| Product | Rating | Most Used By | Product Summary | Starting Price |
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 Bluecore | N/A | Following $6 million in series A funding from FirstMark Capital and others in 2013, the rapidly growing company along with its rapidly and broadly adopted product known as TriggerMail became Bluecore. But its function is as it was before the rebrand: an ecommerce focused trigger marketing product that uses email to retarget vacillating or distracted customers and grow online sales. Essential to Bluecore is customer behavior, assimilated in an automated fashion across disparate sources. Once… | N/A | |
 Listrak | N/A | Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak… | N/A |
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| Considered Both Products | Bluecore | Listrak  Sheryl Biesman Director of eCommerce Marketing Chose Listrak Klaviyo and MailChimp have better integrations with Shopify and seem to be targeted more to the small business. Listrak is definitely better suited for a mid-tier business, but they will help you get there.  Steffany Winkelmann Email Marketing Analyst Chose Listrak The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.  Jason Bean Web Content Manager Chose Listrak I've been using programs like Listrak for several years. Many times the needs from clients have been on a smaller scale, so options like MailChimp and ConstantContact have provided the necessary service levels. However, if you're looking at merging effectively with an eCommerce …  Taylor Patton Email Marketing Manager Chose Listrak Listrak stands out from the listed companies for a variety of reasons, but there are 3 main areas that make Listrak my go to platform. 1. Superior control over your Database & Lists 2. Excellent deliverability rate for businesses that possess a large database.  Mark Vogel Owner Chose Listrak Stronger in business to consumer and online retail email marketing. Better user interface. Better reporting functions. |
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| Small Businesses |  Bloomreach - The Agentic Platform for Personalization Score 8.5 out of 10 |  Mautic Score 9.0 out of 10 |
| Medium-sized Companies |  Dynamic Yield Score 8.3 out of 10 |  The Trade Desk Score 9.0 out of 10 |
| Enterprises | Dynamic Yield Score 8.3 out of 10 |  Iterable Score 8.8 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
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| Likelihood to Recommend | 8.2 (0 ratings) | 7.1 (0 ratings) |
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Steffany Winkelmann Email Marketing Analyst |
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