D&B Market Insight vs. Semrush
| Product | Rating | Most Used By | Product Summary | Starting Price |
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 D&B Market Insight | N/A | N/A | D&B Market Insight is a data analysis and visualization tool used to better understand customers and opportunities. It can be used to create a scoring model to profile and pinpoint the prospects who are most like a brand's best customers. Its charting tools can be used to graphically view data in different ways, and data can be augmented with rich firmographics, including newly enhanced geocodes, corporate hierarchies & analytics for better decision-making. | N/A |
 Semrush | Score8.8 out of 10 | N/A | Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can… | $139.95 per month |
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| Editions & Modules | No answers on this topic |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | 17% discount for annual pricing. | ||||||||||||||
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| D&B Market Insight | Semrush | |
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| Likelihood to Recommend | - | 8.8 |
| Likelihood to Renew | - | 9.1 |
| Usability | - | 7.7 |
| Availability | - | 9.1 |
| Performance | - | 7.3 |
| Support Rating | - | 9.9 |
| Implementation Rating | - | 7.3 |
| Product Scalability | - | 9.1 |