Brightcove vs. BrightTALK

It works very nicely for our company site because it can easily and seamlessly embed into the site and email HTML pages. It also has picture in picture, sharing, closed captioning (CC) as basic functions. It will also show the time of the video. Because these are short-term-use videos or might get updated frequently and also are just targeting a specific audience, being able to hide or not able to show the number of views or date published (unlike YouTube) actually helps us.

Incentivized

We've found the suggested training to be pretty spot on, and the speakers have been good so far. The pacing is usually good to slightly fast. Most professionals don't have time to take a couple of hours a week on training or learning about new products, so we've also found the length of the meetings to be very good. The suggested classes/webinars have been good so far-- too many companies ask you to fill out a questionnaire about what you use or what you're interested in and then pigeonhole in those couple of suggestions forever. So far, we have not seen that with BrightTALK.

Incentivized

• Ability to easily output a JSON response for requested video data. This makes it easy to work with Brightcove as partner.
• The read APIs are very flexible and can the output can be easily customized using cgi args. This provides great customization of the output and sorting and filtering mechanisms to find the videos you're looking for.
• The ability to add captions to videos is good, especially with the regulations requiring video captioning. DFXP support works great as long as the player is given the exact XML format it is looking for.

• It expands our audience by allowing us to tap into their database of users.
• It is easy to use and is reliable. We don't have any technical issues.
• It has robust reporting that provides a lot of data on attendees.

Incentivized

• Online support could be more accessible to the layman (non-techy users can get a bit lost in the help resource library)
• Multiple user logins for the account (with different levels of access) would be useful - we work with many off-site videographers and editors
• The ability to link to an individual video within a player on our website would be great.

• The user interface can be a bit tricky at times, as you have to dig down to find certain information. However, it is a robust interface and the information is there.
• Some features, like adding questions or resources, have cut-off windows, so you cannot make last-minute additions or changes.
• The bridge occasionally drops speakers, and this can be disconcerting to presenters. However, it does not happen too often.

Incentivized

It took quite some time to upload and organize our video library. The amount of time it would require to relocate all this information outweighs any negative aspect I personally have with the experience. They have been pretty good to work with and from speaking with my Brightcove rep, I know some of the issues I have listed are currently being addressed and tested for future releases.

Very usable! I don't see any major flaws

BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless

Incentivized

We are notified often of downtime, and I have not heard from a support rep for over a year. It really makes it hard to learn what new things are coming out and how we can take our video to the next level when there is no contact from the team on a regular cadence.

Incentivized

We have not had to contact support.

Incentivized

Marketing department favors it because EVERYONE uses YouTube. Overall, YouTube offers decent features and functionality. But Brightcove offers the ability to brand and style players, and control what our users see (and so much more) and YouTube does not. For instance, on YouTube, users are presented with other videos (which could contain competitor videos).

BrightTalk has an improved webinar repository and has an excellent use of registration for live events that allows for strict moderation of who may be joining the events. I selected BrightTalk because it seems more secure and provides an ease of use when utilizing it for registration and webinar purposes.

Incentivized

• Again, there has been a huge cost savings which significantly improved our ROI
• There has also been less time spent on learning new technologies and training additional staff on maintaining a video server.
• Less time spent on the previous two points has allowed me to focus on other areas within the department that needed improvement.

• Because of its utility and onboarding new talent, our HR costs of talent acquisition and retention are reduced.
• The live networking events have been useful in producing new leads
• More targeted use of our funds for security and Cloud because of the knowledge we've gained, so reduced costs in those areas.

Incentivized