D&B Hoovers vs. LinkedIn Sales Navigator for Gmail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.3 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
LinkedIn Sales Navigator for Gmail
Score 8.9 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription toN/A
Pricing
D&B HooversLinkedIn Sales Navigator for Gmail
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
D&B HooversLinkedIn Sales Navigator for Gmail
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
D&B HooversLinkedIn Sales Navigator for Gmail
Considered Both Products
D&B Hoovers
Chose D&B Hoovers
D&B has a lot better filters and accuracy of data when searching for leads
Chose D&B Hoovers
Zoominfo has much more rich data, longer lists of persons, and more accurate descriptions and estimation of business sizes, both in terms of revenue and personnel. However they are very focused on United States, so their coverage of other parts of the world is really limited. …
Chose D&B Hoovers
I currently use Lexis AI for similar work. I find Lexis AI to have better overall company summaries but it is a bit more over the top when it comes to reviewing site contacts and the like at a medium size company. D&B Hoovers streamlines this a bit but could take notes from …
Chose D&B Hoovers
I've used Candid GuideStar in the past, though for different reasons than D&B Hoovers. I mostly only use D&B Hoovers now and will continue to do so.
Chose D&B Hoovers
They are the imcubment for our company and though we have issues with D&B Hoovers their price to performace has been good and we plan to keep using them.

We do have other vendors that work in this space and D&B Hoovers does hold its own but I would say that they are just one …
Chose D&B Hoovers
THe most current updated information that we find is on Linkedin, especially in the case of finding people and their job titles,. Unfortunately no other contact information is provided, but when we use this and Hoovers and it very helpful. But there are very few tools that …
Chose D&B Hoovers
Honestly, we have not used any other system or product similar to Hoovers so I couldn't compare.
Chose D&B Hoovers
D&B Hoovers have more up-to-date information with regards to contact and business information in comparison to S&P Capital IQ Pro. The data regarding company size, revenue and contact details such as phone number, title, education level are more accurate in D&B Hoovers. …
Chose D&B Hoovers
We evaluated a few other tools including ZoomInfo, LinkedIn Sales Navigator, but D&B Hoovers emerged as the best overall fit for our hotel sales use case due to its depth of company data, broad industry coverage, and powerful geographic filtering capabilities. Our primary …
Chose D&B Hoovers
D&B Hoovers stacks up well against the other tools, however our teams tend to use a combination of all 3, depending on their area of focus.
Chose D&B Hoovers
All platforms are great and help a great deal, but D&B Hoovers is a dedicated space for whitespace and outreach. Also its a trustworthy referral internally at SAP when researching accounts and making GTM decisions.
Chose D&B Hoovers
D&B Hoovers really provides more in-depth business data and technographic insights, offering a wider scope of company information and more advanced analytical capabilities.
Chose D&B Hoovers
Crunchbase offers a similar product but is more tailored for start ups and small business. Even then it does not have the complexity that Hoovers offers.
Chose D&B Hoovers
Have not used other systems like D&B Hoovers in a very long time. Not broke so not going to fix it! It has all of the tools that I am looking for.
Chose D&B Hoovers
D&B Hoovers is A LOT better than PitchBook. It is much easier to navigate and the data is far more accurate. However, I think CoStar does a better job with real estate related data. Specifically, lease expirations, tenants and owners. These are important factors I look for in …
Chose D&B Hoovers
D&B Hoovers is more cost effective, and acts as a comprehensive data source, which is specially beneficial to teams like sales, where research and prospecting and lead gen is key
Chose D&B Hoovers
Honestly, because of our satisfaction with D&B Hoovers we have not actively looked into other alternatives in the last 8 years. We selected it originally because of the price, reputation, and we had a client using it at the time that recommended it.
Chose D&B Hoovers
Zoominfo has more accurate data and better functionality with its navigation tools. But Zoominfo is too expensive for us to use at this time.
Chose D&B Hoovers
Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance …
Chose D&B Hoovers
For company data, D&B wins hands down. Contact and lead information is a toss-up. The information provided was usually a match to both, and I wouldn't say one was better than the other by a wide margin. It really depends on who you are researching. Both did not do well with …
Chose D&B Hoovers
Pitchbook has richer financial details which I am typically more interested in. D&B Hoovers search functionality is usually a little more reliable and the total size of database appears much much larger. I'd say Pitchbook goes an inch wide and a mile deep, whereas D&B Hoovers …
Chose D&B Hoovers
D&B Hoovers is more comprehensive overall, but may lack health-care specific data that these other solutions provide. D&B Hoovers is great for prospecting the direct to employer space.
Chose D&B Hoovers
D&B Hoovers is among the best in it's field!
Chose D&B Hoovers
we have both platforms and I use them interchangeably. D&B Hoovers is great because I can export more contacts. Zoom info is a bit more strategic with the use of filters like "with intent" and also has a better company overview page. Both are good platforms that can be used …
LinkedIn Sales Navigator for Gmail
Chose LinkedIn Sales Navigator for Gmail
ZoomInfo Sales
Chose LinkedIn Sales Navigator for Gmail
LinkedIn is far superior
Chose LinkedIn Sales Navigator for Gmail
LinkedIn Sales Navigator continues to be a key part of our marketing strategy. We use it to manage our lead pipeline, connect with new potential customers and manage our existing clients. We started using Sales Navigator because our sales reps weren't as connected as they …
Chose LinkedIn Sales Navigator for Gmail
LinkedIn Sales Navigators provides different services than most other products and has the unique ability to take advantage of LinkedIn's proprietary user data. That also comes with a drawback that the system is dependent on users to update their data in a timely and accurate …
Chose LinkedIn Sales Navigator for Gmail
Price was a better, and more robust system and easily integrated into our processes.
Chose LinkedIn Sales Navigator for Gmail
LinkedIn Sales Navigator for Gmail has a good interface, budget-friendly price, and ease of access. The top three that I do love when using or looking for a software. Plus not to mention the fact that I got used to it and I don't think that switching from a software to other …
Chose LinkedIn Sales Navigator for Gmail
I prefer LinkedIn Sales Navigator for Gmail over 365 Data Science simply due to the ease of use and publishing of valuable data which is what I need. I've found that 365 Data Science is not as easy to use and has more complications/less user-friendly to use as a person who …
Chose LinkedIn Sales Navigator for Gmail
The integration to my inbox, together with LinkedIn's data is almost incomparable. Integration with Salesforce is so solid that Data.com does not offer an advantage being part of SFDC.
Chose LinkedIn Sales Navigator for Gmail
Kv Core and Konversion have a Smart CRM which rivals Sales Navigator. However, they do not reach out into the world...they are in my own sphere only. Sales Navigator helps me to discover other leads, not just service or keep them top of mind. The Business to Business …
Chose LinkedIn Sales Navigator for Gmail
Again, I was not the decision maker in this process. It seems that LinkedIn Navigator is the best, because of the bandwidth of people on LinkedIn that one can search from. Sometimes finding their information to get in touch with them can be difficult, which is why we …
Chose LinkedIn Sales Navigator for Gmail
I used Hubspot and Rapportive at the same time. They are both helpful in contacting leads. The advantage of Rapportive is its add on and panel that automatically displays the information of your leads. You can also email and track a leads even if you don't open the full page of …
Chose LinkedIn Sales Navigator for Gmail
To the best of my knowledge the only other product similar to rapportive is Crystal. Rapportive I like as it's more directly integrated with LinkedIn which I feel allows for a more seamless process. However Crystal is always available in my Google inbox which makes every day …
Chose LinkedIn Sales Navigator for Gmail
I did not compare other products, Rapportive was recommended to me by a friend, and when I tried and liked it I did not shop around.
Chose LinkedIn Sales Navigator for Gmail
I started using Rapportive over 5 years ago because it was free and easy. Since then, HubSpot has added some similar functionality into the email interface, however it uses CRM and lead intelligence data instead of data from LinkedIn (would be nice to have both). I've lately …
Chose LinkedIn Sales Navigator for Gmail
I've never used other tools like Rapportive so would be difficult to comment on how it stacks up against other tools like it.
Chose LinkedIn Sales Navigator for Gmail
Rapportive took one piece of information and automatically searched it against the web. It is a one stop shop.
Features
D&B HooversLinkedIn Sales Navigator for Gmail
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
8.3
Ratings
7% above category average
LinkedIn Sales Navigator for Gmail
8.3
Ratings
7% above category average
Advanced search8.20 Ratings9.00 Ratings
Identification of new leads7.70 Ratings7.50 Ratings
List quality8.20 Ratings9.00 Ratings
List upload/download8.40 Ratings8.00 Ratings
Ideal customer targeting8.20 Ratings8.50 Ratings
Load time/data access8.90 Ratings8.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.3
Ratings
7% above category average
LinkedIn Sales Navigator for Gmail
9.0
Ratings
15% above category average
Contact information7.70 Ratings8.00 Ratings
Company information8.60 Ratings9.00 Ratings
Industry information8.60 Ratings10.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.1
Ratings
9% above category average
LinkedIn Sales Navigator for Gmail
6.9
Ratings
7% below category average
Lead qualification process7.40 Ratings8.00 Ratings
Smart lists and recommendations7.90 Ratings8.00 Ratings
Salesforce integration7.90 Ratings5.50 Ratings
Company/business profiles8.40 Ratings7.50 Ratings
Alerts and reminders8.30 Ratings8.00 Ratings
Data hygiene7.80 Ratings4.00 Ratings
Automatic data refresh7.70 Ratings7.50 Ratings
Tags8.70 Ratings7.00 Ratings
Filters and segmentation8.80 Ratings6.50 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.5
Ratings
24% above category average
LinkedIn Sales Navigator for Gmail
7.5
Ratings
1% above category average
Sales email templates10.00 Ratings8.00 Ratings
Append emails to records9.00 Ratings7.00 Ratings
Best Alternatives
D&B HooversLinkedIn Sales Navigator for Gmail
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Score 9.1 out of 10
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Score 9.1 out of 10
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Score 9.8 out of 10
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Score 9.8 out of 10
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User Ratings
D&B HooversLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
9.4
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
9.9
(0 ratings)
10.0
(0 ratings)
Usability
8.2
(0 ratings)
8.5
(0 ratings)
Availability
9.0
(0 ratings)
-
(0 ratings)
Performance
7.0
(0 ratings)
-
(0 ratings)
Support Rating
5.5
(0 ratings)
-
(0 ratings)
Online Training
10.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.1
(0 ratings)
-
(0 ratings)
Configurability
8.0
(0 ratings)
-
(0 ratings)
Ease of integration
10.0
(0 ratings)
-
(0 ratings)
Product Scalability
8.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
D&B HooversLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
D&B Hoovers is able to help immensely when doing a prospecting research regarding an industry or a company. I use it a few times a month. Once you get the hang of it, it's pretty easy to use. The lists and reports exported from D&B Hoovers are easy to integrate to your presentations and research.
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This product allows seamless integration between Gmail and LinkedIn Sales Navigator and imports data directly into our sales intel system. It is valuable to help map relationships and create timely sales pushes for key accounts. It would be valuable to have more robust integration with CRM systems like Salesforce and more reliable and robust contact information as well.
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Pros
  • I use the visitor intelligence and it will tell me what office from a company has visited our site. I'll, in turn, go through D&B Hoovers to find the relevant contacts that we would benefit from speaking with at that company. I will call or email them, and it's just in a few months we've been using visitor intelligence has led to several ongoing conversations of companies who will become clients and it's an annual calculation to due. It's an ongoing relationship.
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  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
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Cons
  • I'd prefer if the company size estimates were omitted when there is no data behind it to work off of
  • I've never heard from an account rep
  • Training resources? These could already exist but just connecting the dots to them for user would be helpful
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  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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Likelihood to Renew
The D&B tool has really open up new opportunities for us and really helped the business. Additionally, on a personal level, the platform is very easy to use and I never had any problems with it. From there, I was also able to build some interesting analyses that helped me grow within the company and land me where I am today. I do not use it as much as I used to, but I know what I can do with this tool if needed.
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Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
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Usability
D&B Hoovers is very user friendly. Its tabs provide are easy to understand for what topics you are looking to review while doing a company search. For example, site contacts is clearly all the contacts point at a particular location. So if you need to get contact information for xyz individual at a company its right at your fingertips.
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The user interface is very user-friendly and easy to navigate. The workflow is an easy thing to incorporate into your day-to-day as a sales person. It’s very rare that I come across a glitch or website slowness. The collaborative Aspect is also a plus when I am working with others on my sales team
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Reliability and Availability
The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
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No answers on this topic
Performance
While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
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No answers on this topic
Support Rating
I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
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I have never used Their support
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Online Training
The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
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No answers on this topic
Implementation Rating
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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Alternatives Considered
We evaluated a few other tools including ZoomInfo, LinkedIn Sales Navigator, but D&B Hoovers emerged as the best overall fit for our hotel sales use case due to its depth of company data, broad industry coverage, and powerful geographic filtering capabilities. Our primary objective was to identify and contact businesses near our hotels that regularly need corporate lodging accommodations, operate project-based or travel-heavy industries, have the decision-making personnel we can reach directly.
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LinkedIn Sales Navigator continues to be a key part of our marketing strategy. We use it to manage our lead pipeline, connect with new potential customers and manage our existing clients. We started using Sales Navigator because our sales reps weren't as connected as they should be on LinkedIn. The product allows our reps to be more connected, and we're finding more opportunities by being more connected.
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Scalability
D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
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No answers on this topic
Return on Investment
  • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
  • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
  • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
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  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
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ScreenShots

D&B Hoovers Screenshots

Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence