TrustRadius

Automational vs. Drip Ecommerce CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Automational
Score 10.0 out of 10
Small Businesses (1-50 employees)
Automational is Customer Relationship Management software that caters specifically to small businesses. The system offers marketing automation, email marketing, web visitor tracking, opportunity tracking and prospect scoring, and more. The email marketing application contains a drag and drop editor and users can monitor the performance of email campaigns with built-in email statistics. With the Automation Builder users can select from pre-made templates and create “drip marketing,” or…N/A
Drip Ecommerce CRM
Score 8.0 out of 10
N/A
Drip is an ECRM–an Ecommerce CRM offering email marketing automation software specifically for B2C online retailers. The vendor’s value proposition is that with Drip's simple, user-friendly visual campaign builder, users can design email campaigns based on specific subscriber behavior—so they always send the right message, to the right person, at the right time. Drip starts at $41/mo (with email sending and every feature enabled).
$19
per month
Pricing
AutomationalDrip Ecommerce CRM
Editions & Modules
No answers on this topic
Up to 500 people in account
$19
per month
550 - 2,000
$29
per month
2,001 - 5,000
$89
per month
5,001 - 8,000
$124
per month
8,001 - 15,000
$209
per month
15,001 - 22,500
$329
per month
22,501 - 27,500
$409
per month
27,501 - 35,000
$529
per month
35,001 - 50,000
$699
per month
Offerings
Pricing Offerings
AutomationalDrip Ecommerce CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details——
More Pricing Information
Community Pulse
AutomationalDrip Ecommerce CRM
Features
AutomationalDrip Ecommerce CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Automational
-
Ratings
Drip Ecommerce CRM
8.4
Ratings
6% above category average
WYSIWYG email editor00 Ratings9.40 Ratings
Dynamic content00 Ratings7.00 Ratings
Ability to test dynamic content00 Ratings5.10 Ratings
A/B testing00 Ratings8.80 Ratings
Mobile optimization00 Ratings7.10 Ratings
Email deliverability reporting00 Ratings10.00 Ratings
List management00 Ratings10.00 Ratings
Triggered drip sequences00 Ratings10.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Automational
-
Ratings
Drip Ecommerce CRM
6.9
Ratings
11% below category average
Dashboards00 Ratings7.70 Ratings
Standard reports00 Ratings7.90 Ratings
Custom reports00 Ratings5.00 Ratings
User Ratings
AutomationalDrip Ecommerce CRM
Likelihood to Recommend
-
(0 ratings)
9.4
(0 ratings)
User Testimonials
AutomationalDrip Ecommerce CRM
Likelihood to Recommend
No answers on this topic
Drip is my top recommendation for most people who have an existing business and audience and want to move beyond basic email broadcast and drip campaigns and start building out more personalized sequences. I don't recommend the tool for people starting out, or for anyone that isn't bringing in solid profit every month as there are cheaper tools out there to get started with.
Steve Palfreyman | TrustRadius Reviewer
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Pros
No answers on this topic
  • I think the workflows from Drip are particularly well done. It is easy to see how someone might work their way through my system.
  • It is easy to set up the campaigns as Drip walks you through each step.
  • Drip shows you how many people have been on your website and how your forms are performing well.
Ellen McDowell | TrustRadius Reviewer
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Cons
No answers on this topic
  • Pricing is a bit on the higher side but well worth it so long as you're using it
  • Direct integration with Salesmate vs going through Zapier
Matthew Gehrman | TrustRadius Reviewer
Matthew Gehrman
Agency Principal
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Alternatives Considered
No answers on this topic
We decided to move away from Mailchimp when they announced the changes to their service plans. We cast a wide net and ended up boiling it down to Drip, Klaviyo, Omnisend, and Constant Contact. They all have a similar set of features, but Drip was willing to work with us on price instead of simply referring us to their tiered plans. Even though they don't have a direct integration with our e-commerce platform it was obvious they were willing to help us make the connection via their API.
Charles Combs | TrustRadius Reviewer
Charles Combs
Head of Marketing
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Return on Investment
No answers on this topic
  • We've seen a 45 percent increase in customer survey completions, due to automated reminders and campaigns.
  • We've seen a 10 percent increase in customer traffic on our website.
  • We've seen a 300 percent increase in online credit applications on our website and form conversions.
Conrad Magalis | TrustRadius Reviewer
Conrad Magalis
Marketing Manager
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ScreenShots

Automational Screenshots

Screenshot of Create automated workflowsScreenshot of Create mobile-friendly email campaigns with our drag and drop editor

Drip Ecommerce CRM Screenshots

Screenshot of Get a deeper look into when and how often your customers are up to something. Tracking Events in Drip lets you understand all the times someone takes a peek at their favorite product, when they make a purchase, and more so you can personalize experiences based on real-life behaviors and engagement.Screenshot of Not only do Tags help you quickly see how people interact with your brand, but they also provide an intuitive way of segmenting your people when it comes time to tailor your messaging.Screenshot of Drip’s one-time setup makes it simple to start collecting all the revenue attribution data you need in one place for confident decision-making for the long haul.