Bloomreach - The Agentic Platform for Personalization vs. Constant Contact Lead Gen & CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomreach - The Agentic Platform for Personalization
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Bloomreach is presented as an agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses can use Bloomreach to create experiences that drive growth and loyalty. Bloomreach states that they currently drive personalization for 1,400+…N/A
Constant Contact Lead Gen & CRM
Score 8.0 out of 10
Small Businesses (1-50 employees)
Constant Contact Advanced Automation helps users to send the right message at the right time, from Social to SMS and email to ecommerce. Multi-Channel Campaigns - Create comprehensive marketing campaigns with just a few clicks. The Campaign Builder tool can help launch a multi-channel campaign across email, social, and SMS. Pre-Built Automation Templates - Setup your automations quickly with pre-built automation templates to…
$12
per month
Pricing
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Editions & Modules
No answers on this topic
Lite
$12
per month
Standard
$35
per month
Premium
$80
per month
Lead Gen & CRM
Starting at $449
per month
Offerings
Pricing Offerings
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredRequired
Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.Above pricing based on 5000 contacts.
More Pricing Information
Community Pulse
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Considered Both Products
Bloomreach - The Agentic Platform for Personalization
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization is doing a lot of great work with GenAI and ML Model development which is something very special in a CDP offering. It also does marketing automation and A/b testing which lot of vendors have their own instead of having all …
Chose Bloomreach - The Agentic Platform for Personalization
I've selected Bloomreach cause it has Omnichannel orchestration and CDP in one.
Chose Bloomreach - The Agentic Platform for Personalization
The combination of af Marketing Automation tool and a Customer Data Platform in one was a great reason for choosing Bloomreach instead of splitting these into separate systems.
Chose Bloomreach - The Agentic Platform for Personalization
Stand out topics:
- Ease of use
- Multi-market support
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is robust product that benefits from steady investment and some good experience. It lacks some of the latest automations and has a cost structure that is hard to manage and monitor. It is not user friendly but does accomplish most of the tasks we want to complete …
Chose Bloomreach - The Agentic Platform for Personalization
Having used Bloomreach Composable Personalization Cloud for the last 3 years, I can confidently say that it is the most sophisticated platform in my experience. The unifying of customer data in the platform has been an immeasurable strength in our Marketing arsenal. The support …
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach Commerce Experience Cloud is a great tool if you're in the B2C business and has a lot of different functionality to target a bigger database.
Chose Bloomreach - The Agentic Platform for Personalization
From a functionality perspective, Bloomreach Commerce Experience Cloud is on par or better than both alternatives at a much better price level.
Chose Bloomreach - The Agentic Platform for Personalization
Google Analytics
Chose Bloomreach - The Agentic Platform for Personalization
The ease of use of Bloomreach Commerce Experience Cloud and the scalability far exeeds that of Selligent. Selligent did have a number of things i did like such as a multilanguage dropdown which made it easy to switch between countries and lables. However teaching a new recruit …
Chose Bloomreach - The Agentic Platform for Personalization
The editing options are less but this restriction makes sure u get the most reliable data sources for your campaigns. It is also faster to build flows and calculate audiences.
Chose Bloomreach - The Agentic Platform for Personalization
The flexibility in Bloomreach can't be beaten by the other platforms. The customer service and the software
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach definitely has a lot more options and functionalities
Chose Bloomreach - The Agentic Platform for Personalization
At the time we changed the solution Bloomreach was much more far in the integration part and all other communication channels were added into the one scenerio builder using unique logic for filtering customers in order to segment them for particular campaigns.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach allows for a far more detailed analysis of customer data than the other platforms compared to. The other platforms do provide far more out-of-the-box than Bloomreach, but would not allow us to bring the analytics function of the business in-house as Bloomreach has.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach Commerce Experience Cloud is probably most unique in its lightweight yet robust architecture. Its scenarios, even ones relying on webhooks and complex logic, run really quickly as well as reliably. Compared to Salesforce Marketing cloud, it offers a more modular …
Chose Bloomreach - The Agentic Platform for Personalization
Airship is very new and limited in it's capabilites.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is by far the most complex tool I have worked on, and offers a complete set in one place.
Chose Bloomreach - The Agentic Platform for Personalization
Compared to Adobe Campaign, Bloomreach Commerce Experience Cloud is a much more modern tool more in line with the latest technologies. It does have a much narrower toolset though, but what limits it in one way allows it to concentrate and deliver very good results. Further to …
Chose Bloomreach - The Agentic Platform for Personalization
It was not a decision by me, but more like from the management and team leads.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. DotDigital is also very powerful but not more so than Bloomreach. …
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is a really easy to use platform compared to other CRM systems and allow faster integration to the other data sources. It allowed deduping services and the ammonization feature for data protection is really easy to set up which fields contain personal information and …
Chose Bloomreach - The Agentic Platform for Personalization
In my opinion, Bloomreach Commerce Experience Cloud is by far much better than other platform I've used before, the level of customisation you can do within the platform both from a marketing point of view but also from an analytics point of view is incredible.
Chose Bloomreach - The Agentic Platform for Personalization
Better in almost every aspect.
Only benchmark I'd consider are the calendar views and priority queue of Optimove.
Chose Bloomreach - The Agentic Platform for Personalization
Salesforce Marketing Cloud Email Studio
Constant Contact Lead Gen & CRM
Chose Constant Contact Lead Gen & CRM
Constant Contact doesn't stand up against Klaviyo, so we're permanently migrating our lists and customer profiles over to Klaviyo. Constant Contact is an excellent choice for solopreneurs, brick-and-mortar, and businesses that are more heavily focused on face-to-face human …
Chose Constant Contact Lead Gen & CRM
Constant Contact is a good tool if you want most of Hubspot's features at a much lower price. It gives you a more predictable number as well as most of the features. It also has the benefits of having other items that regular email marketing systems don't have. While there are …
Chose Constant Contact Lead Gen & CRM
SharpSpring from Constant Contact is more streamlined (and cost-effective), especially for smaller businesses that don't need all the complexity and confusion of bigger options like SalesForce.
Chose Constant Contact Lead Gen & CRM
SharpSpring has created a vacuum in my business for the better. Marketing as a service only gets to its final stage once you have a powerful way to leverage the data in your client's businesses to their advantage. We could never do this for our clients until we found …
Chose Constant Contact Lead Gen & CRM
I prefer SharpSpring because it covers at least all the needs a medium or small company requires to start and develop an inbound marketing strategy.
Chose Constant Contact Lead Gen & CRM
SharpSpring is the best All in One CRM. It's not just a CRM for email management and that's what's important to us! The support is better in SharpSpring and it's getting more and more effective!
Chose Constant Contact Lead Gen & CRM
Some of these other tools are "more closed" and do not allow so much customisation or you have to make ad hoc developments.
Chose Constant Contact Lead Gen & CRM
SharpSpring from Constant Contact is much broader and rounded in terms of sales planning, contact management, landing page tools, and lead scoring. It seems to suit our small, start-up business fine at this point. However, we may move to another platform as we grow and need to …
Chose Constant Contact Lead Gen & CRM
Pros of SharpSpring:
  • Design unlimited custom fields
  • Can send content & templates to Sales to send in their reach-outs (Outlook extension)
Chose Constant Contact Lead Gen & CRM
SharpSpring is better priced than other products with similar feature sets. It allows better management for an agency with clients, and has the kinds of features that can readily move the revenue needle for clients who have the vision for what's possible with an integrated …
Chose Constant Contact Lead Gen & CRM
We chose them because we needed a lead tracking software, and they were the best solution at the time.
Chose Constant Contact Lead Gen & CRM
Before SharpSpring we looked into both HubSpot and Infusionsoft but SharpSpring is the best solution for us. Worth every penny and more. We are also using Active Campaign for clients that only need email marketing, but if they want more then we convert them to Sharpspring.
Chose Constant Contact Lead Gen & CRM
SharpSpring lets you tailor the fields to the sales specifications, helping to control the details sent to the customer.
Chose Constant Contact Lead Gen & CRM
SharpSpring, for the price, is preferred over HubSpot and Pardot. I prefer SharpSpring to Infusionsoft/Keap for the ability to load media, track users and granular lead scoring.
Chose Constant Contact Lead Gen & CRM
I found SharpSpring to be the easiest CRM to use. On a scale of 1 to 5, 5 being the easiest to learn and use, I'd give Salesforce a 1, SharpSpring a 5 and the others fall in between. It's customizable, it's easy to update leads, and most of all there are no quirky error …
Chose Constant Contact Lead Gen & CRM
Constant Contact
Chose Constant Contact Lead Gen & CRM
We use different CRMs for different clients, mostly due to budget and other requirements. SharpSpring from Constant Contact is in the middle, price-wise, but is slightly more user-friendly than ActiveCampaign when it comes to certain things, such as drip campaigns and …
Chose Constant Contact Lead Gen & CRM
SharpSpring provided the best in terms of comprehensiveness, capability and cost. The support is also fantastic.
Chose Constant Contact Lead Gen & CRM
We experienced working with other platforms in our team, reviewing and testing, in order to find the one that would optimize our workflows the most. Some of these were completely new to me (Sharpspring was one of them), but I had previous experiences with platforms like …
Chose Constant Contact Lead Gen & CRM
SharpSpring has way more robust marketing automation features. The only plus for Salesforce is the ability to run a report for conversations had this week and make it easy to pull up those advertiser cards. SharpSpring has a big advantage over Salesforce as far as persona …
Chose Constant Contact Lead Gen & CRM
I have used Salesforce CRM in the past as a sales person. SharpSpring provides me with an efficient and daily positive experience, it absolutely stack sup to the competition in my use case. I would recommend to my other sales peeps out there.
Chose Constant Contact Lead Gen & CRM
I have used Mailchimp and MyEmma. both have limited customization options and overall are very simple to use making email templates seem very stale and boring.
Chose Constant Contact Lead Gen & CRM
SharpSpring seems to be much more intuitive to solve marketing challenges.
Features
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.9
Ratings
4% above category average
Constant Contact Lead Gen & CRM
6.9
Ratings
10% below category average
WYSIWYG email editor8.60 Ratings8.50 Ratings
Dynamic content7.80 Ratings6.00 Ratings
Ability to test dynamic content7.80 Ratings6.00 Ratings
Landing pages6.40 Ratings7.50 Ratings
A/B testing7.90 Ratings6.00 Ratings
Mobile optimization8.20 Ratings8.50 Ratings
Email deliverability reporting7.70 Ratings7.50 Ratings
List management8.00 Ratings6.50 Ratings
Triggered drip sequences8.60 Ratings6.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.3
Ratings
6% above category average
Constant Contact Lead Gen & CRM
7.3
Ratings
7% below category average
Lead nurturing automation8.80 Ratings7.50 Ratings
Lead scoring and grading8.20 Ratings8.00 Ratings
Data quality management7.30 Ratings6.00 Ratings
Automated sales alerts and tasks8.60 Ratings7.50 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.0
Ratings
8% above category average
Constant Contact Lead Gen & CRM
6.5
Ratings
13% below category average
Calendaring8.50 Ratings6.00 Ratings
Event/webinar marketing7.50 Ratings7.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.0
Ratings
6% above category average
Constant Contact Lead Gen & CRM
8.8
Ratings
16% above category average
Social sharing and campaigns7.80 Ratings8.50 Ratings
Social profile integration8.30 Ratings9.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.4
Ratings
1% above category average
Constant Contact Lead Gen & CRM
5.0
Ratings
38% below category average
Dashboards7.20 Ratings5.50 Ratings
Standard reports7.10 Ratings5.50 Ratings
Custom reports7.90 Ratings4.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.0
Ratings
7% above category average
Constant Contact Lead Gen & CRM
6.3
Ratings
17% below category average
API7.80 Ratings7.50 Ratings
Role-based workflow & approvals8.20 Ratings6.00 Ratings
Customizability7.80 Ratings5.00 Ratings
Integration with Salesforce.com7.20 Ratings7.50 Ratings
Integration with Microsoft Dynamics CRM8.00 Ratings5.00 Ratings
Integration with SugarCRM8.10 Ratings7.00 Ratings
Third-party software integrations8.30 Ratings00 Ratings
Best Alternatives
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Small Businesses
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Score 9.9 out of 10
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Score 9.9 out of 10
Medium-sized Companies
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Enterprises
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User Ratings
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Likelihood to Recommend
9.8
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
8.1
(0 ratings)
Usability
8.6
(0 ratings)
7.5
(0 ratings)
Availability
8.1
(0 ratings)
7.8
(0 ratings)
Performance
7.4
(0 ratings)
3.2
(0 ratings)
Support Rating
9.1
(0 ratings)
8.9
(0 ratings)
In-Person Training
8.4
(0 ratings)
-
(0 ratings)
Online Training
9.1
(0 ratings)
4.5
(0 ratings)
Implementation Rating
7.2
(0 ratings)
6.5
(0 ratings)
Configurability
8.6
(0 ratings)
4.5
(0 ratings)
Ease of integration
8.8
(0 ratings)
4.5
(0 ratings)
Product Scalability
8.2
(0 ratings)
2.9
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
8.2
(0 ratings)
Vendor pre-sale
7.9
(0 ratings)
1.0
(0 ratings)
User Testimonials
Bloomreach - The Agentic Platform for PersonalizationConstant Contact Lead Gen & CRM
Likelihood to Recommend
Perfect for onboarding, retention, win-back, and VIP nurture campaigns where customer behavior and timing matter. Excellent when you need to react instantly to customer actions across channels.


Example: A shopper abandons their cart and immediately receives a push notification followed by an email with the exact items they left behind.
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SharpSpring is great for creating and tracking campaigns that span multiple channels. With the Salesforce integration, we are able to keep our Sales team focused inside Salesforce without them needing to learn a new tool. Our Marketing team uses SharpSpring to nurture leads before handing them off to the Sales team. Though the features are available, SharpSpring would not be suitable for social media management or blogs; our third-party tools do a better job at that.
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Pros
  • All in one. We have experience working with other CDP/Marketing suites and it is really difficult to connect their different modules. Bloomreach Engagement has been built to be a single product which makes everything easy to use
  • Fast and real-time. Other platforms struggle with getting real-time volumes or segmenting based on real-time events, that is not the case with Bloomreach Engagement
  • GCP partnership. Being deployed over GCP and having BigQuery as raw data export makes really easy to expand and connect with existing stacks
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  • Their Emailers are very easy to construct and user-friendly. It takes your Newsletter and sales emails to the next level, especially with the action groups and trigger functionalities.
  • The life of the lead functionality allows you to see when leads get warmer, so you know when to send them what. Helps improve conversions.
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Cons
  • While Importing the offline data, sometimes the auto detection is failed to detect the csv file
  • While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
  • it would be great if we receive email for successfully finished imports too
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  • The landing page builder is a bit hard to use. Doesn’t have much flexibility.
  • Sometimes confusing between types of workflows to use. Opportunity versus visual.
  • If you imported contacts that weren’t formatted correctly. It is hard to delete a bull amount. Need to type DELETE for each one manually. No bull options to make changes.
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Likelihood to Renew
So far, Hippo is our ideal tool given its use of open standards which helps us to have a clear overview of what's coming next in the future Hippo releases. We are very confident in the future-readiness of the product
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It delivers everything it promised and more. SharpSpring is marketing automation transformed. Easy to use, affordable and well supported. Many of our clients will become dependent on the information SharpSpring provides for their marketing initiatives and we are confident they will be there for the long run. When some of the over-funded 'big names' flame out, SharpSpring will be the clear choice for small business users.
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Usability
In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
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This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
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Reliability and Availability
It has always been available with great response times. Honestly in almost 5 years there was like one outage and I have to admit that it was solved so quick that I don't even know if it's fair to even call it that. Bloomreach is extremely reliable, can't fault it.
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No answers on this topic
Performance
ten out of ten, Bloomreach has revolutionised our marketing capabilities. It has allowed us to get real time data insights from our customers, and then put these into action. Previously it would be a very time consuming and slow process for us to get any sort of campaign out but not anymore, this has lead to increased conversions and revenue
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No answers on this topic
Support Rating
I have given this rating as i feel the team is very responsive and helpful whenever issues arise. Bloomreach - The Agentic Platform for Personalization provides clear guidance and practical solutions which make it easier to get campaigns live quickly. They also share the best practices and recommendations that help us make the most of the platform.
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The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
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In-Person Training
The Training was awesome
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No answers on this topic
Online Training
very informative and patient
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No answers on this topic
Implementation Rating
All the deployments were done on time
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Simply that we recommend a thorough training process where you take the time to really learn the system and the features so that you can take full advantage and maximize your results. Don't skimp on the training as the more you understand, the easier it will be to implement. A sk a lot of questions and test everything until you know it well.
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Alternatives Considered
Having used Bloomreach Composable Personalization Cloud for the last 3 years, I can confidently say that it is the most sophisticated platform in my experience. The unifying of customer data in the platform has been an immeasurable strength in our Marketing arsenal. The support received from the Bloomreach Composable Personalization Cloud support team is also superior to that of any platform I have used previously, often receiving replies and advice within one hour of messaging.
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Constant Contact doesn't stand up against Klaviyo, so we're permanently migrating our lists and customer profiles over to Klaviyo. Constant Contact is an excellent choice for solopreneurs, brick-and-mortar, and businesses that are more heavily focused on face-to-face human interaction. However, companies - or individuals - primarily market and/or sell online, especially Klaviyo, ActiveCampaign, and Yotpo, which seem to be more robust solutions.
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Scalability
there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
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No answers on this topic
Return on Investment
  • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
  • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
  • Knowing the customer allows improved communication and personalize our recommendations.
  • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
  • The most effective tool out there when ROI is in question.
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  • Streamlined Processes - sales and marketing are now all in the same place.
  • Reduced Number of Platforms/Tools - CRM/lead management, email, automation, landing pages, forms, etc are all in the same place rather than using multiple tools.
  • Time-saving - sales pipeline is very easy to use for sales. For marketing, we have dozens of workflows that eliminate much of our manual processes from the past.
  • Return on Investment - We're more focused on moving the building the business than ever before because SharpSpring has simplified so many of our business operations and we're seeing massive results!
  • Lead generation - Up SIGNIFICANTLY (between 3x & 4x) since setting up SharpSpring.
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ScreenShots

Bloomreach - The Agentic Platform for Personalization Screenshots

Screenshot of funnels that simplify targeting.Screenshot of retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of web layers with A/B testingScreenshot of the drag and drop campaign editorScreenshot of the WYSIWYG Email editor & Fully customisable Email templatesScreenshot of the CRM with 360° customer behaviour history

Constant Contact Lead Gen & CRM Screenshots

Screenshot of Get a multi-channel campaign in just a few clicks with the Campaign Builder. Make a few selections and AI does the campaign building for you.Screenshot of Use the power of the AI Content Generator to create content for emails, social posts, or SMS.Screenshot of Curate Advanced Automation workflows to make sure your marketing is always on - even when you're not.Screenshot of Reach your customers wherever they are with SMS Marketing.Screenshot of Plan and post your social media messaging across platforms with our Social Posting tool.Screenshot of Integrate with powerful tools to grow more using Constant Contact.