Curata vs. Storyteller

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Curata
Score 8.0 out of 10
N/A
Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to: Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
Storyteller
Score 0.0 out of 10
N/A
Storyteller has been designed to get an app and website ready to launch Stories as soon as possible. It is presented as having a simple to use UX and a powerful CMS that gives the user authoring & publishing tools used to create, schedule & preview Stories. Users can import Stories directly from social to avoid doubling the work. Storyteller adds interactive elements like quizzes, polls, shares, swipe-ups, and deep links to help deepen engagement and increase usage, and to make Stories…
$349
per month per user
Pricing
CurataStoryteller
Editions & Modules
Curata Software
$699
per Instance (no seat limits)
Free
$0
per month 25k MAU on iOS & Android. 100k Page Views on Web.
Startup
$349
per month 100k MAU on iOS & Android. 500k Page Views on Web.
Growth
$699
per month 500k MAU on iOS & Android. 1m Page Views on Web.
Pro
$999
per month 1m MAU on iOS & Android. 2m Page Views on Web.
Offerings
Pricing Offerings
CurataStoryteller
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsWe have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)Pricing is also available on an annual plan with a 15% discount. Enterprise pricing is also available, contact our sales team to discuss how we can tailor a bespoke response to your use case.
More Pricing Information
Community Pulse
CurataStoryteller
Features
CurataStoryteller
Content Creation
Comparison of Content Creation features of Product A and Product B
Curata
8.3
1 Ratings
3% above category average
Storyteller
-
Ratings
Ideation8.01 Ratings00 Ratings
Approval workflows8.01 Ratings00 Ratings
Content collaboration9.01 Ratings00 Ratings
Content calendar8.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Curata
8.0
2 Ratings
1% below category average
Storyteller
-
Ratings
Content hub8.02 Ratings00 Ratings
Embedded CTAs8.01 Ratings00 Ratings
Content distribution8.02 Ratings00 Ratings
Content promotion8.01 Ratings00 Ratings
Content automation8.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Curata
8.3
2 Ratings
6% above category average
Storyteller
-
Ratings
Closed-loop tracking and reporting8.02 Ratings00 Ratings
Content performance analytics9.02 Ratings00 Ratings
Campaign optimization dashboard8.01 Ratings00 Ratings
Competitive analytics8.01 Ratings00 Ratings
Best Alternatives
CurataStoryteller
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Vyond
Vyond
Score 8.6 out of 10
Paperflite
Paperflite
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CurataStoryteller
Likelihood to Recommend
8.0
(3 ratings)
-
(0 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
CurataStoryteller
Likelihood to Recommend
Curata
I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
Read full review
Storyteller
No answers on this topic
Pros
Curata
  • Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
  • The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
  • I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
  • Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
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Storyteller
No answers on this topic
Cons
Curata
  • more subscription plans as not all people need all features.
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Storyteller
No answers on this topic
Likelihood to Renew
Curata
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
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Storyteller
No answers on this topic
Alternatives Considered
Curata
The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue
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Storyteller
No answers on this topic
Return on Investment
Curata
  • I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.
Read full review
Storyteller
No answers on this topic
ScreenShots

Curata Screenshots

Screenshot of Curata CMP content marketing platform:  Editorial calendar to optimize content production.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CCS content curation software: Complement your created content with curated content to help fuel your content marketing engine.

Storyteller Screenshots

Screenshot of With powerful authoring & publishing tools that allow you to create, schedule, categorize & preview all your Stories in on place.Screenshot of Out‑of‑the‑box analytics gives you the data and insights needed to drive user engagement, conversion, and with Stories.Screenshot of Storyteller is simple to use with an industry leading UX, allowing you to focus on creating great content.Screenshot of Either create your own Stories in Storyteller Studio or import your content directly from social media