| Product | Rating | Most Used By | Product Summary | Starting Price |
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 BrightEdge | Score6.8 out of 10 | N/A | BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix. | $0 per month |
 Moz Pro | Score7.8 out of 10 | N/A | MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz… | $99 per month |
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| Additional Details | — | Discount available for annual billing. | ||||||||||||||
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| Considered Both Products | Chose BrightEdge Overall the best tool I’ve used. Missing parts that I like from other tools like search intent category, content writing AI, etc. but as an experienced SEO I really love it. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose BrightEdge All SEO tools offer something a little different but BrightEdge comes pretty close to having everything I need. I can track links, review technical issues, and assign them to my staff. Reporting is top-notch too. I chose them because of my familiarity with them on the … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose BrightEdge I found the folks at Conductor to be very slimy and spent more time saying bad things about other platforms rather than good things about what they do. Very deceptive and their platform is underwhelming. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose BrightEdge Both are good tools. The biggest difference comes in your needs. Like I said earlier, BrightEdge is an enterprise tools and has the features set to support that. Moz is a consumer product and it a great place to start, but the analytics integration, tracking, reporting … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose BrightEdge Conductor's Searchlight is a key competitor. Searchlight has the advantage that it has partnered with Adobe Omniture SEOmoz, which helps the platform present a comprehensive picture of a site's performance. However, the SEO technology offered by BrightEdge is probably more … Chose BrightEdge I've also evaluated Moz Analytics, which is an outstanding lower cost tool which would be useful for businesses with limited budgets in SEO. BrightEdge offers many features that stay relevant in a secure search environment. Chose BrightEdge In the last 3 months SEOMoz (Moz) has adapted their interface with the aspects that BrightEdge established in my opinion. BrightEdge is obviously better however, Moz pricing is much lower. Chose BrightEdge Moz (formerly SEOmoz), Conductor Searchlight, and BrightEdge are all great SEO platforms that are similar in some aspects but are not tailored for every organization. BrightEdge and Conductor can and should be evaluated for similar organizations because both of the platforms … Chose BrightEdge BrightEdge works well in tandem with Google Analytics, but one should not rely on one over the other with regard to those 2 tools. I feel BrightEdge is the preferred vendor over SEOmoz for enterprise-level businesses and clients because of the in-depth analysis as well as the … | Chose Moz Pro Moz had all the features that I was looking for to help us scale our in-house SEO and content marketing strategy. We had previously reviewed several other vendors but the price point and the features offered did not match up to our needs. The ease of use and the time to … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Moz Pro Moz is a good alternative but my current team leverages a variety of tools in order to support our external and internal customers. Moz has benefits for certain uses--it's strengths are easy, intuitive control systems, well rounded reporting functionality and decent backlink … Chose Moz Pro We use Raven Tools and Moz. Raven Tools aggregates Moz data through their partnership, so if you only have $100 a month to spend, consider Raven Tools. SEOmoz vs Majestic SEO - Moz has more more user friendly tools and interfaces but Majestic is more powerful. Majestic has … Chose Moz Pro Brightedge is nice, but a little too robust for our purposes. SEOmoz beats out Alexa with more actionable reporting and crawl information. We selected SEOmoz because of their industry thought leadership, ease of use and ability to have multiple campaigns. Chose Moz Pro We have used BrightEdge SEO software and found it useful to a point. All these kinds of tools have limitations, and Moz is a great resource to use as one data point in an argument to optimize a site. |
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| BrightEdge | Moz Pro | |
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| Likelihood to Recommend | 8.0 | 8.0 |
| Likelihood to Renew | 10.0 | 7.0 |
| Usability | 10.0 | 7.0 |
| Availability | - | 10.0 |
| Support Rating | 9.0 | 9.5 |
| Online Training | - | 7.0 |
| Implementation Rating | 8.3 | - |
