TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Braze

    Score8.9 out of 10
    N/ABraze is a customer engagement platform that enables relevant and memorable experiences between consumers and the brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies.N/A

    Listrak

    Score9.3 out of 10
    N/AListrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
    Pricing
    BrazeListrak
    Editions & Modules
    No answers on this topic
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    Offerings
    Pricing Offerings
    BrazeListrak
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    BrazeListrak
    Considered Both Products
    Braze
    Chose Braze
    Braze has a bit easier UI - more marketer friendly than Adobe Campaign and SFCC. Better journey/canvas function than Oracle and Listrak. Probably better functionality for mobile app than Oracle (I haven't used Braze for mobile app but did use Oracle). Braze has the least …
    Incentivized
    Chose Braze
    Usability - If you are experienced with ESPs, Braze is simple and straightforward to learn after an initial exploration into the tool.
    Tooling, Products, and Features - Braze is a robust tool that enables my team to build complex lifecycle marketing programs without needing …
    Incentivized
    Listrak
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
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    Implementation went as expected
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    User Ratings
    BrazeListrak
    Likelihood to Recommend
    9.2
    (82 ratings)
    7.1
    (10 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    -
    (0 ratings)
    Usability
    8.9
    (49 ratings)
    -
    (0 ratings)
    Support Rating
    4.5
    (21 ratings)
    -
    (0 ratings)