Cake Equity vs. Certent Equity Management

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cake Equity
Score 7.0 out of 10
N/A
Cake Equity provides a platform to help startups and scaleups raise capital, manage shareholders and grow their business.
$60
per month 30 stakeholders + $4 per additional
Certent Equity Management
Score 7.2 out of 10
N/A
Certent Equity Compensation Management, now part of Insightsoftware since the January 21 acquisition, helps companies stay compliant in the administration of equity awards and grants.N/A
Pricing
Cake EquityCertent Equity Management
Editions & Modules
Starter
$60
per month 30 stakeholders + $4 per additional
Growth
$125
per month 30 stakeholders + $7 per additional
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Offerings
Pricing Offerings
Cake EquityCertent Equity Management
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual payment of Growth and Starter plans.
More Pricing Information
Community Pulse
Cake EquityCertent Equity Management
User Ratings
Cake EquityCertent Equity Management
Likelihood to Recommend
-
(0 ratings)
8.5
(0 ratings)
Likelihood to Renew
-
(0 ratings)
5.0
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
Availability
-
(0 ratings)
9.0
(0 ratings)
Online Training
-
(0 ratings)
6.0
(0 ratings)
User Testimonials
Cake EquityCertent Equity Management
Likelihood to Recommend
No answers on this topic
Well suited to track stock option grants and provide reports for SEC filings. Well suited to submit forms for section 16 filers.
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Pros
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  • Great response time
  • Easy to use
  • Great search feature
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Cons
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  • Training could be given better to employees.
  • [In my opinion, the] customer support team is very slow in response.
  • It should allow [the] customizing [of] reports, including column headings.
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Likelihood to Renew
No answers on this topic
I personally like the Equity Edge software better. The reporting is better and the software easier to use. The reason we didn’t continue to work with them is we didn’t want to use E-Trade as captive broker.
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Usability
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Pretty easy to go through and learn on your own.
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Reliability and Availability
No answers on this topic
I can only remember a couple of times when cannot access the system.
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Support Rating
No answers on this topic
We do not access support directly. We go through Plan Mosaic.
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Online Training
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We had a 2 hour introduction to the software over a Webex meeting by Plan Mosaic, and a user guide. Plan Mosaic is a reseller.
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Implementation Rating
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A lot of decisions had been made already when I joined. I thought it was a fairly smooth process. You just need to make sure that you do a good job of auditing all the awards that are transferred from system to system. We did a reverse stock split that caused challenges with rounding of shares.
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Alternatives Considered
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As an organization, we have evaluated various Equity management and accounting software before shortlisting and testing these software and finally selecting 1 software. It has a user-friendly interface that helps and encourages employee participation. Moreover, it has simple and easy-to-understand grants and reporting, which are illustrated by easy-to-understand examples.
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Return on Investment
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  • It helps with taxation compliance, which could be a major issue.
  • [The] uploaded template helps with large amounts of data [that needs] uploading in grants and helps keep a lean team in management and operations.
  • [The] availability of different types of reports makes transactional activity easy.
  • Accounting, reporting, and disclosures become easy.
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ScreenShots

Cake Equity Screenshots

Screenshot of the interface to monitor a startup's equity performance with Cake Equity.Screenshot of where to manage option pools for a startup with Cake Equity.Screenshot of a view that provides transparency and control over shareholder, noteholder, and optionholder details with Cake Equity.Screenshot of where to customize a startup's equity structure with Cake Equity.Screenshot of some statistics that give teams, advisors and investors access to their equity holdings with Cake Equity.Screenshot of stock option management for employees, advisors, and investors, appearing in Cake.