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BrandTruth vs. Salesforce Marketing Cloud Social Studio (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BrandTruth

    N/AN/ABrandTruth is a brand SaaS platform built specifically to align and empower businesses, from the company of the same name in Littleton, Colorado. Using a combination of psychology, AI, video, and web technologies, The solution aims to enable companies to define their brand personality and align their internal team around a common language and trustworthy results.

    $799

    per month

    Salesforce Marketing Cloud Social Studio (discontinued)

    Score7.3 out of 10
    N/ARadian6 was acquired by Salesforce.com in 2011 and - along with Buddy Media - became Salesforce Social Studio. The product was retired in November of 2024.

    $1,000

    Per Org Per Month

    Pricing
    BrandTruthSalesforce Marketing Cloud Social Studio (discontinued)
    Editions & Modules
    Essentials
    $799
    per month
    Discovery
    Custom
    per year
    Enterprise
    Custom
    per year
    Basic
    $1,000.00
    Per Org Per Month
    Pro
    $4,000.00
    Per Org Per Month
    Corporate
    $12,000.00
    Per Org Per Month
    Enterprise
    $40,000.00
    Per Org Per Month
    Offerings
    Pricing Offerings
    BrandTruthSalesforce Marketing Cloud Social Studio (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    BrandTruthSalesforce Marketing Cloud Social Studio (discontinued)
    Listening/monitoring
    Comparison of Listening/monitoring features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.8
    11 Ratings
    Boolean keyword searches00 Ratings8.010 Ratings
    Filtering out noise/spam00 Ratings8.010 Ratings
    Sentiment analysis00 Ratings9.09 Ratings
    Broad channel coverage00 Ratings10.011 Ratings
    Publishing
    Comparison of Publishing features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.0
    11 Ratings
    Content planning and scheduling00 Ratings8.011 Ratings
    Audience targeting00 Ratings8.010 Ratings
    Content optimization00 Ratings8.09 Ratings
    Workflow management00 Ratings8.011 Ratings
    Engagement
    Comparison of Engagement features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    9.0
    10 Ratings
    Automated routing and prioritization00 Ratings9.99 Ratings
    Customer interaction histories00 Ratings7.010 Ratings
    Bulk actions00 Ratings10.010 Ratings
    Marketing
    Comparison of Marketing features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.3
    10 Ratings
    Lead generation00 Ratings8.09 Ratings
    Content marketing00 Ratings9.010 Ratings
    Paid media management00 Ratings8.08 Ratings
    Campaigns and promotions00 Ratings8.09 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.3
    11 Ratings
    Twitter00 Ratings8.011 Ratings
    Facebook00 Ratings8.011 Ratings
    LinkedIn00 Ratings10.08 Ratings
    Google+00 Ratings6.86 Ratings
    Instagram00 Ratings9.08 Ratings
    Pinterest00 Ratings6.54 Ratings
    YouTube00 Ratings10.07 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.3
    10 Ratings
    Campaign success analytics00 Ratings8.010 Ratings
    Real-time tracking00 Ratings9.010 Ratings
    Competitor analysis00 Ratings8.08 Ratings
    Account management
    Comparison of Account management features of BrandTruth and Salesforce Marketing Cloud Social Studio (discontinued)
    Feature
    BrandTruth
    -
    Ratings
    Salesforce Marketing Cloud Social Studio (discontinued)
    8.5
    10 Ratings
    Role-based user permissions & privileges00 Ratings8.09 Ratings
    Mobile access00 Ratings9.010 Ratings
    User Ratings
    BrandTruthSalesforce Marketing Cloud Social Studio (discontinued)
    Likelihood to Recommend
    -
    (0 ratings)
    9.0
    (52 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.8
    (38 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (9 ratings)
    Availability
    -
    (0 ratings)
    9.6
    (5 ratings)
    Performance
    -
    (0 ratings)
    8.4
    (5 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (8 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    7.6
    (6 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.8
    (6 ratings)