CoSchedule Marketing Suite vs. Google Calendar

CoSchedule does more than just content planning, it helps you organize your content, betters your content with headline analyzers, and allows you to organize your work and marketing calendars as well. If your organization is in a spot where you need a well-rounded tool to help with content, marketing, or even task organization, CoSchedule might be the right fit.

Incentivized

For small businesses or personal use, it works out well. The whole idea of a free platform on a free service is very alluring, especially if you don't have high end or high tech services for such a program already. Calendar would work in most business, school, and personal situations to keep track of where you're headed.

Incentivized

• Best time to post is great at updating to when we get the most engagement by platform
• Requeue tool to slate out additional posts for a given piece of content is a huge time saver
• Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself

Incentivized

• Makes it easy to schedule meetings and block off time
• I can see everyone in my org's calendar's as well which makes it convenient when scheduling calls with multiple people so I can see when they have overlapping availabilities.
• Integration with Zoom and Microsoft Teams for video calls that can be added from the calendar invite itself

Incentivized

• The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead.
• The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging.
• In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen.

Incentivized

• Being able to group a team much easier so I don't have to add the same people over and over again without having to have access right to create a Google group
• Room or space management, because of repeating events the rooms of the office tend to be always "occupied" but not everyone is there due to how the new hybrid way of working is
• Better way of working together in the calendar events where it's easier for the team to prepare if I give a clearer better UI of all the documents/presentations they might need to look over

Incentivized

The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.

Incentivized

It's a bit outdated on how things should be working, the UI per say hasn't changed much and I believe there is still a lot more room for improvement in how the calendar shows, the creating process, the parameters on setting up an event and it could be better integrated with the g-suite and other tools

Incentivized

I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.

Incentivized

CoSchedule is definitely a more powerful marketing tool than Loomly or Buffer, which are more dedicated to straight social media scheduling. I preview the calendar overview offered by CoSchedule, which makes it easy to see everything at a glance. PromoRepublic is similar but has the added Canva-type integration, which makes it more appealing to our clients who want to be able to easily put together their own images. CoSchedule is a bit pricy, which can be prohibitive for clients who don't pay in dollars.

Incentivized

Google Calendar is a close competitor and I think wins in certain categories like general appearance and enabling focus hours & working hours. However, Microsft 365's calendar just seems like it has been built out more with a focus on business use case (despite still having many grievances with Microsoft 365).

• Operationally, it is easier and faster to train new staff and get them comfortable in their roles and with their projects.
• We are producing more content, faster.
• We are more aware of what everyone else in the department is working on.

Incentivized

• Very significant improvement in employee productivity (more than 10%), because people spend much less time arranging meetings.
• Essential tool to develop remote work within the company during Covid.
• No need to build an email infrastructure (significant cost reduction in IT infrastructure).

Incentivized