Well suited: 1. If data set is not yet well organized. 2. Hypothesis is not yet established. 3. Need to visually explore to find patterns of data (often when analysts have no good understanding of data) 4. When [you need] to analyze events with a timeframe (specifically a sequence of events as a transaction) Less appropriate 1. If a data set is very large, such as Hadoop data, it becomes hard to manage data pipeline and process to feed the data into Ayasdi. To be feed into Ayasdi, data should be aggregated or organized to some level.
I believe Databox can be an asset for any company. We are a small company, but I can see the value for large companies too. Databox is a great fit for departments or organizations that need to put their data into a readable form without needing a ton of reports. Databox allows you to save time and put together a nice report without having to do too much extra work. Once it is set up, it basically runs on its own at the frequency you set. I personally receive a daily report and have it sent to the respective people on the day of our meeting so we can quickly review it.
Ayasdi Core provides an easy way to get some insight on data. Typically analytics may require having a model or hypothesis before starting to look into the data, but Ayasdi lets you just feed the data first then start seeing what the data looks like.
Ayasdi Core's topological network visualization is quite unique. It allows you to explore patterns and potential relations between multiple data elements. A user can also dynamically navigate data with different aspects on the web.
The Web version of Ayasdi is easy to use, stable, and fast. It hasn't crashed even when we feed it a lot of data sets, although it took time.
Use of Python SDK is required to feed data into Ayasdi, but it lacks training materials or sample codes for a novice to get started.
Although Web UI of Ayasdi is looking good, often it freezes when the user runs an analysis. It doesn't crash but the web page needs to be refreshed to see the progress of analysis.
Algorithms provided by Ayasdi, such as metrics types, lens types need to be explained (what they are and what their strengths and weaknesses are). We had to Google or do research on our own to understand what they are.
Some types of data can only be reported on for 1-2 months back. Unless I'm misunderstanding the function of the software this seems really weird. I can't figure out how to report on Activities more than 2 months ago
Databox is an intuitive, well-designed platform that can be used by non-technical marketers. It is easy to learn, and while set up takes time, usability is high and the team has enjoyed creating custom dashboards and clients have also given us great feedback regarding its usability and value. While other BI tools are much more complex to navigate, Databox is a breeze.
I have really enjoyed using Databox and have seen the value of it in many ways. They also continue to improve the functions of it and grow their integrations and templates. I look forward to continuing to use Databox in the future, potentially even finding ways to incorporate it into other departments to help them with reporting as well.
We had a working group that has been using R studio for the general purpose of statistical analysis in our organization. Although it is a great tool that provides enriched function sets, it is time-consuming for our clinical analysts to learn the tool to see the first result. R is somewhat of a developer-oriented/friendly tool. Ayasdi is friendly to a domain analyst or end users. Plus, support and consulting from Ayasdi were excellent so that we could get knowledge from them immediately whenever we needed.
Databox is unique in its ability to report from multiple data sources. Google Analytics is the standard when it comes to web metrics, but it's just one of the tools that integrates with Databox. Tableau is fantastic for data visualizations and reporting, but it's much more expensive than Databox, so it's not ideal for everyone. Tableau is also superior with customization
