Cinch vs. SAP Emarsys

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cinch
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Cinch is a web-based marketing enablement solution that automates customer outreach, advertising, and data collection by bringing online marketing tools to offline businesses. Core functionalities include customer data analytics and segmentation, communication workflow building, email automation with support for the creation of reusable email templates to be used in multiple campaigns, predictive analytics, direct mail automation, and more. Cinch integrates with a variety of third-party…N/A
SAP Emarsys
Score 4.8 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
Pricing
CinchSAP Emarsys
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CinchSAP Emarsys
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalRequired
Additional Details
More Pricing Information
Community Pulse
CinchSAP Emarsys
Features
CinchSAP Emarsys
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Cinch
-
Ratings
SAP Emarsys
6.5
Ratings
16% below category average
WYSIWYG email editor00 Ratings7.30 Ratings
Dynamic content00 Ratings8.00 Ratings
Ability to test dynamic content00 Ratings4.00 Ratings
Landing pages00 Ratings8.00 Ratings
A/B testing00 Ratings7.00 Ratings
Mobile optimization00 Ratings6.00 Ratings
Email deliverability reporting00 Ratings6.30 Ratings
List management00 Ratings4.30 Ratings
Triggered drip sequences00 Ratings7.70 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Cinch
-
Ratings
SAP Emarsys
6.5
Ratings
18% below category average
Lead nurturing automation00 Ratings6.00 Ratings
Lead scoring and grading00 Ratings7.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Cinch
-
Ratings
SAP Emarsys
6.9
Ratings
6% below category average
Dashboards00 Ratings7.70 Ratings
Standard reports00 Ratings7.00 Ratings
Custom reports00 Ratings6.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Cinch
-
Ratings
SAP Emarsys
7.0
Ratings
6% below category average
API00 Ratings7.00 Ratings
Role-based workflow & approvals00 Ratings6.00 Ratings
Customizability00 Ratings6.00 Ratings
Integration with Salesforce.com00 Ratings7.00 Ratings
Integration with Microsoft Dynamics CRM00 Ratings9.00 Ratings
User Ratings
CinchSAP Emarsys
Likelihood to Recommend
-
(0 ratings)
7.7
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.9
(0 ratings)
Ease of integration
-
(0 ratings)
5.0
(0 ratings)
User Testimonials
CinchSAP Emarsys
Likelihood to Recommend
No answers on this topic
Emarsys is highly recommended to every new or old organization for planned and well-managed marketing. If you want to reach the maximum market chains or to keep your data under highly confidential supervision or if you want many clients for your product or services, then Emarsys is the best option of all.
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Pros
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  • The CRM functionality is a great tool for adding in targeted paid advertising campaigns to complement email campaigns.
  • The ability to segment contacts and create custom lists allows us to send hyper-targeted email campaigns that deliver more efficient and effective results.
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Cons
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  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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Likelihood to Renew
No answers on this topic
We have no intention of changing Emarsys
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Alternatives Considered
No answers on this topic
Emarsys stacks up well against other email marketing platforms I've used. It doesn't particularly excel in any area, so it isn't heads and shoulders above other options, but it's solid in all areas. If you're looking for a safe option without too much dynamic content or advanced customizations, Emarsys will meet your needs.
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Return on Investment
No answers on this topic
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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ScreenShots

Cinch Screenshots

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