TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BrightLocal

    Score10 out of 10
    N/ABrightLocal is a search engine optimization tool that tracks search rankings, builds citations, and monitors online reviews and stresses local search performance.

    $39

    per month

    Pricing
    BrightLocal
    Editions & Modules
    Track Plan
    $39
    per month
    Manage Plan
    $49
    per month
    Grow Plan
    $59
    per month
    Offerings
    Pricing Offerings
    BrightLocal
    Free Trial
    Yes
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional DetailsBrightLocal offers custom enterprise plans for businesses with more than 50 locations.
    More Pricing Information
    Community Pulse
    BrightLocal
    Considered Both Products
    BrightLocal
    Chose BrightLocal
    Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was …
    Incentivized
    Chose BrightLocal
    I use both products
    Incentivized
    Chose BrightLocal
    The price was cheaper at BrightLocal, although I have had to pay extra for things, but I like the flexibility that an al cart type program brings. I would say that Synup is easier to use and much simpler. Yext is more expensive and requires constant enrollment, but maybe the …
    Incentivized
    Chose BrightLocal
    If you are a smaller business not looking to spend much this is the perfect solution for you. However, if you are a larger company running SEO campaigns for clients with multiple locations I would recommend a higher-end program. BrightLocal does not offer on-page ideas or many …
    Incentivized
    Chose BrightLocal
    We used to use RavenTools but left several years ago as we needed a software platform more geared towards Local SEO, which is exactly what BrightLocal specializes in. Both of these have multiple features and great reporting options, but in the end, BrightLocal offered more …
    Incentivized
    Chose BrightLocal
    BrightLocal was the best value I found for local SEO research and reporting features at a price that worked for a startup agency. The features are surprisingly robust for the price point, and I was able to service multiple clients from my account.
    Incentivized
    Chose BrightLocal
    I like both of these SEO tools. Working in agency it was nice because I had access to both. At the current company I work at I use SpyFu because our focus is on key words more than local SEO. I would be happy to try out BrightLocal again in the future sometime though
    Incentivized
    Chose BrightLocal
    We have used Yext in the past for our clients. The biggest reason why BrightLocal is better than Yext is that you don't lose the citations after you cancel. The client is purchasing the citations for life. With Yext, when you cancel, your citations all revert to the old, …
    Incentivized
    Chose BrightLocal
    BrightLocal's local ranking reports are the best ones out there. For everything else, they're just "similar" to the others and don't stand out from them. BrightLocal's online client report dashboards are also nice and not matched by the competition.
    Incentivized
    Chose BrightLocal
    Brightlocal is a well established company with a good reputation and after using them for over 15 locations I can safely say it was an easy and safe investment for my marketing efforts. Compared to other alternatives Brightlocal gives you the flexibility to spend on specific …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Features
    BrightLocal
    SEO
    Comparison of SEO features of BrightLocal
    Feature
    BrightLocal
    6.7
    12 Ratings
    Keyword analysis7.08 Ratings
    Backlink management4.05 Ratings
    SERP ranking tracking7.711 Ratings
    Page grader7.52 Ratings
    Competitive analysis7.611 Ratings
    Site audit / diagnostics9.98 Ratings
    Site recommendations6.64 Ratings
    Task management3.56 Ratings
    SEO Channels
    Comparison of SEO Channels features of BrightLocal
    Feature
    BrightLocal
    8.6
    13 Ratings
    Local SEO8.613 Ratings
    Social SEO7.96 Ratings
    Mobile SEO10.04 Ratings
    Global SEO7.72 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of BrightLocal
    Feature
    BrightLocal
    9.2
    11 Ratings
    Multi-domain support8.59 Ratings
    Integration with web analytics tools9.910 Ratings
    User Ratings
    BrightLocal
    Likelihood to Recommend
    8.6
    (14 ratings)
    Support Rating
    7.5
    (2 ratings)