Convert Experiences is an experimentation platform that offers features and support to run A/B tests across multiple growth channels. Its enterprise-ready advanced features include full stack experimentation, multi-page testing, post-segmentation, sequential testing, targeting with 40+ filters, triggering tests based on data in other apps (data sources), dynamic triggers, complex goal tracking, and a secure API. It includes 90+ out-of-the box integrations in a…
$299
per month 100k tested users per month
OptinMonster
Score 9.9 out of 10
N/A
OptinMonster is an ecommerce popup builder and conversion tool from Wordpress plugin specialist Awesome Motive headquartered in Florida.
$7
per month billed annually
Pricing
Convert Experiences
OptinMonster
Editions & Modules
Growth
$299
per month 100k tested users per month
Pro
$5988
per year 3M tested users available upfront
Enterprise
Pricing available on request
From 1M tested users/mo (billed annually)
Enterprise
Pricing available on request
From 1M tested users/mo (billed annually)
Basic
$7
per month billed annually
Plus
$19
per month billed annually
Pro
$29
per month billed annually
Growth
$49
per month billed annually
Offerings
Pricing Offerings
Convert Experiences
OptinMonster
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
1. Annual contract or monthly payments available (40% discount for annual pricing).
2. Pricing is not feature dependent. Some features like integrations, goals, Live Logs are necessary to test successfully. This is why Convert caps by unique tested users - basically visitors who have been bucketed to see a variation and are unique to that variation. As a result the app tested users are always </= the site's net traffic.
Three words: value for money. In a due diligence comparison, Convert Experiences came up more than twice less expensive than the nearest competitor, while offering more product features, better performance and a quick response time with support/sales agents that actually …
Convert Experiences sits in a niche of great products, against which it competes very well and remains held in high regard as it achieves pretty much everything that the bigger platforms put on the table but in a more cost-effective model. The reason we initially chose …
Convert has the best JS code editor for advanced users (and developers). It doesn't have as great integration with GA as Google Optimize, but it also doesn't have a limit to 5 tests at one time. It's also much easier to use than Optimizely.
Although not as robust as Adobe Target, Convert fills the niche with solid functionality at a great price. Comparable to Optimizely and far above Google Optimize.
Although VWO is slightly cheaper it flickers quite a bit, hence why I originally looked into alternative software to use for A/B testing. VWO also has other features that could be useful, but they can be found in tools you may already be using, like Hotjar. Also, their support …
Convert was selected based on price point, feature set, and UI/UX. All three are very friendly to new testers and small to mid-market size companies. Their UI and tool workflow is the best out of all of the non-enterprise solutions that I have tried. There is some small room …
There were a number of other tools I used. Specifically though: they expose the DMP features that some other companies price into oblivion and enterprise levels (if the other tools have them at all!)
I feel like I've gushed a lot about the DMP and power user features of Convert …
The biggest point for Convert Experiences is definitely the price and the completeness of their packages. Their Magento plugin makes it great for running tests on ecommerce stores. One thing that's missing for me is deeper insights into revenue (something optimizely does …
Visual Website Optimizer's feature set is not as well suited to advanced experiments (it doesn't seem to allow direct editing of variation code). Optimizely is expensive and their agency plan requires a 12 month minimum contract. Support is not as great. Optimizely also does …
While Optimizely is an amazing A/B testing tool, Convert has almost the exact same offerings but at a much lower cost. The customer and technical support are excellent as well, and Dennis's insights and strategy calls are very helpful.
Visual Website Optimizer costs too much and misses a lot of transactions due to third-party cookies. Optimizely flat out refused to support Shopify. They withdrew their app from the marketplace in 2014.
We used to be Justuno customers but their editor kept overwriting a small bit of HTML that we needed written in a certain way to work with a plugin on our site. I contacted their support team who tried their best to help, but their tool just couldn't make it work. When I …
Definitely well suited for budget conscious companies that want a solid array of functionality but without having to pay an exorbitant amount. Great for marketing and analytics team members that need the ability to get in and set up tests w/o dev assistance. But, functionality is there for developers to get in and set up more complicated tests.
OptinMonster is a perfect tool for companies that want to convert website visitors that leave without providing any information. Having more email addresses gives you more prospects to sell your products and services. You can use OptinMonster campaigns to generate leads on blog pages that normally lack a call to action, or use them to capture abandoning visitors on important product or service pages. It is generally a pop-up software, so it can't necessarily replace any plugin or software that handles web forms.
The platform is good value for money, comparing its features and prices to some of the bigger players.
The tool is very flexible and can be used for simpler tests right through to much more challenging and rewarding testing but does require a more thorough knowledge of the platform.
Their support team is always available and always responsive, not resting until resolutions are met.
The only thing I'm really missing is segmentation during or after testing of the results by device, new users etc., within the results page. Targeting of users based on segments is obviously possible.
There are a few inconsistencies in their user interface that I would have liked to see differently. This could be personal taste though.
Analytics is probably the area for the biggest improvement. Other than showing how the number of visitors, number of conversions, and conversion rate, there isn't much else to the native analytics. It would be nice to see campaign metrics side by side. Otherwise, you have to view one campaign at a time. In the history of conversions graph, it doesn't overlay website traffic or show how the conversion rate has changed over time.
The only other area that may use improvement is their capable integrations. There are a few that are not provided, such as Kartra and Salesforce.
To use the platform in the context of developing enhanced tests that stretch the platform there is as with most things a learning curve. However, if you're a casual user or have standard experiments that you wish to run you would be easily able to hit the ground running.
It is very well designed from both a UI and UX perspective. I've never been lost in the tool and building your rule sets is very easy—you'll have no problem hitting your target.
They are very responsive and helpful and courteous. They solve issues quickly. Aside from their tech support staff, they have a great knowledge base and OptinMonster University which has plenty of content about how to use OptinMonster to its full potential and learn digital marketing strategies and tactics. A complete package for sure.
Convert was selected based on price point, feature set, and UI/UX. All three are very friendly to new testers and small to mid-market size companies. Their UI and tool workflow is the best out of all of the non-enterprise solutions that I have tried. There is some small room for improvement, but that only really affects power users or tests that require significant coding/development work to execute.
We used to be Justuno customers but their editor kept overwriting a small bit of HTML that we needed written in a certain way to work with a plugin on our site. I contacted their support team who tried their best to help, but their tool just couldn't make it work. When I asked OptinMonster support if my code could be used as-is they confidently said yes. We haven't looked back!
Using Convert has allowed us to make quick decisions on site edits and price changes. Seeing and sharing quick results makes our operations much more profitable.
Connecting the tests with Shopify has produced very valuable and timely results that we can act upon as soon as we see statistically significant results.
For several clients that we have implemented OptinMonster for, we have had a significant increase in leads, which keeps our clients happy and we retain the business.
Campaigns are quick to set up, so it saves us significant time versus having to go to a web developer to build pop-ups or web forms. We can add something that goes "on top" of the website and turn it on and off with ease or change display rules to adjust how we want to use it.