BuzzStream vs. Moz Pro

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BuzzStream
Score 7.0 out of 10
N/A
Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.N/A
Moz Pro
Score 7.8 out of 10
N/A
MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…
$99
per month
Pricing
BuzzStreamMoz Pro
Editions & Modules
No answers on this topic
Standard
$99
per month
Medium
$179
per month
Large
$299
per month
Premium
$599
per month
Offerings
Pricing Offerings
BuzzStreamMoz Pro
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual billing.
More Pricing Information
Community Pulse
BuzzStreamMoz Pro
Considered Both Products
BuzzStream
Chose BuzzStream
BuzzStream stacks up quite well compared to its competitors. In particular, HootSuite and HubSpot. BuzzStream has many of the same capabilities that its competitors do, at a fraction of the cost. We selected BuzzStream because it had a fairly flexible contract, and it was …
Chose BuzzStream
I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization …
Chose BuzzStream
Buzzsumo is strictly a 'research & brand-watch' based tool whereas BuzzStream helps me to be actionable. Google Drive is used primarily for the organizational aspect, but BuzzStream is like 1000x better as we can see when things are done and not depend on people to fill it out …
Chose BuzzStream
BuzzStream is a better email solution if you want the CRM features.

It has a more comprehensive set of features. In fact, there's a lot of those features that could get confusing for someone who just used it.
Chose BuzzStream
I haven't used many other link building tools. The only other way that I've found to stay organized is to use Google Spreadsheets. I like BuzzStream because you can have different profiles for each client, can manage users and messaging, and it reminds you when it's time to …
Chose BuzzStream
BuzzStream is better for larger teams whereas Streak is great for smaller teams or those who are just getting started with personalized outreach/link building.
Chose BuzzStream
BuzzStream focuses on SEO rather than PR, which requires some specific functionality that the other tools do not have. If you are doing SEO, then BuzzStream is a better fit. If you're doing PR then perhaps keep looking.
Chose BuzzStream
Buzzstream is for professionals. There are other similar tools and each tool is better at something. Mailshake is a great simple tool for outreach, but it doesn't have database management like Buzzstream. Buzzstream has maybe the best database management among the link building …
Chose BuzzStream
Honestly, haven't used anything else for link tracking that has been nearly as successful as Buzzstream.
While many other SEO tools offer help for link building, they don't track links per se. So I would say Buzzstream is one of the key tools for a digital PR that has SEO …
Chose BuzzStream
BuzzStream is more of an in-depth system while BuzzSumo is great to use for finding topics and influencers in certain industries. BuzzStream keeps accurate records while BuzzSumo is merely a side tool to use when searching online does not suffice. BuzzSumo does help more than …
Chose BuzzStream
BuzzStream is the only tool that I've used. However, it is the only one that I need to use. It accomplishes all of my needs and does a great job. If there's something better I haven't heard of it. I would recommend this to anyone that asks about it.
Chose BuzzStream
The only other competitor I can think of is Gmail/mail merge/Boomerang. While Gmail can't find contact info, you can use it in conjunction with mail merge to create templated messages along with Boomerang to remind you to follow up in a couple days. This is definitely a less …
Moz Pro
Chose Moz Pro
Moz Pro fit our needs and offered competitive features to Semrush. Semrush may be more fit for larger businesses or those looking for multi domain support. Moz offers multiple domain support, but may not be as intuitive as Semrush. Ultimately Moz affords us all of the tools we …
Chose Moz Pro
Moz Pro feels more user-friendly as the interface is very intuitive. There are also lots of user guides and content about SEO strategy.
Chose Moz Pro
GShift has better customer service and consulting to get your SEO strategy off the group, but is limited in its scope and depth of analytics. Ahrefs, Semrush, and Moz are very comparable in their approaches, just with different levels of focus on keyword tracking, backlinks, …
Chose Moz Pro
Moz Pro and Ahrefs each have their own strengths, and we use both. There is a lot of overlap between the two, but I find that there are certain things that each does better. For keyword research, backlink analysis, and site crawls, we generally gravitate toward Moz Pro because …
Chose Moz Pro
The main thing that we liked [about] Moz Pro is the insights / dashboard (besides its colors). We do think it's better then the others tools we checked.
Chose Moz Pro
A[s] we all know Ahref or Semrush are very expensive tools. Startups cannot buy these tools. Moz Pro is reasonable and it gives you multiple features at [a] lower price.
Chose Moz Pro
Moz has a larger crawl limit than SEMrush, which helps tremendously if you have a large site (e.g. my site having 100,000+ pages). Moz's ranking data also provides data for Bing and Yahoo, whereas SEMrush doesn't. SEMrush has a lot of insight for PPC, but it was something that …
Chose Moz Pro
Moz is different and has a different workflow. Moz is geared towards a mommy blogger and easier to use. It was easy for our beginners on our team to use and less complicated than AHrefs of SEMRush.
Chose Moz Pro
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that …
Chose Moz Pro
Moz Pro is a nice intro tool that got us started on our SEO journey. We have chosen to supplement our Moz Pro account with other SEO tools to get a full picture of our SEO landscape and make a bigger impact on our rankings. I would recommend Moz Pro as a good start for a …
Chose Moz Pro
We looked at Semrush, and while it looks like a more advanced platform, it was just too much for our needs and where our team was starting at. We needed something with a learning curve that wasn't nearly as steep. If we did more with paid search, though, I might take another …
Chose Moz Pro
Moz tends to be more consistent with their data/metrics. Their crawler is also pretty powerful and able to pick up large sets of pages where some other tools may fall short.
Chose Moz Pro
Compared to full-service keyword platforms like Conductor, Moz blows it out of the water in terms of pricepoint and value. Moz is insanely cheap compared to something like Conductor, and it seem to offer just as much value. As long as you're just looking to get basic numbers in …
Chose Moz Pro
Moz is comprehensive while SEM rush focused on backlinks and monetary value. I think if Moz implemented SEM rush strategy or features and lower their monthly cost, it will surely dominate. Moz staff is super helpful as they have insiders that reaches out to enterprise users. …
Chose Moz Pro
The two closest competitors are Ahrefs and SEMrush, with additional tools upmarket.

Each platform has its own strengths, and we use all three at FMI. For Moz, we most like the Keyword Explorer toolset and its recommendation engine and filtering mechanisms - it's a big difference …
Chose Moz Pro
I think all SEO tools have their pros and cons, but Moz is a heavy hitter. They are the resident authority for educating SEO's, and that is for a reason. Their product works well. I wouldn't say it is head and shoulders above any competitors, but it gets the job done. When it …
Chose Moz Pro
Personally I think Moz is one of the top tools being used in the market for search engine optimization. It provides great insights, is easy to use and is easy to read and understand with their simple and comprehensive dashboard. I personally choose to use SEMRush above all …
Chose Moz Pro
SEMRush is a great competitor tool but is a bit weak on the "SEO Campaign" side of things, where you can track specific rankings and onsite issues, etc. Their "Projects" section comes close though, and I probably just need to spend more time with SEMrush to discover everything …
Chose Moz Pro
Moz had all the features that I was looking for to help us scale our in-house SEO and content marketing strategy. We had previously reviewed several other vendors but the price point and the features offered did not match up to our needs. The ease of use and the time to …
Chose Moz Pro
Moz seemed to be more user-friendly than SEMRush and Screaming Frog, and it allows us to do what we need to do (identifying issues with our site, keyword planning, competitor comparisons, etc). Other services would most likely provide more in-depth analyses and crawling …
Chose Moz Pro
Moz is simple to use. It lacks the depth in backlinks database compared to Ahrefs, and Ahrefs perhaps does a little better in automatically figuring what keywords you rank for compared to MoZ. But overall Moz has some other strengths that make it an all-round package. It is …
Chose Moz Pro
I like that I don't need to download anything to use all of the features MOZ has to offer. It is all contained online, so I don't have to open separate applications. And the cost is extremely reasonable.
Chose Moz Pro
I prefer Moz Pro to SEMRush and Ahrefs Site Explorer because I think it is much easier to use and understand. I believe it can be used along with Spyfu because Spyfu has alot of Google Adwords information that can be used in competition analysis that moz doesn't have. These two …
Chose Moz Pro
MOZ is a great beginner tool but there are more advanced tools out there like Ahrefs that allow you to do even more and have live crawl indexes for making decisions in almost real time. When you compare the crawl depth of other tools to MOZ, you can see where MOZ is lagging …
Features
BuzzStreamMoz Pro
SEO
Comparison of SEO features of Product A and Product B
BuzzStream
8.1
Ratings
5% above category average
Moz Pro
7.3
Ratings
6% below category average
Keyword analysis9.00 Ratings8.00 Ratings
Backlink management9.00 Ratings7.00 Ratings
SERP ranking tracking8.00 Ratings7.10 Ratings
Page grader9.00 Ratings8.00 Ratings
Competitive analysis7.00 Ratings8.00 Ratings
Site audit / diagnostics7.00 Ratings7.00 Ratings
Site recommendations8.00 Ratings7.00 Ratings
Task management8.00 Ratings6.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BuzzStream
8.5
Ratings
11% above category average
Moz Pro
5.9
Ratings
25% below category average
Local SEO7.00 Ratings5.30 Ratings
Social SEO9.00 Ratings5.30 Ratings
Mobile SEO9.00 Ratings6.20 Ratings
Global SEO9.00 Ratings6.80 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BuzzStream
8.0
Ratings
6% below category average
Moz Pro
7.0
Ratings
19% below category average
Multi-domain support8.00 Ratings7.00 Ratings
Integration with web analytics tools8.00 Ratings7.10 Ratings
Best Alternatives
BuzzStreamMoz Pro
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.5 out of 10
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Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BuzzStreamMoz Pro
Likelihood to Recommend
7.6
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(0 ratings)
Usability
9.2
(0 ratings)
7.0
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Support Rating
8.1
(0 ratings)
9.5
(0 ratings)
Online Training
-
(0 ratings)
7.0
(0 ratings)
User Testimonials
BuzzStreamMoz Pro
Likelihood to Recommend
This is [well-suited] for a smaller agency or a small team. I feel that our team (around 5 people) is the perfect size, as we are all on the same page regarding what everyone is working on. When there are more people and more projects/communications going out, it can become a little chaotic to use.
Read full review
Moz Pro is best if you are an absolute beginner with SEO and need tools that are easy to use. It is designed more so for the blogger and not necessarily for the SEO professional. If I were them I would totally market that angle better. It just makes sense.
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Pros
  • Get access to data of prospects such as domain authority that can guide you on whether to pursue the website or not.
  • Create templates for outreach communication.
  • Automates your email communication with prospects through sequences.
  • Schedule outreach and email responses to maximize interaction with prospects.
Read full review
  • Keyword rank tracking is on-point. You can easily tag on competitors and get ranks for them as well, which rules.
  • Moz has a great section for links—I especially use the Discovered and Lost reporting, which lists new domains linking to your site, and domains that dropped out, plus a DA for each. Clients eat this stuff up.
  • SERP Features is great as well—this is another thing that clients are thrilled to see: examples of keywords where fun SERP features appear. It's sort of a little thing, but the ease which Moz makes it available is great—the optics on this kind of thing to clients is outstanding.
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Cons
  • Sometimes BuzzStream can have glitches but the BuzzStream team is super responsive and receptive to helping you resolve any issues.
  • There are a lot of clicks and stages you have to get through to save a contact or change a status. It would be nice if BuzzStream developed an autosave option whereby you didn't have to click 'save'every time you change something or update a contact.
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  • Backlink database is limited
  • Industry specific jargons and mentions would be helpful
  • Error tracking is very misleading
  • Duplicate pages marking each page even when it’s not duplicate. In other words this algorithm is too sensitive. Provide ability or control to user to set the sensitivity of the duplicate page check
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Likelihood to Renew
No answers on this topic
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
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Usability
Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
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it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
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Reliability and Availability
No answers on this topic
Every time I've ever needed it, it's been there.
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Support Rating
Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
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I have not had a ton of interaction with the support team. Mostly asking questions where I cannot find the answer or where the data did not quite make sense. I always use their easy to access chat feature to talk to support. They are very responsive and very well informed and can usually solve my issue with just one chat session.
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Alternatives Considered
I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization features were something that (at the time) the competitors did not have. Finally, the cost of BuzzStream was a lot less than the competitors, but it didn't sacrifice features. I actually had a subscription to SpyFu and after using BuzzStream for a few months, canceled it because I found that I never logged in or used SpyFu.
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gShift has better customer service and consulting to get your SEO strategy off the group, but is limited in its scope and depth of analytics. Ahrefs, Semrush, and Moz are very comparable in their approaches, just with different levels of focus on keyword tracking, backlinks, competitor analysis, and site audits.
Read full review
Return on Investment
  • It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
  • You can test different messaging for prospects and then determine the most successful.
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  • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
  • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
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ScreenShots

Moz Pro Screenshots

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