The tool has potential. Its capabilities and visual aspects could be considered rather basic but this might improve, particularly if the business intelligence/analytics aspect is leveraged. Once running well, it could allow (perhaps smaller) companies to successfully improve their customers' experiences through digitalizing customer journey - and we all know that customer loyalty goes a long way. However, whether or not the tool is comprehensive enough to deliver this for larger companies with more complex, multi- and omni-channel interactions is yet to be seen...
Supernova is the best documentation platform on the market, having tested numerous alternatives, including the more popular zeroheight, Knapsack, etc. It's ideal for low-code solutions for brand guidelines and detailed component documentation. Their automated exporter pipelines are the icing on the cake, enabling them to pull what you see in Figma and push it directly into your codebase.
Supernova has best-in-class customer service. Our Figma library is a huge file and was unable to automatically sync with most platforms (including Supernova) - of all three platforms we tried, Supernova was the only one that actively assigned engineers to our case and offered a solution within a couple of days. They've been great partners.
As our customers vary in size and maturity, the ROI ranges accordingly.
For younger, smaller businesses this is a useful tool. Digitalization of he customer journey has certainly helped save time and efforts in many cases.
For more mature market players the tool is not always comprehensive enough. Dashboard and report personalization take time and efforts, and sometimes it feels that a dedicated BI tool would be a more suitable solution.