CoSchedule Marketing Suite vs. Skyword

CoSchedule Marketing Suite

Skyword

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
CoSchedule Marketing Suite	Score 10.0 out of 10	N/A	CoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.	N/A
Skyword	Score 10.0 out of 10	Enterprise companies (1,001+ employees)	The Skyword Platform is designed to make it easy to produce, optimize, and promote content at any scale. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. According to the vendor, the platform’s robust marketing calendar, integration with Google Analytics, pitching and RFP capabilities, and customizable workflows, allows marketers to create a sustainable…	N/A

Pricing

CoSchedule Marketing Suite

Skyword

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
CoSchedule Marketing Suite	Skyword
Free Trial
No	No
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Optional

Additional Details

—

More Pricing Information

Community Pulse
	CoSchedule Marketing Suite	Skyword
Considered Both Products	CoSchedule Marketing Suite Verified User Anonymous Chose CoSchedule Marketing Suite Hootsuite has gotten soooooo expensive in relation to the functionality it provides. The value is just not there compared to when prices were lower for SMBs. In contrast, CoSchedule Marketing Suite provides huge value for the price and the tiered pricing based on users, number … Incentivized Helpful? Kèlene Poyurs Co-Founder Chose CoSchedule Marketing Suite CoSchedule is definitely a more powerful marketing tool than Loomly or Buffer, which are more dedicated to straight social media scheduling. I preview the calendar overview offered by CoSchedule, which makes it easy to see everything at a glance. PromoRepublic is similar but … Incentivized Helpful? Ben Caplan Risk Manager, and Insurance Agent Chose CoSchedule Marketing Suite CoSchedule offers a lot more than some of its competitors, but you have to evaluate what your organization needs and doesn't need. For some organizations, they only need a content planner for social media, and CoSchedule might not be the best fit due to price compared to some … Incentivized Helpful? Verified User Anonymous Chose CoSchedule Marketing Suite CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also … Incentivized Helpful? Alexa Tsongranis Founder Chose CoSchedule Marketing Suite After trying other social media scheduling tools, CoSchedule is my favorite. Like I said previously, it fills the gaps I've found in other tools. I feel more organized with CoSchedule and prefer their mobile app as well. Incentivized Helpful? Kinga Odziemek Owner Chose CoSchedule Marketing Suite CoSchedule better supports the content creation and redistribution of content activities. The best thing was that you can get it all automated here, while other tools do not provide with support. I would say CoSchedule is one of the best tools for managing both content and … Incentivized Helpful? Jeremy Miller Brand Builder & Keynote Speaker Chose CoSchedule Marketing Suite Hootsuite Pro and Buffer Incentivized Helpful? Al Schoneman Content Marketing Manager Chose CoSchedule Marketing Suite Crescendo has some very powerful features such as a built in editor that provides a simpler editing suite than Wordpress, especially valuable for contributors. The fact that it has multiple levels of contributor/author/editor is a real plus. There is also a comments box that … Incentivized Helpful?	Skyword Andrew Reinbold Content Marketing Director Chose Skyword SkyWord distinguishes itself by its efficiency and the capabilities it has with web design and management. It also has a strong variety of content production capabilities like video, social media, etc. Our procurement team has found SkyWord to be fair when it comes to prices, … Incentivized Helpful?

Features

CoSchedule Marketing Suite

Skyword

Content Creation

Comparison of Content Creation features of Product A and Product B
	CoSchedule Marketing Suite 7.3 Ratings 10% below category average	Skyword - Ratings
Ideation	5.00 Ratings	00 Ratings
Content collaboration	7.00 Ratings	00 Ratings
Content calendar	10.00 Ratings	00 Ratings

Content Publishing

Comparison of Content Publishing features of Product A and Product B
	CoSchedule Marketing Suite 10.0 Ratings 21% above category average	Skyword 8.2 Ratings 1% above category average
Content distribution	10.00 Ratings	8.50 Ratings
Content promotion	10.00 Ratings	7.50 Ratings
Content automation	10.00 Ratings	00 Ratings
Content hub	00 Ratings	8.50 Ratings

Content Reporting & Analytics

Comparison of Content Reporting & Analytics features of Product A and Product B
	CoSchedule Marketing Suite 10.0 Ratings 24% above category average	Skyword 8.5 Ratings 8% above category average
Closed-loop tracking and reporting	10.00 Ratings	8.00 Ratings
Content performance analytics	10.00 Ratings	9.00 Ratings

Best Alternatives
	CoSchedule Marketing Suite	Skyword
Small Businesses	Vyond Score 8.7 out of 10	CoSchedule Marketing Suite Score 10.0 out of 10
Medium-sized Companies	Vyond Score 8.7 out of 10	CoSchedule Marketing Suite Score 10.0 out of 10
Enterprises	Vyond Score 8.7 out of 10	Vyond Score 8.7 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	CoSchedule Marketing Suite	Skyword
Likelihood to Recommend	10.0 (0 ratings)	8.7 (0 ratings)
Usability	10.0 (0 ratings)	- (0 ratings)
Support Rating	9.0 (0 ratings)	10.0 (0 ratings)

User Testimonials
	CoSchedule Marketing Suite	Skyword
Likelihood to Recommend	CoSchedule does more than just content planning, it helps you organize your content, betters your content with headline analyzers, and allows you to organize your work and marketing calendars as well. If your organization is in a spot where you need a well-rounded tool to help with content, marketing, or even task organization, CoSchedule might be the right fit. Incentivized Ben Caplan Risk Manager, and Insurance Agent Read full review	It's a great platform for freelance writers to use because everything - the brief, deadline, notes, edits along the way etc, are all in one handy location; which is easy to access. It's great to get picked up by one client, following the recommendation of another too. It's almost like a networking site in this respect too, where companies get matched or paired with the right writers. Incentivized Fiona Briggs Editor Read full review
Pros	Best time to post is great at updating to when we get the most engagement by platform Requeue tool to slate out additional posts for a given piece of content is a huge time saver Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself Incentivized Verified User Anonymous Read full review	SEO Editorial Calendars Analytics Incentivized Aviv Canaani Program Director, Digital, Events and Performance Marketing - CIO Marketing, IBM CHQ Read full review
Cons	The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead. The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging. In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen. Incentivized Brandon Weaver Head of Content Read full review	It would be useful to see historical versions of copy that you have uploaded rather than the latest, edited version. In some programmes the rules are a bit too prescriptive ie set word counts with not too much variance. Similarly, sometimes you have to almost 'shoe horn' key words into the copy in order to hit the number required. This can make the text sound repetitive and less creative journalistically. Not quite sure what the readability scores bring to the party? Incentivized Fiona Briggs Editor Read full review
Usability	The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up. Incentivized Verified User Anonymous Read full review	No answers on this topic
Support Rating	I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums. Incentivized Ben Caplan Risk Manager, and Insurance Agent Read full review	Very responsive to our requests. Always make themselves available. We also have a standing weekly status with their team, which keeps us on the same page. Incentivized Olin Graczyk Director of Digital Strategy Read full review
Alternatives Considered	CoSchedule is definitely a more powerful marketing tool than Loomly or Buffer, which are more dedicated to straight social media scheduling. I preview the calendar overview offered by CoSchedule, which makes it easy to see everything at a glance. PromoRepublic is similar but has the added Canva-type integration, which makes it more appealing to our clients who want to be able to easily put together their own images. CoSchedule is a bit pricy, which can be prohibitive for clients who don't pay in dollars. Incentivized Kèlene Poyurs Co-Founder Read full review	SkyWord distinguishes itself by its efficiency and the capabilities it has with web design and management. It also has a strong variety of content production capabilities like video, social media, etc. Our procurement team has found SkyWord to be fair when it comes to prices, and this showed when we evaluated them against competitors. Incentivized Andrew Reinbold Content Marketing Director Read full review
Return on Investment	Operationally, it is easier and faster to train new staff and get them comfortable in their roles and with their projects. We are producing more content, faster. We are more aware of what everyone else in the department is working on. Incentivized Nate Casimiro Marketing Operations Manager Read full review	Significant month-over-month organic traffic growth Elevated click-through rates from email marketing Increases in site visits from social Incentivized Olin Graczyk Director of Digital Strategy Read full review
ScreenShots	CoSchedule Marketing Suite Screenshots	Skyword Screenshots