Campaigner vs. Sitecore Send

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Campaigner
Score 2.0 out of 10
N/A
Campaigner is an email marketing solution built by marketers that is designed to help small, medium and large businesses strengthen customer relationships and drive sales. The vendor's value proposition is that Campaigner provides advanced features such as industry-leading A/B split testing, workflows, API integration, segmentation, detailed reporting, and responsive design, to provide corporate-level senders with the functionality that they need to effectively track and monitor email marketing…N/A
Sitecore Send
Score 10.0 out of 10
N/A
Sitecore Send, formerly Moosend, is an email marketing platform featuring drag and drop editor and templates for newsletters, automated workflow, mailing list management with custom fields and advanced segmentation, and personalized content.
$10
Per Subscriber
Pricing
CampaignerSitecore Send
Editions & Modules
No answers on this topic
Starting Price
$10.00
Per Subscriber
Maximum Price
$760.00
Per Subscriber
Offerings
Pricing Offerings
CampaignerSitecore Send
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CampaignerSitecore Send
Considered Both Products
Campaigner
Chose Campaigner
Aweber - used this pre 2015. It did not provide a single opt in option. it allowed us to download our contact list into Excel but we could not re-upload any changes we made to cleanup or add to data.

Campaign monitor - we did not like the user interface as well and as I recall …
Chose Campaigner
MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of MailChimp, Campaigner is lacking. …
Chose Campaigner
We were using a different client before and the ease of use was just not there. You needed to know a lot of HTML and little tricks to manipulate the system. You don't need all that for Campaigner. The drag and drop function is amazing. It is also easier to pull reports than …
Chose Campaigner
As I have used both I would compare campaigner most closely to MailChimp, both offer an extremely easy to use and quick method of sending out email marketing campaigns and are both cheap. However, with all the simplicity comes the issue of not being robust enough and after …
Sitecore Send
Chose Sitecore Send
I have used Maropost for quite some time but I found Moosend a powerful application for marketing projects. We just make the project and invite our team; the remaining work is handled by this application. It never let us down in making strong plans for promotions and providing …
Chose Sitecore Send
Simple yet powerful email marketing tool designed to automate every aspect of email marketing so that email marketers can perform tasks faster and engage with visitors in an accurate and timely manner.
Chose Sitecore Send
Moosend is known as more of an industry standard than BuzzStream (which is a more budget tool), and it shows. BuzzStream has clearly cut corners in areas of usability and general UI, where Moosend, on the other hand, seems to have done it right from the beginning. Moosend is so …
Chose Sitecore Send
Moosend was the most affordable and the easiest to use. Moosend seemed to have the best reviews as far as we read. We wanted to try something new and so far have had nothing but success; however, those other programs may be just as good. We went with Moosend based on reviews …
Chose Sitecore Send
The simple interface and lower cost. Simple automation in a couple of clicks easy to set up.
Chose Sitecore Send
We use both MailChimp and Moosend, and I prefer to use MailChimp for most campaigns. As compared to MailChimp, I think it is more difficult to manage lists on Moosend. It's also harder to preview past campaigns, review campaign performance, or manage saved templates for …
Chose Sitecore Send
Sitecore Send's CMS allows our businesse to create, manage, and deliver content across multiple channels, ensuring a consistent brand experience. Its digital marketing tools enable businesses to automate email marketing, personalize website content based on user behavior, and …
Features
CampaignerSitecore Send
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Campaigner
6.3
Ratings
23% below category average
Sitecore Send
8.6
Ratings
8% above category average
WYSIWYG email editor8.00 Ratings8.90 Ratings
Dynamic content4.00 Ratings8.40 Ratings
Ability to test dynamic content4.00 Ratings8.20 Ratings
Landing pages8.00 Ratings8.90 Ratings
A/B testing3.00 Ratings8.50 Ratings
Mobile optimization7.00 Ratings8.60 Ratings
Email deliverability reporting6.00 Ratings8.80 Ratings
List management8.00 Ratings9.00 Ratings
Triggered drip sequences9.00 Ratings8.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Campaigner
4.7
Ratings
48% below category average
Sitecore Send
9.0
Ratings
16% above category average
Dashboards5.00 Ratings8.90 Ratings
Standard reports8.00 Ratings8.80 Ratings
Custom reports1.00 Ratings9.30 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Campaigner
-
Ratings
Sitecore Send
8.9
Ratings
11% above category average
URL Validation00 Ratings8.80 Ratings
Link Tracking00 Ratings9.30 Ratings
Image Validation00 Ratings8.80 Ratings
Inbox Display00 Ratings8.70 Ratings
Email Accessibility Tools00 Ratings8.60 Ratings
Spelling and Grammar Check00 Ratings8.90 Ratings
Spam Testing00 Ratings8.90 Ratings
Email Previews00 Ratings9.10 Ratings
Best Alternatives
CampaignerSitecore Send
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CampaignerSitecore Send
Likelihood to Recommend
2.0
(0 ratings)
8.8
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
-
(0 ratings)
Usability
5.0
(0 ratings)
-
(0 ratings)
Support Rating
1.0
(0 ratings)
-
(0 ratings)
User Testimonials
CampaignerSitecore Send
Likelihood to Recommend
If you are a small business who just wants a passable service, this tool will suit you. It does have WYSIWYG tools to create emails and test sends are easy. It does a decent job of reporting too. If, however you are a larger company, I suggest you look elsewhere. There are plenty of other solutions that do this better (I liked My Emma from a previous position where we were doing small to medium sends) for less money and will actually provide decent customer service if you contact them
Read full review
Moosend has industry-leading features and budget friendly plans suitable for budget-minded businesses. It enables businesses to execute marketing campaigns successfully and has robust workflow automation. I recommend their Pro plan to any marketing professional out there because of how it helps to strategically handle all marketing needs by boosting the level of automation.
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Pros
  • Email Customization
  • Contact Management
  • Form
  • Workflow Processes
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  • Moosend is the best application to trace the business development and to create ideas through email marketing
  • This tool is helpful in the atomization of developments on a certain level
  • It promotes business opportunities in the market with innovation and ideas
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Cons
  • Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails.
  • Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through.
  • Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account.
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  • If you have more than 1000 subscribers you will be required to upgrade to the Pro plan.
  • Free plan users have limited customer support.
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Likelihood to Renew
I can't see us not renewing unless we find something better. This is highly unlikely because there was a thorough research done for use to chose the best marketing client and it always came back to campaigner.
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No answers on this topic
Usability
Great features but awful tech support experiences over five years of use. Some releases broke our workflows and Campaigner could never explain why. Our initial plan provided a designed client support contact. This individual changed frequently without notice and at one point they decided our plan no longer included a designated contact. Of course this was never communicated to us until we tried to reach out to the person. If you are tech savy this system might be for you but you'll be on your own.
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Pretty straight forward but it takes sometime to get used to. Not exactly like WordPress or other open source cms but it gets the job done
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Support Rating
Over five years I rarely had an interaction I was satisfied with. General tech support staff did not seem to be trained on anything but the basics of the system. They would open tech support tickets, give me a case # and then we would hear nothing. We still have open tickets from years ago. Software releases were never communicated. New features never announced. For an email marketing company they did not use email to communicate to me well at all. Every email I received was trying to sell me what I had already bought
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No answers on this topic
Alternatives Considered
Aweber - used this pre 2015. It did not provide a single opt in option. it allowed us to download our contact list into Excel but we could not re-upload any changes we made to cleanup or add to data. Campaign monitor - we did not like the user interface as well and as I recall it did not have a similar workflow feature.
Read full review
I have used Maropost for quite some time but I found Moosend a powerful application for marketing projects. We just make the project and invite our team; the remaining work is handled by this application. It never let us down in making strong plans for promotions and providing the communication among the customers and company. Nothing can beat this application in making work flow, and we admit its strategies to make the company marketing strong and in the pipeline are also in consideration to put forward for implementation.
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Return on Investment
  • Campaigner has cost us valuable time in the times that customers had complained to us that their unsubscribe emails did not go through and we had to manually go into campaigners website and manually remove those emails.
  • Campaigner has offered an easy way for us to send marketing emails for quick and effective usage.
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  • Moosend is quite affordable (500,000 emails for $500), so it's easy to see an ROI. It only takes a few recipients converting to make a campaign worth the spend.
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ScreenShots