Blackbaud Online Express vs. Blackbaud Target Analytics

For 100% tax-deductible donations, I 9.5/10 recommend Blackbaud Online Express. The only thing is that it does not charge debit cards automatically, so I have to do it myself. Using Blackbaud Online Express forms for events gets more complicated. The way events work in Raiser's Edge in general is already complicated, so maybe it's more on Raiser's Edge than it is Blackbaud Online Express.

Incentivized

Target Analytics is great for organizations that are trying to "mine for gold." There are packages and products that can allow you to clean up your data, append the data, and then finally, score the data to create an increased potential for finding major donors and supportive constituents hiding in your database.

• Automatically matches the donor to a constituent in the database, if there is one, and gives you the opportunity to search if a match isn't found.
• If gift is in honor or memory of someone, it matches the tribute in the database, if it already exists. If not, you are able to easily create a new one.
• Transaction reports are easily accessible on the Blackbaud Merchant Services site.

Incentivized

• Address Updates - starting at the basics, the Target Analytics products allow you create a firm foundation for the data in your system.
• Data Hygiene - taking it a step further is creating and updating data on an individualized basis - such as DeceasedRecord Finder, and Email Finder.
• Data Modeling - Once your data has been appended it can be modeled for increased donor interaction, stewardship, and solicitation.

• Access via Blackbaud's web portal, and to Citrix, is clumsy and slow.
• User creation and management is also clumsy, slow, and error-prone.
• Integration with Raiser's Edge is a pro, but it also can make using Online Express more complicated than necessary for users just looking for a simple email marketing tool.

Incentivized

• Confirmed relationships needs to be a field that can be synced to The Raiser's Edge
• Philanthropic giving, when synced to the Prospect tab, needs to be able to be sorted by dollar value (like in Excel); this is a change that would need to happen in The Raiser's Edge
• With increasing competition from other wealth screening vendors, it would be useful if data sources were updated more frequently (i.e. real estate and giving).

Incentivized

Customer service for all of Blackbaud's products has really lacked over the years. They are starting to get better in the last year but it can very frustrating. The online knowledge base community is the best resource for information. At times it can take hours for a customer sect even rep to help with questions or problems which is not at all ideal in this industry.

Incentivized

While there is always room for improvement, I have always had good luck with TA support. There are so many ways to get help! Sometimes I can answer my own question by just accessing the vast Knowledgebase directory. I have been able to get quick answers by initiating a live Chat without having to navigate the call center voice mail options, which can be a little overwhelming. Sometimes my question or problem is more involved and I'll submit a case online. Between email conversations or a phone call, the representatives I've worked with have always been super helpful, never condescending, and they often follow up days later to make sure everything is working well

Incentivized

Blackbaud's Online Express is MUCH easier to use than NetCommunity. Having the ability to "drop" donation forms directly into our existing website is a big improvement over NetCommunity's web pages. Only wish Online Express offered the ability to track constituents sign up for different email communications rather than just one option.

Incentivized

No one product can give a complete picture of your prospect. We like to layer products to be sure we get second and sometimes third confirmations that we are looking at the right prospect and accurate assets for that prospect. All these vendors use similar data sources and algorithms, but the unique ways they each present the data along with each using a different data source update timetable really helps to put all the pieces of the puzzle that is our prospect together and ensures we are looking at the the most complete picture possible for our gift officers. ResearchPoint is a key component in this puzzle for us with the icing on the top being its seamless integration with The Raiser's Edge. Being able to qualify real estate, business info, philanthropic and political giving and then sync it to the Prospect tab with one click is a huge gift!

Incentivized

• Regardless of project or initiative, all fund-raising efforts are managed in one place for the entire organization.
• Donor management is concise, thorough, and systematic - no individual or organization is overlooked.
• Snapshot reporting of successful grant applications and fund-raising are readily available.

Incentivized

• ResearchPoint gives us peace of mind that we have the right prospect thru their confidence level scores and just by having accurate information most of the time.
• ResearchPoint often shows us gifts to other orgs or real estate we did not find from other sources.
• I can't really come up with a negative impact on ROI!

Incentivized