Bloomerang CRM vs. Kindful (discontinued, now part of Bloomerang)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomerang CRM
Score 8.1 out of 10
N/A
Bloomerang CRM helps nonprofits to raise more by turning donor data into deeper relationships. With a complete 360º view of every supporter, the solution helps identify top prospects, personalize outreach, and retain more donors. Engagement and Generosity Scores, real-time dashboards, and mobile access help users to see who’s ready to give and when to reach out—supporting fundraising with confidence. From first-time donors to lifelong champions, every interaction is an opportunity…
$40
per month (billed annually)
Kindful (discontinued, now part of Bloomerang)
Score 8.9 out of 10
N/A
Kindful was a nonprofit CRM that included fundraising tools, reporting, and analytics. It was acquired by Bloomerang in January, 2021 and is no longer sold, but its functionality is now offered by the Bloomerang CRM.
$119
per month
Pricing
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Editions & Modules
Bloomerang Fundraising
$40
per month (billed annually)
Bloomerang Volunteer
$119
per month (billed annually)
Bloomerang CRM
$125
per month (billed annually)
The Giving Platform
Contact Sales
Standard
$119
per month
Standard
$239
per month
Standard
$349
per month
Standard
$459
per month
Standard
$579
per month
Standard
$699
per month
Offerings
Pricing Offerings
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll Plans include: Unlimited users, free email & chat support, free access to Bloomerang Academy, unlimited standard online giving pages & forms, donor engagement scoring, wealth screening, sustainability scorecard, email marketing, nightly address verification & deceased suppression updates, and 1 scholarship to Fundraising Standard (40 pts toward CFRE certification, $599 value)All plans include: unlimited admin users, unlimited donation pages with peer-to-peer fundraising, built-in integrations, and automated reporting. Pricing also includes comprehensive web-based training upon signup and ongoing online support at no additional cost.
More Pricing Information
Community Pulse
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Considered Both Products
Bloomerang CRM
Chose Bloomerang CRM
Bloomerang seems to have a more in depth tracking for constituents than GiveSmart. The reports function seems far superior as well.
Chose Bloomerang CRM
We use Bloomerang for every day donations/fundraising efforts. We use GiveSmart for our larger events, such as an annual auction. If we could easily host an auction using Bloomerang, we would, but that is not an option. It is frustrating to use two different systems, but I can …
Chose Bloomerang CRM
Network for Good has evolved for many things but still has its feet stuck in the past not to mention that the cost outweighs the benefit. With Bloomerang, we are able to save money and get a better program.
Chose Bloomerang CRM
Salesforce is infinitely customizable, but Bloomerang is pretty straightforward and works out of the box. It is simple enough that folks who are not familiar with the robust features of something like Salesforce can hit the ground running. Even as it is simple it is powerful as …
Chose Bloomerang CRM
I prefer Network for Good because of features, support, and training. Bloomerang was already the SaaS platform in place when this organization contracted with my service team.

Network for Good is a lot more expensive, as far as I can tell, even for their basic package based on …
Chose Bloomerang CRM
Bloomerang was more affordable and had features that lined up better with our needs as an organization.
Chose Bloomerang CRM
We switched from an old version of Donor perfect, anything was a major upgrade from that. But we switched to this because we knew we needed something more up to date and more flexible, but also because we found that they would do all the work of migrating our data for us, we …
Chose Bloomerang CRM
DonorPerfect was the clunkiest tool I have ever used and eTapestry was a great upgrade from that, though overly complicated and not nearly agile enough or user-friendly enough for our organization's more general needs. Bloomerang offered an excellent upgrade from there that …
Chose Bloomerang CRM
Bloomerang is the easiest to use CRM/donor management system I have used. The cloud-based system is perfect.
Chose Bloomerang CRM
This is our first specifically design donation management program. Previously we built our own database with Filemaker Pro.
Chose Bloomerang CRM
I used a church management software in a similar organization and while it works well for congregations, it did not work well for a small non-profit campus ministry.
Chose Bloomerang CRM
It's been a few years since we made the decision to acquire Bloomerang, but I recall that it hit a sweet spot of maximum robustness and ease of use. Some competing products we reviewed either were not as robust in function, or required a higher software acumen than the average …
Chose Bloomerang CRM
We left DonorPerfect for Bloomerang. I had come from an organization that used Raisers Edge and there was no way I was going to stay with DP. RE is great for larger organizations with staff dedicated to the database, but we were a much smaller organization and needed to have …
Chose Bloomerang CRM
We used Constant Contact for newsletters before we got Bloomerang. I appreciate being able to use the same program to communicate and track constituents.
Chose Bloomerang CRM
Bloomerang's dashboard, conceptual design based on donor retention and user-friendliness made it more appealing. The relative cost-value was hands down better than it's competitors. The sales team was highly knowledgable and customer support was and is outstanding.
Chose Bloomerang CRM
Bloomerang is not as robust as Blackbaud's Raisers Edge, but it's also not as costly. I find Bloomerang much more user friendly to the novice, but again, it doesn't offer many of the things the full version of Raisers Edge does.

I used an old version of eTapestry that was a …
Chose Bloomerang CRM
We were using a giant Excel spreadsheet to manage our donor and mailing lists, and constant contact as our email server. We had a third list in our accounting software, Aplos. Now, we have all our constituents in a safe place where we can manage all their information easily …
Chose Bloomerang CRM
It is hard to compare the two because RE is very large and very expensive but bloomerang gives the consumer what they need for a quality price.
Chose Bloomerang CRM
Bloomerang is not as low-cost as Little Green Light, but out-performed that option on the ease of implementation and the easy of the user interface. Bloomerang does not have as much power or as many features as Salesforce of Blackbaud. And Bloomerang does not have as many …
Chose Bloomerang CRM
Head and shoulders better, it was recommended by another executive director.
Chose Bloomerang CRM
Bloomerang does not have all the bells as whistles. It is a very paired down system compared to Blackbaud. However, Bloomerang is significantly cheaper and easier to use. If you only have one employee, it would be a good solution.
Chose Bloomerang CRM
Donor 2, ETapestry, Raiser's Edge. Bloomerang is certainly the best of the four. The interface and reporting ease are the primary reasons.
Chose Bloomerang CRM
I have used two Blackbaud products in the past and found them to be clunky and time-consuming databases. They may be fine for a large nonprofit that can devote resources to entire development departments, but we are a small and nimble organization that favors smooth simplicity.
Chose Bloomerang CRM
Bloomerang offers a cost effective donor database solution for small nonprofits. If offers all the basic tools to track donations, segment databases, and become a one stop for development operational pieces. The fact that it is cloud based and can be accessed from anywhere …
Kindful (discontinued, now part of Bloomerang)
Chose Kindful (discontinued, now part of Bloomerang)
Kindful is cheaper than RE so we went with it. However, Kindful does not have as many features and is less robust than RE.
Chose Kindful (discontinued, now part of Bloomerang)
Because of the easy-to-use drag-and-drop function, teams do not have to call website design-proficient professionals to assist them since Populr also supports collaboration and entire teams can work together to come up with a beautifully designed website and one that is readable.
Chose Kindful (discontinued, now part of Bloomerang)
All similar services. I preferred Kindful because of the user interface and also because of a personal recommendation from another user.
Chose Kindful (discontinued, now part of Bloomerang)
I did a search of over 10 different companies (not finding my notes on this now). Kindful was the perfect fit for our sized organization and they gave us the best rate and transition benefits.
Chose Kindful (discontinued, now part of Bloomerang)
  • Kindful is a one-stop-shop solution (whereas Salesforce and Dynamics require add-ons)
  • Kindful is much more affordable than Virtuous, Salesforce, Microsoft when your team grows
  • There are many more integrations available than with all competitors we evaluated
Chose Kindful (discontinued, now part of Bloomerang)
The cost alone for Breeze is $50 a month versus Kindful which is approx $330 a month. Add to Kindful the staff hours paid to work with the onboarding experience and mistakes, the investment was a high mistake.
Chose Kindful (discontinued, now part of Bloomerang)
Raisers Edge has been in this field for much longer than the newcomer, Kindful. One advantage Rasers Edge has is the ability to store copies of correspondence letters among contacts within their database. With Kindful, you would need print copies and store in a file cabinet …
Chose Kindful (discontinued, now part of Bloomerang)
KIndful stacks up well against the competition for a small organization with limited capacity. We selected Kindful initially because we thought its simplicity would allow us to have multiple users with various roles input data including donor contact. I've used a lot of …
Chose Kindful (discontinued, now part of Bloomerang)
We never used NeonCRM. We have only researched them. At the time of subscription, we felt Kindful was the best direction for our organization.
Chose Kindful (discontinued, now part of Bloomerang)
We recently added HarnessApp to our software tools. Harness has a strong donor interface but not the backbone that Kindful has to offer. We find them a good match. I looked at dozens of other platforms that compare to Kindful but we always find ourselves sticking with Kindful …
Chose Kindful (discontinued, now part of Bloomerang)
Kindful is like night and day compared to Neon. Neon is the dark ages in terms of interface and functionality and Kindful is the industrial revolution.
Chose Kindful (discontinued, now part of Bloomerang)
Actually, since I have been here, we have only used Kindful. We discussed using another product at one time (I do not remember the name), but decided to continue with Kindful. I am glad we did. I have contacted them in the past when I have a problem figuring something out …
Chose Kindful (discontinued, now part of Bloomerang)
The ease of use of Kindful was far and away better than LGL. While the free option for LGL was originally tempting, Kindful's dashboard, functionality, and ease of use made the transition almost a no brainer. We needed to make the investment in our ongoing growth, and it was …
Chose Kindful (discontinued, now part of Bloomerang)
Kindful was cheaper and had functions that better suited our needs. The donation pages and donor management were better than the competitors for the price.
Chose Kindful (discontinued, now part of Bloomerang)
Kindful blows Capsule out of the water as a donor management system. Kindful was built for nonprofit fundraising, where Capsule is better for sales.
Chose Kindful (discontinued, now part of Bloomerang)
We had all of these connected at one time. Kindful still is the best in customer service, and the ease of use making sure what comes in real-time is placed where needed. Eventbrite is just an older connection, so we didn't have real-time data and it also created multiple …
Chose Kindful (discontinued, now part of Bloomerang)
We also looked at DonorPerfect and Salesforce, and both were too expensive for our budget. Kindful was user-friendly and affordable. Breeze CHMS is what we switched from because it didn't meet all of our reporting needs, although it's great for a church without those needs. …
Chose Kindful (discontinued, now part of Bloomerang)
Overall, Kindful is a way better CRM System than DonorSnap in part because the system is user-friendly, keeps good track of donor's data, donations and pledges, and integrates really well with many different apps (which DonorSnap lacks). Also, Kindful has different button …
Features
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Communications and Marketing
Comparison of Communications and Marketing features of Product A and Product B
Bloomerang CRM
9.7
Ratings
37% above category average
Kindful (discontinued, now part of Bloomerang)
-
Ratings
Constituent engagement and marketing9.20 Ratings00 Ratings
Social listening10.00 Ratings00 Ratings
Digital advocacy enablement10.00 Ratings00 Ratings
Reporting and Analytics
Comparison of Reporting and Analytics features of Product A and Product B
Bloomerang CRM
5.3
Ratings
19% below category average
Kindful (discontinued, now part of Bloomerang)
-
Ratings
Reporting and data visualization8.00 Ratings00 Ratings
Wealth screening2.60 Ratings00 Ratings
Fundraising and Events
Comparison of Fundraising and Events features of Product A and Product B
Bloomerang CRM
7.0
Ratings
14% above category average
Kindful (discontinued, now part of Bloomerang)
-
Ratings
Online donation options7.00 Ratings00 Ratings
Security and Platform
Comparison of Security and Platform features of Product A and Product B
Bloomerang CRM
8.8
Ratings
25% above category average
Kindful (discontinued, now part of Bloomerang)
-
Ratings
Role-based user permissions8.40 Ratings00 Ratings
Mobile access8.00 Ratings00 Ratings
Integrations10.00 Ratings00 Ratings
Best Alternatives
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Small Businesses
Bonterra Network for Good
Bonterra Network for Good
Score 9.6 out of 10
Bonterra Network for Good
Bonterra Network for Good
Score 9.6 out of 10
Medium-sized Companies
Salesforce Nonprofit Cloud
Salesforce Nonprofit Cloud
Score 9.0 out of 10
Bloomerang CRM
Bloomerang CRM
Score 8.1 out of 10
Enterprises
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
Blackbaud Enterprise Fundraising CRM
Blackbaud Enterprise Fundraising CRM
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Likelihood to Recommend
8.4
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
-
(0 ratings)
Usability
8.0
(0 ratings)
9.0
(0 ratings)
Support Rating
10.0
(0 ratings)
9.8
(0 ratings)
Implementation Rating
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
Bloomerang CRMKindful (discontinued, now part of Bloomerang)
Likelihood to Recommend
I can't speak to Bloomerang's functionality for a very large organization, but for a small-to-midsize non-profit, I don't know what else you'd need! Need to register volunteers, or sell tickets, or generate e- or print communications, or pull donor data? Bloomerang does it. Bloomerang is my third CRM tool in my current organization and it is vastly superior in almost every way to the others that came before.
Read full review
If your primary goals are: the ability to accept online donations [best/easiest to use donation form I've seen], acknowledge donors, and keep constituent data in one location - and you're willing to look for integrated solutions for other specific uses based on your needs - Kindful is for you. Bonus: Pricing for Kindful makes it easy to find the budget for other integrated solutions... because even if it doesn't do it all - it is still really inexpensive for what it does accomplish.
Read full review
Pros
  • Website integration for online donations is awesome! It makes it so much easier to raise money online. We've tripled the amount of money we raise online, mainly because of this and the ability to send emails through the system.
  • Emails are tracked directly in a donor's record, so we can see instantly their engagement with our content.
  • Integration with DonorSearch is awesome and seems to be improving often.
  • They listen to their customers' needs. If enough customers request a feature, they'll get it for us. We feel like the development of this software is always happening and it's a partnership, rather than a transaction.
Read full review
  • Campaign pages are easy to set up and donor information is captured for use in managing these donors long term.
  • Kindful syncs with a number of useful and applicable apps such as Eventbrite which reduces the amount of time we need to spend on administration.
Read full review
Cons
  • Some of the searches did not bring up the expected results. It would be good to see the logic be a little more "fuzzy".
  • More pre-set reports would be helpful for small organizations who do not understand the logic behind how to get the results they are seeking.
  • An ability to just page through donor records would be nice. Sometimes you just want to browse the data to get inspired.
Read full review
  • Program Management - the system is still evolving which is great, but it currently does not fill every single program management and event management need that we have.
  • Mail sync - Kindful no longer syncs with Gmail, which is a big issue with tracking emails and attaching those interactions to specific people.
Read full review
Likelihood to Renew
#1 - I am very happy with the product and support so far.
#2 - With significant data migration costs, I wouldn't even consider another option for at least 3 years no matter how much better it might be.
Read full review
No answers on this topic
Usability
Data and settings are very customizable to fit the needs of our organization. We are able to not only keep track of donations, but also other interactions we may have with a constituent. Support is extremely helpful when issues arise.
Read full review
From operations, support, and donor management, Kindful's UX and UI are top-notch.
Read full review
Support Rating
Any time i had a problem or question it has been easy to find an answer or tutorial. When I cannot find an answer, it is easy to email or live chat with support and they resolve my problems very quickly.
Read full review
I have not utilized the support for Kindful very often but the one time I have was fantastic. It was quick, courteous and thorough. Kindful consistently offers Webinars that outline the best way to utilize their product and get the most out of it. I think Kindful does a pretty solid job with support.
Read full review
Alternatives Considered
Salesforce is infinitely customizable, but Bloomerang is pretty straightforward and works out of the box. It is simple enough that folks who are not familiar with the robust features of something like Salesforce can hit the ground running. Even as it is simple it is powerful as far as showing visuals that can help fundraising staff more clearly understand where the organization is and what donors they can next target for upcoming campaigns.
Read full review
  • Kindful is a one-stop-shop solution (whereas Salesforce and Dynamics require add-ons)
  • Kindful is much more affordable than Virtuous, Salesforce, Microsoft when your team grows
  • There are many more integrations available than with all competitors we evaluated
Read full review
Return on Investment
  • Because my organization has been using Bloomerang for only one year, we haven't yet studied what impact it has had on our ROI. We have, however, noted that we are able to more efficiently and more rapidly communicate with constituents now than we were able to before we had Bloomerang. We can quickly and efficiently generate acknowledgements and tax receipts - and do so - better than we ever did before.
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  • Kindful's customer service team has saved us a lot of time and effort by being extremely helpful. I can't speak highly enough about the customer service they offer.
  • We spend a lot of time cleaning our data base. I wish Kindful had a cleaner integration process.
Read full review
ScreenShots

Bloomerang CRM Screenshots

Screenshot of a constituent profile. These provide deeper insights and help to strengthen donor relationships. They are designed to keep all key details accessible.Screenshot of amounts raised. Bloomerang CRM will keep fundraising success available at a glance.Screenshot of a donor retention wheel. This creates a visual representation of donor retention rates.Screenshot of a giving summary. Bloomerang's Giving Summary displays a donor's giving history, supporting data-driven decisions.Screenshot of tasks, designed to streamline to-dos.Screenshot of Bloomerang's Generosity Score, used to identify the most promising donors.

Kindful (discontinued, now part of Bloomerang) Screenshots

Screenshot of Reporting analyticsScreenshot of Contact profileScreenshot of Fundraising functionality