 (1 ratings)
Implementation Rating	9.5 (2 ratings)