Clicky vs. StatCounter

Clicky is a viable alternative to Google Analytics for easy to understand reports for end users. Enterprise users may prefer a more sophisticated platform for measuring their website performance.

Incentivized

Free services provide a wonderful resource for people on tight budgets. If willing to put forth work in data managing/analysis and If basic high traffic information or drilling down specific users in low traffic situations is needed, then StatCounter may fit your needs. If automation and low overhead are a high priority then some more expensive packages can provide the same and more information with less hassle. Because StatCounter is free, there is low risk to see if StatCounter works in your specific usage scenario.

• Clicky wins out because it's extremely user-friendly and even a novice can quickly understand how to configure it to get meaningful data.
• If you're managing multiple sites, the ease of copying your favorite dashboard views to another site is another big plus.
• And the bounce rate metric is different from any other I've seen - really great for tracking blog visitors who may look at a single article before going elsewhere.

• I can visit my site in real time showing pages visited and the duration of the visit.
• It shows very detailed data on where visitors came from.
• I could monitor the performance of campaigns in real-time as visitors came to my site from a promotion.

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• Heat maps to included in base plans.
• Picking up on form submission data.
• Personalized SEO and/or marketing reports.
• Google Webmaster Integration.

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• For the free version data logging is limited to two weeks, which requires manual pulling of the data (CSV or excel formats) on a regular basis which can become tedious.
• For offline graphing/presentations, data must be re synthesized/visualized. This typical requires someone manual manipulation the data or develop scripts or coding to improve the collection of the data for offline presentation and records.
• Lacks some of the pretty visuals that can be seen in competitors such as Google Analytics.
• Lacks user specific in depth tracking across multiple services (mailchimp, google etc), like more fully featured platforms (Kissmetrics) are able to provide.

In addition to the factors already mentioned, Clicky is constantly being updated to improve functionality for users and the development team is extremely responsive. Recent updates include enhanced support for HTML5 audio and video tracking, additional visitor detail and new comparison trends. In my opinion, Clicky just keeps getting better

I have not had any issues with malfunctions when using statcounter, so that would lead me to continue using the program. I would like to see more social media measuring tools, but again, we don't use the program to dig really deep. We're just looking to figure out who is reading what articles on our website are the most liked. And it helps lead our editorial team in the right direction.

I never have to call tech support and never get frustrated because I can't get the information that I need.

Know what they doing and reply quickly.

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I have tried a wide range of analytics packages and I've continued to use Clicky because data visualization is clear and it's easy to generate and extract useful reports that I can integrate into wider reporting on website performance. As far as I know, Clicky provides some of the most up-to-date real time data, so that what you see is an accurate reflection of what's happening on your site. While I still use Google Analytics, Clicky is a valuable addition.

Statcounter excels with the simplicity and efficiency of the analytics. You can see exactly what's going on on your sites without the need to dig into complex google analytics data.

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• Pages to fix on website.
• What people are most interested in.
• Click through data.

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• It's been great to track positive reactions to changes in our website and new product offerings
• Also a great way to roughly estimate the demand and customer base for your products
• Also identifies what areas of the website could be improved base on low traffic

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