CallTrackingMetrics vs. Google Voice

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CallTrackingMetrics
Score 10.0 out of 10
Small Businesses (1-50 employees)
CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.
$79
per month
Google Voice
Score 7.8 out of 10
N/A
Google Voice is a free IP telephony service that provides users with one phone number that can be forwarded to multiple phones or devices. It includes features such as call forwarding, voicemail translation, text messaging, and voice calls. Fees may apply for international calling.
$10
per user/per month
Pricing
CallTrackingMetricsGoogle Voice
Editions & Modules
Marketing Lite
$79
per month
Marketing Pro
$179
per month
Sales Engage
$329
per month
Enterprise
$1999
per month
Starter
$10
per user/per month
Standard
$20
per user/per month
Premier
$30
per user/per month
Offerings
Pricing Offerings
CallTrackingMetricsGoogle Voice
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll plans include unlimited users at no extra cost, while Marketing Pro and higher also include sub-accounts perfect for agencies and multi-location businesses. Discounts of up to two months free for annual agreements.
More Pricing Information
Community Pulse
CallTrackingMetricsGoogle Voice
Considered Both Products
CallTrackingMetrics
Chose CallTrackingMetrics
CallTrackingMetrics has stood up well compared to Salesforce. Being that we are a high volume call center for schools, it has been very good for the company. I feel that CallTrackingMetrics is really good for our company compared to Salesforece CMS.
Chose CallTrackingMetrics
I have only used one call tracking platform at the level I am now which is CallTrackingMetrics. I have however, evaluated other call tracking platforms such as Invoca and CallRail. Invoca we quickly stopped demoing as we got into cost as the platform was more expensive that …
Chose CallTrackingMetrics
Years back Ring Central played nice with HubSpot so we got exposure to that system. As I recall, their offering migrated to advanced users and therefore overkill for my smaller clients.
Chose CallTrackingMetrics
We are able to track all call leads by simply adding a tag to the client's website and this tag is mostly integratable with most CMS as opposed to other platforms. Create personalized profiles for all business and share this with our clients. Our clients love this integration …
Chose CallTrackingMetrics
[CallTrackingMetrics] HIPAA compliance is the main reason we chose this service provider.
Chose CallTrackingMetrics
I feel like CallTrackingMetrics is far more user friendly and accessible than CallRail. I said this earlier, but because CallTrackingMetrics has always been so easy to use and work with, I've never felt the need to pursue another function. When I've had to work with CallRail …
Chose CallTrackingMetrics
They are very similar from functionality from what I have seen. CallRail is a prettier and possibly more user friendly platform, but also has a lot of fluff that CTM seems to cut through.
Chose CallTrackingMetrics
By far CTM is my favorite. Price is good, it's easy to use and integrates well with our external reporting software. But most importantly it is accurate and the customer service/chat support is fantastic and very quick to respond.
Google Voice
Chose Google Voice
Google Voice at the peak of its adoption did serve as a very real and effective solution. However bugs persisted, and innovation lacked, and support for the product soon declined. However, there are several other solutions provided that focus on making one product as best as it …
Chose Google Voice
I chose Google Voice for their seamless integration. Calls and text bundle and email alerts. While Skype had great quality calls a long time ago, I noticed their support team is horrible with many bugs and crashes. The call logs on Skype were not registering and sometimes it …
Chose Google Voice
Google Voice stands far above products like Vonage, RingCentral, and Jive (GoToConnect). It is more mature as a VOIP product and free to home/personal users. For small usage scenarios like ours, Google Voice cannot be beat on price and ease of use. It is very affordable to keep …
Chose Google Voice
Google Voice is way easier to get going and use. It's cheaper, more robust, and doesn't have any issues with the app not ringing or not transferring calls correctly. Plus, a lot of our employees already have experience using Google Voice with their personal accounts and found …
Chose Google Voice
Zoom and Slack are the closest comparisons I can come up with, but those are pretty different use cases, at least for us.
Chose Google Voice
The integrations of Google Voice with all our devices are flawless, Android, iOS, Windows, Linux and Mac. Also, the call performance is far superior on wifi as well as on mobile data. With Skype, we had several problems with personal accounts, performance issues, and in …
Chose Google Voice
FluentCloud/FluentStream is what we ended up using for our business. It too is easy to use, a little tougher to integrate, but not bad at all, and much cheaper. Does everything I need it to do. I would switch to Google Voice if it was cheaper as I use all the other Google …
Chose Google Voice
Google Voice is easier to use, but in Skype you can have local numbers in different countries (not only in the US).
Skype call rates are lower than Google Voice's rates for non-US numbers, check the rates according to your predicted usage.
Chose Google Voice
I've used in-house systems at other agencies and they went down all the time, were not reliable and were extremely expensive.
Chose Google Voice
Google Voice is great if you are a one-man business. It allows you to have a business phone number for people to call without having to give your personal cell phone number out to strangers. The cost is very affordable. But as your business grows, you need to look for a better …
Chose Google Voice
Google Voice and Dialpad, I believe, are a very equal match, and we chose Google Voice due to only a small amount of interface differences that made a difference in the service's functionality. Also, we had used google voice for a long time before Dialpad, so making the …
Chose Google Voice
Google Voice has the best interface, and is the easiest to use of all the phone services out there. It also is free! We love Google Voice because it gives us a free phone number that many people can use, so my entire team can have one unified number that employees can call and …
Chose Google Voice
I primarily use Google Voice for texting, but I’ve also used EZ Texting for similar purposes. The main difference is that Google Voice excels at individual communications, while EZ Texting is best for mass texts. Google Voice texting does not cost anything, whereas EZ Texting …
Chose Google Voice
Google Voice is much more cost efficient and doesn't have all the bells and whistles that our small company doesn't need. Google Voice never tries to upsell us and just makes an easy-to-use product that has greatly increased the efficiency of our organization. We aren't …
Chose Google Voice
Google Voice performs similar communication activities compared to many other business service tools. However, one often must integrate other Google apps in order to fully experience the benefits that other platforms experience locally. Voice does have the benefit of merging …
Chose Google Voice
Google Voice was a superior product in our opinion to some that we looked at because of its versatility and ease of implementation. Not only were those big determinants in our decision, but the cost-effectiveness of the program played a major role in our decision. Some of the …
Chose Google Voice
Google has a larger ecosystem.
Chose Google Voice
Google Voice is more reliable than CallHippo and has better call quality. Additionally, Google Voice's integration into Google Hangouts expands it functionality for video calls. Google Voice also provides access into Google's contact directory giving quick access to anyone who …
Chose Google Voice
Google Voice is hard to compare because on a cost basis it is so much lower than it's competitors. As a whole, I would say it's definitely lacking features compared to Nextiva, and a few from RingCentral but the service is reliable and it has the most commonly used core …
Chose Google Voice
The price was a huge standout since we have a large number of users and because of this it was important for us. Aside from cost the reliability was also of utmost importance due to the urgent nature of some of the calls. These were the two main reasons we chose this platform.
Chose Google Voice
Google Voice was perfect for the small team setting where we needed to coordinate calls from time to time with urgency and supported call forwarding in a manner consistent with the services we need to provide to our clients.
Chose Google Voice
We have Cisco tools as a primary option for our VoIP needs due to it's more professional approach. However Google Voice has recently became a business level program as well. I'm happy to use it due to it's unique features and the flexibility as we always expect from Google.
Chose Google Voice
Considering that Google Voice integrates well into the other Google services, it has clear benefits when sharing and accessing call information. Skype is always a pain to use for calls b/c, not everyone had it, but Google Voice works with any phone and most people already have …
Chose Google Voice
We used Vonage as part of our initial process but conference call and app features were farther behind compared to Google Voice. Both products have some advantages over others but, in the end, for better app and global use, Google Voice makes things easy for our organization. …
Features
CallTrackingMetricsGoogle Voice
Cloud PBX
Comparison of Cloud PBX features of Product A and Product B
CallTrackingMetrics
-
Ratings
Google Voice
4.4
Ratings
58% below category average
Hosted PBX00 Ratings8.40 Ratings
Multi-level Interactive Voice Response (IVR)00 Ratings5.20 Ratings
User templates00 Ratings1.40 Ratings
Call reports00 Ratings5.00 Ratings
Directory of employee names00 Ratings1.70 Ratings
Call Management
Comparison of Call Management features of Product A and Product B
CallTrackingMetrics
-
Ratings
Google Voice
8.1
Ratings
4% below category average
Answering rules00 Ratings8.00 Ratings
Call recording00 Ratings10.00 Ratings
Call park00 Ratings6.40 Ratings
Call screening00 Ratings7.40 Ratings
Message alerts00 Ratings9.00 Ratings
VoIP system collaboration
Comparison of VoIP system collaboration features of Product A and Product B
CallTrackingMetrics
-
Ratings
Google Voice
7.2
Ratings
11% below category average
Video conferencing00 Ratings7.00 Ratings
Audio conferencing00 Ratings7.00 Ratings
Video screen sharing00 Ratings5.60 Ratings
Instant messaging00 Ratings9.30 Ratings
Mobile apps
Comparison of Mobile apps features of Product A and Product B
CallTrackingMetrics
-
Ratings
Google Voice
5.0
Ratings
46% below category average
Mobile app for iOS00 Ratings5.00 Ratings
Mobile app for Android00 Ratings5.00 Ratings
Best Alternatives
CallTrackingMetricsGoogle Voice
Small Businesses
Invoca
Invoca
Score 9.6 out of 10
CloudTalk
CloudTalk
Score 7.2 out of 10
Medium-sized Companies
Revenue.io
Revenue.io
Score 7.8 out of 10
CloudTalk
CloudTalk
Score 7.2 out of 10
Enterprises
Revenue.io
Revenue.io
Score 7.8 out of 10
Cisco Business Edition 7000 (discontinued)
Cisco Business Edition 7000 (discontinued)
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CallTrackingMetricsGoogle Voice
Likelihood to Recommend
10.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.3
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
Support Rating
-
(0 ratings)
7.0
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
CallTrackingMetricsGoogle Voice
Likelihood to Recommend
[CallTrackingMetrics] is well suited for HIPAA Compliant Call Tracking when working with medical clients and is great for all clients who do online sales or patient intake. Clients with low volume of calls may not get enough value for the cost of this platform.
Read full review
[Google Voice is] great if you have a workforce that needs to make calls for business purposes from their personal mobile device, while keeping their personal phone number private. If you have a large company with its own telecom system, it probably won't be necessary if employees already have their own landlines or separate work phones.
Read full review
Pros
  • Very easy to set up and use. You can create as many tracking numbers and sources as you need. Easily organize and filter them for results and placing the code is so simple. Anyone can use this software.
  • Listening to the calls makes life simple. We can hear what the potential lead said and record feedback to better our marketing efforts. You can even flag or email the call recordings if you need to share inside or outside your organization.
  • Call reporting is a breeze! You can easily filter your sources, call duration, time and more and reports are extremely accurate.
  • Cost is well worth what you get from the software.
Read full review
  • Google Voice has been great for setting up additional phone lines and numbers.
  • The voicemail inbox is a great feature and you can see when messages come in online and listen to the messages from your computer.
  • Google Voice allows us to have multiple phone numbers and lines for specific business purposes.
Read full review
Cons
  • Can get pricy.
  • More complex integrations may need professional services.
  • No push notifications for incoming SMS on mobile app (non agent).
Read full review
  • It can be tricky to configure exactly how you want it. If you are particular about which voicemail greeting goes to which number, and how it appears when it rings through to the phone - it can take a good amount of work to set it up properly.
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Likelihood to Renew
No answers on this topic
It's user friendly, how to use it is self explanatory, they support all their own options while someone like Phone Booth uses a third party. I can cancel Google Voice anytime and I choose how much I spend with Google Voice
Read full review
Usability
No answers on this topic
I haven't had problems with dropped calls, bad reception, lost recordings - everything works the way it should. The iOS app is easy to use, and the process is easy to explain to other people. It's also the cheapest way I've found to call internationally - I've used it to interview people from London and Austraila.
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Support Rating
No answers on this topic
They do not offer support unless you have the Business account for Google Voice under G Suite. This is tough, because Google doesn't really have a customer support team for this service, so when it gets shut down for a few hours, we have no choice but to wait it out. But this doesn't happen that often, which is great.
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Implementation Rating
No answers on this topic
It is a pretty seamless program to transfer to, even for people who either have little experience with these programs or people who were stuck on Skype
Read full review
Alternatives Considered
CallTrackingMetrics has stood up well compared to Salesforce. Being that we are a high volume call center for schools, it has been very good for the company. I feel that CallTrackingMetrics is really good for our company compared to Salesforece CMS.
Read full review
Google Voice at the peak of its adoption did serve as a very real and effective solution. However bugs persisted, and innovation lacked, and support for the product soon declined. However, there are several other solutions provided that focus on making one product as best as it could be. Google made it clear to me as a customer, that this was a backup for a backup. When you look at the simplicity on its own, it appears to be fantastic, however as you dive deeper, and experience its lack of smooth edges, you find that it's been built by engineers who were given a scope, rather than solving for a use case and listening to customer feedback. Many of the other solutions available on the market, see this opportunity. This is why voice communication is a growing SaaS vertical, albeit competitive. Understanding the customer here is key, and Google understands what drives value to the larger organization. As a business owner, I understand, that when a business has to allocate resources, another department, or service suffers. Unfortunately this product feels to be the one that has met that fate
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Return on Investment
  • Fits nicely into the % of budget dedicated to Analytics
  • CallTrackingMetrics is our system of truth for source of calls for Local Service business
  • CallTrackingMetrics is our system of truth for CSR staffing plans at Supplier / Distributor
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  • Google Voice has saved us a lot of time in regards to overall productivity.
  • Google Voice allows us to operate at a greater scale than without it.
  • Google voice allows us to track which advertisements are working best.
  • Google Voice allows us to spend less time listening to voicemails.
Read full review
ScreenShots

CallTrackingMetrics Screenshots

Screenshot of Activity LogScreenshot of Softphone Interface