Contently vs. Outgrow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Contently
Score 9.9 out of 10
N/A
Contently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A
Outgrow
Score 8.0 out of 10
Small Businesses (1-50 employees)
Outgrow enables marketers to create calculators, recommendations, quizzes and polls to better acquire, qualify, and monetize leads. Outgrow is designed so marketers can build these tools without a developer or a designer in minutes. Common Examples of interactive content that you can build with Outgrow include: ROI calculators Cost Calculators Sales lift calculators Graders Knowledge tests Fun quizzes Product recommendations
$22
per month per user
Pricing
ContentlyOutgrow
Editions & Modules
No answers on this topic
Freelancer Plan
$22
per month per user
Freelancer Pro
$45
per month per user
Essentials Plan
$115
per month for 3 users
Business Plan
$720
per month
Enterprise Plan
Custom Pricing
Agency Plan
Custom Pricing
per Client
Offerings
Pricing Offerings
ContentlyOutgrow
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsOutgrow also offers the option to build interactive content including calculators, quizzes, recommendations, polls and graded tests for clients. Pricing varies based on the number of experiences built and the complexity of each experience.
More Pricing Information
Community Pulse
ContentlyOutgrow
Considered Both Products
Contently
Chose Contently
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of …
Chose Contently
They are a much better product and offer more analytics and customizations for us, but they are about twice the price as Taboola is.
Chose Contently
I haven't found a comparable product.
Chose Contently
I'd been aware of the company for several years. We've not used any of their competitors.
Chose Contently
Contently's sweet spot is their network of writers. I have tried a few other platforms but saw much lower writing quality. The tool is handy, especially if you produce multiple pieces of content every week.
Outgrow
Chose Outgrow
The previous tools we used had no ability to make numerical calculators and limited logic jump features within surveys (if someone answers question one a particular way, skip question two, etc.) and more limited ability to direct people toward different outcomes based on how …
Chose Outgrow
I haven't used anything else. Maybe Typeform. But Outgrow is engaging, it gets people to want to be involved and be proud of their answer. It's a true lead magnet. I selected it because it's a cool way that is different than a mere download. It's much more sharable than any …
Chose Outgrow
I did use a couple of other popular quiz design programs but I wasn't able to create the conditional logic and outcomes I needed. Outgrow has been the best option for my needs.
Chose Outgrow
Outgrow has a superior versatility coming to the animation, presentation of answers and results for users when completing the quiz. Also, the ability to create complex formulas for answers has been by far the most logical and extensive I have seen for a quiz generator.
Chose Outgrow
I've used a few WordPress based quiz plugins and they just don't compare. They are generally clunky, ugly, and lacking in decent notifications and analytics.

Outgrow is a no brainer.
Chose Outgrow
Limited functionalities, and limited design options. I really only want to implement a solution if it truly fits with the rest of my website and the level of quality of the rest of my products. When looking at the features and usability of Convertcalculator I felt that it did …
Chose Outgrow
I prefer Outgrow to LeadQuizzes because the interactive features are more advanced and also because the overall design is better. An outgrow quiz looks great as a standalone website. It integrates with Google Analytics, converts well off Facebook Ads, and works great as a modal …
Chose Outgrow
Outgrow by far has the fastest load time of any of the quiz software I've used. This is a big deal when running paid ads to a quiz as we don't want people to bounce away because of a slow site. Also, the mathematical formulas and question types are quite sophisticated. The sky …
Chose Outgrow
Typeform doesn't provide a way to build calculators with sliders.
Chose Outgrow
At Share Talk we use Paperform for some tasks which is also an excellent piece of software, but it operates in a different market to Outgrow - you could definitely try and replicate OutGrow with PaperForm but it would not be as easy or seamless to do so. I am yet to find a tool …
Chose Outgrow
Outgrow holds its own against all competitors. The reason it became the top choice was because of the way the platform approaches the creation of interactive quizzes and calculators. There is substantiated science and psychology behind what makes them effective, and Outgrow …
Chose Outgrow
Outgrow does more logical calculations, delivers CTA on the results page, redirects based upon results, and is easier to build than [the competitors]. Each tool has at least one of the features of Outgrow, but none of them combine them except for Outgrow. I was looking for a …
Chose Outgrow
Thrive Quizz builder is a solid plugin but only works on wordpress and you don`t have these kind of integration with other platforms. Thrive is more limited in a lot of ways. Outgrow is a league on its own
Chose Outgrow
Greater value in terms of flexibility to use as needed for any project. Documentation and support ensures I get answers to questions without spending too much time on set up and learning how to use. They continue to add value with things like more templates and new features, so …
Chose Outgrow
Typeform offers intelligent forms through the use of "logic jump", however, Outgrow offers similar services plus more and their interactive quizzes and calculators are better looking and more engaging than the ones I built using Typeform.
Features
ContentlyOutgrow
Content Creation
Comparison of Content Creation features of Product A and Product B
Contently
9.6
Ratings
18% above category average
Outgrow
8.0
Ratings
0% below category average
Ideation10.00 Ratings8.00 Ratings
Approval workflows9.50 Ratings8.10 Ratings
Content collaboration10.00 Ratings8.00 Ratings
Content calendar8.50 Ratings00 Ratings
Network for content licensing/production10.00 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Contently
9.6
Ratings
17% above category average
Outgrow
9.0
Ratings
10% above category average
Content hub10.00 Ratings9.50 Ratings
Forms / Gated content9.00 Ratings10.00 Ratings
Embedded CTAs10.00 Ratings8.00 Ratings
Content distribution9.50 Ratings9.10 Ratings
Content promotion10.00 Ratings9.50 Ratings
Content automation9.00 Ratings8.00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Contently
9.6
Ratings
20% above category average
Outgrow
8.8
Ratings
12% above category average
Audience profiling and targeting10.00 Ratings9.00 Ratings
Closed-loop tracking and reporting9.00 Ratings9.50 Ratings
Content performance analytics10.00 Ratings10.00 Ratings
Campaign optimization dashboard9.00 Ratings8.50 Ratings
Competitive analytics10.00 Ratings7.30 Ratings
Best Alternatives
ContentlyOutgrow
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Medium-sized Companies
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Score 8.7 out of 10
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Score 8.7 out of 10
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User Ratings
ContentlyOutgrow
Likelihood to Recommend
9.5
(0 ratings)
8.0
(0 ratings)
Usability
-
(0 ratings)
9.1
(0 ratings)
Support Rating
10.0
(0 ratings)
9.4
(0 ratings)
User Testimonials
ContentlyOutgrow
Likelihood to Recommend
It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
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Outgrow is a better choice compared to its competitors if you don't want to end up promoting their product with your quizzes and calculators. I appreciate that they respect my ability to recommend their platform to peers rather than end-users. That said, Outgrow is a powerful suite of creative tools, and it's likely not a good choice for anyone who's planning to make just one quiz or calculator and then move on.
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Pros
  • Consolidating my work in one place to make my work life easier
  • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
  • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
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  • It engages potential customers.
  • It's a sort of "pick your own adventure" which appeals to a lot of people.
  • Outgrow has a number of different ways you can formulate the quiz, so there are different options to fit various styles you want to present to people.
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Cons
  • There are only two layouts you can choose from. I wish there were a few more choices for this, as the options are simple, but lacking.
  • Sometimes when I paste a link, it doesn't pull the correct picture or description from the page. It has pulled weird things I've never seen before and I have to go back in and manually fix them.
  • The option to purchase a domain without the .contently at the end?
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  • The UI is a bit elaborate, it seems a bit too much when I want something basic
  • The results emails were a bit confusing to setup but support was great in getting this fixed
  • Only one Admin can use the basic service
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Usability
No answers on this topic
It is a no code platform that makes content creation very easy with pre-built templates and strong lead generation tools. However, customisation options are limited , complex logic can be tricky and better content organisation is needed for a large scale use. Overall, it's user friendly but needs improvement in scalability and flexibility.
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Support Rating
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
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Support is very responsive and is quick to respond to questions and problems. Outgrow sometimes changes their pricing and plan structures and add/remove options without properly relaying the info to customers. They could do a better job with communications and being upfront with the pricing plans people sign up for.
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Alternatives Considered
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
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Limited functionalities, and limited design options. I really only want to implement a solution if it truly fits with the rest of my website and the level of quality of the rest of my products. When looking at the features and usability of Convertcalculator I felt that it did not perform as well as Outgrow. Another reason was the number of resources in their Help Center. I did not start a chat with them, so I can't comment on their customer service. I feel like there is no real competition out there, or I've been searching in the wrong places.
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Return on Investment
  • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
  • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
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  • Outgrow has helped me sell more life insurance through the use of interactive calculators.
  • Outgrow has helped me attract more referral partners thus helping my agency grow.
  • Outgrow saved my agency money because I was able to cancel subscriptions to other services which offered fewer features.
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ScreenShots

Outgrow Screenshots

Screenshot of Results Page of a Calculator with Lead Generation form and CTAScreenshot of Analytics Tab: Funnel Visualization of a Completed QuizScreenshot of