TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    DemandScience

    Score9.8 out of 10
    N/ADemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.N/A
    Pricing
    DemandScience
    Editions & Modules
    No answers on this topic
    Offerings
    Pricing Offerings
    DemandScience
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional Details—
    More Pricing Information
    Community Pulse
    DemandScience
    Considered Both Products
    DemandScience
    Chose DemandScience
    Demand Science was less expensive when quoting cost per lead than Tech Target. Other than that, the program sounded almost the same. I selected Demand Science because I was price sensitive while trying to test whether the tactic of content syndication was effective for us.
    Incentivized
    Chose DemandScience
    Mainly in the flexibility of targeting
    Incentivized
    Chose DemandScience
    I am super happy with the campaign management
    Incentivized
    Chose DemandScience
    DS has a huge database and therefore lead count within the niche audiences and industries.
    Many other lead partners are specialized in one industry. DS is capable of delivering in multiple industries, which is awesome if you target different target audiences as well. There is a …
    Incentivized
    Chose DemandScience
    Over the past year we've utilised a variety of content syndicators, approximately six or seven in total, as we believe in maintaining a diversified mix of suppliers to ensure comprehensive and well-rounded marketing efforts. While all these platforms have their individual …
    Incentivized
    Chose DemandScience
    I've only used DemandScience for content syndication.
    Incentivized
    Chose DemandScience
    I've not used another content syndication company, and I probably won't after the lack of results we've had. I have used direct email organizations, and they are stronger but also more expensive, so you have to weigh your priorities. I could see if you were selling a specific …
    Incentivized
    Chose DemandScience
    Demand Science has the largest audience in our target groups, which is exactly what we need, as we always require high volumes of leads.
    They are also very good when it comes to account management, we always feel that they are there for us, and if we ever have any issue, they …
    Incentivized
    Chose DemandScience
    We have used other media vendors from the likes of Madison Logic, Inbox Insight etc.

    However, it has been the direct feedback from the client, great customer service and competitive CPL rates that have influenced our choice.
    Incentivized
    Chose DemandScience
    I would say it is similar to Madison Logic when it comes to the quality of leads and customer service. We are yet to see results coming from GumGum's contextual approach but from a content syndication perspective they are one of the more reliable ones out there, especially for …
    Incentivized
    Chose DemandScience
    We have used Tech Target in the past which is much more expensive than Demand Science but lead quality is the same across both vendors
    Incentivized
    Chose DemandScience
    Similar offering to other content syndication offerings. Of 12 tested partners in the last year, DS ranked 7th in Opportunity Rate and 4th on CPL rate.
    Incentivized
    Chose DemandScience
    DemandScience is a good tool, but doesn't measure up to some other more tech-oriented content syndication players. Taboola is an excellent tool that has a very good user interface to set up the launch and monitor campaigns.
    Incentivized
    Chose DemandScience
    DemandScience is easy to use.
    Incentivized
    Chose DemandScience
    Demand Science's communication skills through email against the ones selected is great! when it comes to getting preview links to go live in the markets they are quick to generate these. As well as getting them amended as per our request, we never have any issues with this …
    Incentivized
    Chose DemandScience
    None
    Incentivized
    Chose DemandScience
    All vendors have their strengths and weaknesses. Due to the scale of activity we do on behalf of our clients, we tend to always use a basket of vendors to deliver the lead volumes we require. DemandScience is always on the preferred partner list and will thus be considered for …
    Incentivized
    Chose DemandScience
    Again, the main draw to DemandScience was primarily the Scale available across all markets we attempted to target and garner leads from.
    Incentivized
    Chose DemandScience
    DemandScience has better leads quality
    Incentivized
    Chose DemandScience
    Good for quality appointment setting, poor against content syndication.
    Incentivized
    Chose DemandScience
    DemandScience is on the more preferred half of vendors due to their negotiated CPLs and willingness to step up to the plate.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Features
    DemandScience
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of DemandScience
    Feature
    DemandScience
    7.8
    17 Ratings
    Audience profiling and targeting8.617 Ratings
    Content performance analytics7.614 Ratings
    Campaign optimization dashboard7.210 Ratings
    User Ratings
    DemandScience
    Likelihood to Recommend
    7.6
    (75 ratings)
    Likelihood to Renew
    6.0
    (2 ratings)
    Usability
    6.9
    (3 ratings)
    Support Rating
    5.0
    (69 ratings)
    Implementation Rating
    1.5
    (3 ratings)