TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bing Webmaster Tools

    Score8.8 out of 10
    N/ABing Webmaster Tools is a search engine optimization software solution offered by Microsoft.N/A

    Google Search Console

    Score9 out of 10
    N/AGoogle Search Console is a search engine optimization software solution offered by Google.N/A
    Pricing
    Bing Webmaster ToolsGoogle Search Console
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Bing Webmaster ToolsGoogle Search Console
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Bing Webmaster ToolsGoogle Search Console
    Considered Both Products
    Microsoft
    Chose Bing Webmaster Tools
    Google Search Console used to be very similar to Bing Webmaster Tools (or vice versa) but Google Webmaster Tools recently changed their interface so now using it is a bit of a learning curve. They still both do the same things for their respective search engines and we plan on …
    Incentivized
    Chose Bing Webmaster Tools
    Bing, which is free to use, is a good adjunct to our use of all these tools. If I had to stop using all but two, Bing and Google would be the ones that I would keep. Others have their place in our cycle based on what Google and Bing are reporting, but these are our early …
    Incentivized
    Chose Bing Webmaster Tools
    I think that Bing does a good job of being a competitive product in a space that has very basic and insanely complex products. While Bing isn't pretty, it gets the job done and also gets you the right tools in a simple and straight forward backend UI. The ability to place Bing …
    Incentivized
    Chose Bing Webmaster Tools
    Use both platforms. Both platforms serve different purposes but should be used side by side
    Incentivized
    Google
    Chose Google Search Console
    Google Search Console offers more information than Google Analytics alone (though they can be integrated together). Google Search Console is also a free tool, so that can be an attractive facet when compared to Moz or other SEO programs (though the information provided is …
    Incentivized
    Chose Google Search Console
    Google Search Console does a lot more than most webmaster tools and is easier to navigate than Bing Webmaster Tools. One other tool that we predominately use is SerpCheetah, which provides real-time organic keyword positioning rank in the SERP and can be broken down by device, …
    Incentivized
    Chose Google Search Console
    To be honest, I have not spent much time in Bing Webmaster Tools as Bing is a much less significant search engine compared to Google. It's something we only really use for major changes to a website, and it is fine for those types of task. Google Search Console is my 'go-to' …
    Incentivized
    Chose Google Search Console
    All of these other tools have positives and negatives. We use Google Search Console along with Semrush in the past and are using it with Ahrefs right now. Search Console is like the foundation of monitoring our search presence and these other tools are what lets us do the heavy …
    Incentivized
    Chose Google Search Console
    We focus more of our effort on the feedback and data Google Search Console.
    Incentivized
    Chose Google Search Console
    Smaller traffic numbers but has some better ranking information.
    Incentivized
    Chose Google Search Console
    Google is the dominant search engine so its a dead-given that you want to be using their platform for optimizing and managing your website presence on Google. No other platform compares to Google Search Console when it comes to accessing raw data on how google is viewing your …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    TrustRadius Insights
    Bing Webmaster ToolsGoogle Search Console
    Highlights

    TrustRadius
    Research Team Insight
    Published

    Bing Webmaster and Google Search Console are both SEO software designed to help businesses analyze the performance of their websites on Google and Bing.  Both software options are used by businesses of all sizes, as search engine optimization is important to all businesses.  It is worth noting that businesses that want to improve performance on Google and Bing can use both Bing Webmaster and Google Search Console. 

    Features and Limitations

    Bing Webmaster and Google Search Console both help users track and improve search performance.  The biggest difference between the two is that Bing Webmaster helps businesses improve their performance with Bing’s search engine, while Google Search Console helps users improve their performance on Google’s search engine.  Google Search Console is used more often than Bing Webmaster because Google’s search engine is more popular than Bing’s, but businesses can use both SEO software options to maximize performance on both search engines. Bing Webmaster may also be more popular in specific industries that see more traffic on Bing.

    Though they work for different search engines, both Bing Webmaster and Google Search Console offer very similar functionalities.  Users can leverage either software to find any web crawler errors, see search terms viewers use to find your site and check for mobile usability problems. 

    Pricing

    Bing Webmaster and Google Search Console are both free services that are easily accessible for any business.

    Features
    Bing Webmaster ToolsGoogle Search Console
    SEO
    Comparison of SEO features of Bing Webmaster Tools and Google Search Console
    Feature
    Bing Webmaster Tools
    8.9
    7 Ratings
    Google Search Console
    6.2
    53 Ratings
    Keyword analysis10.07 Ratings8.346 Ratings
    Backlink management5.07 Ratings4.941 Ratings
    SERP ranking tracking9.07 Ratings7.243 Ratings
    Page grader9.06 Ratings5.132 Ratings
    Competitive analysis10.06 Ratings2.017 Ratings
    Site audit / diagnostics10.07 Ratings7.445 Ratings
    Site recommendations9.06 Ratings6.243 Ratings
    Task management8.93 Ratings8.518 Ratings
    SEO Channels
    Comparison of SEO Channels features of Bing Webmaster Tools and Google Search Console
    Feature
    Bing Webmaster Tools
    8.0
    7 Ratings
    Google Search Console
    7.3
    50 Ratings
    Local SEO10.05 Ratings5.035 Ratings
    Social SEO4.13 Ratings8.019 Ratings
    Mobile SEO7.86 Ratings7.847 Ratings
    Global SEO10.07 Ratings8.341 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Bing Webmaster Tools and Google Search Console
    Feature
    Bing Webmaster Tools
    10.0
    6 Ratings
    Google Search Console
    8.2
    50 Ratings
    Multi-domain support10.06 Ratings8.644 Ratings
    Integration with web analytics tools10.05 Ratings7.947 Ratings
    User Ratings
    Bing Webmaster ToolsGoogle Search Console
    Likelihood to Recommend
    10.0
    (7 ratings)
    9.0
    (53 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.8
    (5 ratings)
    Support Rating
    -
    (0 ratings)
    6.1
    (8 ratings)