Drip Ecommerce CRM vs. FreshMail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Drip Ecommerce CRM
Score 8.0 out of 10
N/A
Drip is an ECRM–an Ecommerce CRM offering email marketing automation software specifically for B2C online retailers. The vendor’s value proposition is that with Drip's simple, user-friendly visual campaign builder, users can design email campaigns based on specific subscriber behavior—so they always send the right message, to the right person, at the right time. Drip starts at $41/mo (with email sending and every feature enabled).
$19
per month
FreshMail
Score 7.1 out of 10
N/A
FreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A
Pricing
Drip Ecommerce CRMFreshMail
Editions & Modules
Up to 500 people in account
$19
per month
550 - 2,000
$29
per month
2,001 - 5,000
$89
per month
5,001 - 8,000
$124
per month
8,001 - 15,000
$209
per month
15,001 - 22,500
$329
per month
22,501 - 27,500
$409
per month
27,501 - 35,000
$529
per month
35,001 - 50,000
$699
per month
No answers on this topic
Offerings
Pricing Offerings
Drip Ecommerce CRMFreshMail
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalRequired
Additional DetailsFreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.
More Pricing Information
Community Pulse
Drip Ecommerce CRMFreshMail
Features
Drip Ecommerce CRMFreshMail
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Drip Ecommerce CRM
8.4
Ratings
6% above category average
FreshMail
8.4
Ratings
6% above category average
WYSIWYG email editor9.40 Ratings8.50 Ratings
Dynamic content7.00 Ratings8.50 Ratings
Ability to test dynamic content5.10 Ratings9.00 Ratings
A/B testing8.80 Ratings8.00 Ratings
Mobile optimization7.10 Ratings7.00 Ratings
Email deliverability reporting10.00 Ratings10.00 Ratings
List management10.00 Ratings7.00 Ratings
Triggered drip sequences10.00 Ratings8.50 Ratings
Landing pages00 Ratings9.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Drip Ecommerce CRM
6.9
Ratings
11% below category average
FreshMail
8.2
Ratings
7% above category average
Dashboards7.70 Ratings8.00 Ratings
Standard reports7.90 Ratings8.00 Ratings
Custom reports5.00 Ratings8.50 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
FreshMail
8.4
Ratings
5% above category average
URL Validation00 Ratings8.50 Ratings
Link Tracking00 Ratings9.50 Ratings
Image Validation00 Ratings8.00 Ratings
Inbox Display00 Ratings8.00 Ratings
Email Accessibility Tools00 Ratings9.00 Ratings
Spelling and Grammar Check00 Ratings8.00 Ratings
Spam Testing00 Ratings8.00 Ratings
Email Previews00 Ratings8.00 Ratings
User Ratings
Drip Ecommerce CRMFreshMail
Likelihood to Recommend
9.4
(0 ratings)
8.5
(0 ratings)
User Testimonials
Drip Ecommerce CRMFreshMail
Likelihood to Recommend
Drip is my top recommendation for most people who have an existing business and audience and want to move beyond basic email broadcast and drip campaigns and start building out more personalized sequences. I don't recommend the tool for people starting out, or for anyone that isn't bringing in solid profit every month as there are cheaper tools out there to get started with.
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Reaching out to a cold list and sending some well curated content to market to them and auto responding to their questions is where Freshmail performs really well, it does have a lot of options which other competitors do not. It has to get better at showing analytical data to make relevant decisions on campaigns and be able to act on it.
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Pros
  • I think the workflows from Drip are particularly well done. It is easy to see how someone might work their way through my system.
  • It is easy to set up the campaigns as Drip walks you through each step.
  • Drip shows you how many people have been on your website and how your forms are performing well.
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  • Easy to design emails
  • Good analytics
  • Almost no bouncing emails
  • Great user experience
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Cons
  • Pricing is a bit on the higher side but well worth it so long as you're using it
  • Direct integration with Salesmate vs going through Zapier
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  • Better integration with Google Analytics
  • Having some advanced automation tools to enable more outreach
  • More comprehensive analytical data to make decisions on what's working
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Alternatives Considered
We decided to move away from Mailchimp when they announced the changes to their service plans. We cast a wide net and ended up boiling it down to Drip, Klaviyo, Omnisend, and Constant Contact. They all have a similar set of features, but Drip was willing to work with us on price instead of simply referring us to their tiered plans. Even though they don't have a direct integration with our e-commerce platform it was obvious they were willing to help us make the connection via their API.
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FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
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Return on Investment
  • We've seen a 45 percent increase in customer survey completions, due to automated reminders and campaigns.
  • We've seen a 10 percent increase in customer traffic on our website.
  • We've seen a 300 percent increase in online credit applications on our website and form conversions.
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  • Our open rates and CTR’s are way up after moving to FreshMail. It’s all about avoiding having your messages sent to spam folders and no service has worked better for us.
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ScreenShots

Drip Ecommerce CRM Screenshots

Screenshot of Get a deeper look into when and how often your customers are up to something. Tracking Events in Drip lets you understand all the times someone takes a peek at their favorite product, when they make a purchase, and more so you can personalize experiences based on real-life behaviors and engagement.Screenshot of Not only do Tags help you quickly see how people interact with your brand, but they also provide an intuitive way of segmenting your people when it comes time to tailor your messaging.Screenshot of Drip’s one-time setup makes it simple to start collecting all the revenue attribution data you need in one place for confident decision-making for the long haul.

FreshMail Screenshots

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