Bananatag (discontinued) vs. Mailshake

I would absolutely recommend Bananatag for pretty much anybody in our organization. Its pros far outweigh the cons and it is handy in more ways than you would initially think. It is well suited for any email that is external or client facing. It helps cover the bases in a case of a communication dispute and helps you time email responses better than if you didn't have the tool active.

Incentivized

Mailshake is great for cold prospecting and drip email campaigns. I do not think Mailshake is well-suited for hyper-personalized one-to-one emailing.

Incentivized

• Easy to use and install, particularly with Gmail for business.
• It has a simple feedback system, if a client reads an email, you get an emailed read receipt telling you the time of them doing so.
• It runs in the background, is virtually undetectable and will not hinder any communication in the slightest.

Incentivized

• Saving time by sending pre-defined follow up messages to those who do not open the email or respond.
• Great detailed stats in the dashboard.
• Integration with CRM for automatic import of leads.
• Great deliverability of emails with G Suite integration.

Incentivized

• Changing the format/size of blocks.
• The range/choice of blocks that can be used.

Incentivized

• Mailshake works only with Gmail/G Suite accounts.
• The only option for customizing emails is in the CSV file. It would be great if there were a feature in the tool for this.
• Missing starts about the total number of opens of an email (it is only tracked once).

Incentivized

I found it pretty good - we were able to put email templates and campaigns together almost immediately. The reason I gave it an 8 is because if you want to edit those templates, the saving and making sure they were part of the campaigns was a little tricky and not intuitive.

Incentivized

Have not really had many opportunities to use the support function but my experience was limited and a little bit clunky. It was not particularly responsive or helpful in terms of trying to resolve the query I was working on. I think the problem was solved by another member of the team that worked on designing their own template.

Incentivized

Quick support. They offer very extensive and detailed tutorials on how to use the tool, as well as how to succeed in sending emails the right way. It probably reduces the number of support tickets and general support needs. The videos make it very easy to use their solutions. Great way to educate new clients.

Incentivized

The decision to use Bananatag was not mine but I have grown more used to the platform and have gradually learned to like it, once people have designed the template. The chrome extension is excellent, the ability to download a PDF or html version of the content to be shared is a big plus point of Bananatag compared to Mailchimp.

Incentivized

You can use Mailchimp or SendGrid for similar use, with Mailchimp the email automation is limited, and SendGrid holds up quite well. However, Mailshake is strictly designed and well equipped for email outreach and unusually cold emails, and its usability is second to none.

Incentivized

• Ability to create well-designed content.
• Ability to track extent to which content is consumed.

Incentivized

• I'd say it was a net negative for us because the initiative did not lead to sales for us. It was probably HOW we were using it, and not the fault of the product itself. If you have luck with cold emails, and just need a new platform, Mailshake could be a great, and inexpensive option. Our loss was mostly employee time, and learning what doesn't work for us is a positive in the end.

Incentivized