Constant Contact vs. Primer (SayPrimer)
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Constant Contact | Score7.7 out of 10 | N/A | Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses. | $12 per month |
 Primer (SayPrimer) | N/A | N/A | Primer aims to maximize revenue for B2B companies by enabling them to reach their highest-value prospects across all channels, including outbound, paid social, and direct mail. Primer cleanses and combines B2B data from 12 high quality B2B data sources (such as Apollo, ZoomInfo, and People Data Labs), making it instantly available to revenue teams. With Primer’s audience builder, marketers can build hyper-targeted qualified audiences and reach them simultaneously across ad platforms… | N/A |
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| Editions & Modules |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | The SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages. | — | ||||||||||||||
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| Email & Online Marketing |
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| Reporting & Analytics |
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| Pre-Send Testing |
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| Constant Contact | Primer (SayPrimer) | |
|---|---|---|
| Likelihood to Recommend | 8.3 | - |
| Likelihood to Renew | 9.9 | - |
| Usability | 9.0 | - |
| Availability | 9.0 | - |
| Performance | 10.0 | - |
| Support Rating | 10.0 | - |
| Online Training | 10.0 | - |
| Implementation Rating | 10.0 | - |
| Configurability | 10.0 | - |
| Product Scalability | 10.0 | - |